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Share Our Strength  2009 Conference of Leaders Saturday,  November 7  Welcome Lunch
Realizing the Vision to End Childhood Hunger Revise Taste grants to reflect childhood hunger strategy 10 Point Plan to end childhood hunger completed GABS launched with focus on after school/summer meals. Decision to focus on childhood hunger in US 2004	                         2005             2006             2007 Washington DC Implementation begun Re-branded Share Our Strength - No Kid Hungry tagline and manifesto adopted Funding secured from Case Foundation and Sodexo for DC pilot At COL, State Hunger Group Meeting convened and corporate roundtable hosted Anti-Hunger Leaders Interviewed
Realizing the Vision to End Childhood Hunger Pres. Obama pledges to end childhood hunger by 2015 Launch Partnership with Gov. O’Malley and MD Con Agra becomes sponsor of OFL UPS  & Gates funding for FL & WA plans to end childhood hunger  Goal: 10 states  have ending childhood hunger plans by Dec 2010 2007     2008            2009              Focus state strategy on Governors and leaders/and on access; participation Launch Great American Dine Out to generate funds for CHS Launch National campaign to end childhood hunger Leading NAHO plan to End Childhood Hunger
CAMPAIGN TO END CHILDHOOD HUNGER NOKIDHUNGRY
The Crisis: Childhood Hunger ,[object Object]
Undernourished children suffer from
Impaired cognitive development
Long-term emotional & health problems
Decreased educational attainment
Decreased productivity
Across the nation, 99% of all participating food banks reported significant increases in demand from summer 2008 to summer 2009 ,[object Object]
16.3 million children qualify for summer meals but don’t receive them.There is huge gap between kids who are eligible for programs and those who receive them. 7
Why Do Kids Go Hungry? ACCESS STIGMA EDUCATION/AWARENESS FACILITIES/TRANSPORTATION RED TAPE POVERTY
The Time is Now Share Our Strength has the Expertise to Answer the Call recession leaves children hungry Political Climate/President Obama’s Mandate IN HARD ECONOMIC TIMES, MORE FAMILIES USING FOOD STAMPS Heightened Awareness Compelling Cause to Consumers 9
WE ARE UNIQUELY POSITIONED TO ADDRESS THIS PROBLEMShare Our Strength is the Leading Organization Working to End Childhood Hunger in America ,[object Object]
Thought Leader and Grantmaker
Innovative Direct Service Provider
Strategic Collaborator,[object Object]
Systemic Change Model
What this will take: campaign approach Election day = November 3, 2015	 Victory =  Ending Childhood Hunger Raise the resources to win. Message, message, message.  Don’t forget your base. It takes an army.  Timing is everything.  Early victories count.  Know the map. Well-oiled machine.
Campaign Strategies ,[object Object]
National grantmaking
National public awareness and advocacy campaign
State-based partnershipsEnding childhood hunger in the US by 2015 is Share Our Strength’s #1 priority.
Operation Frontline: Connecting Families with Food ,[object Object]
Led by professional chefs and nutritionists
Since 1993, has helped more than 55,000 families across the US,[object Object]
Connecting Families With Food Since the beginning of the recession, $4.9 million in funding has helped grantees: Provide 4.5 million more meals to children than in 2008 Distribute 15 million additional pounds of emergency food to those in need
National public awareness and advocacy campaign Chefs in the Cafeteria: Listening Tour of DC schools with White House Assistant Chef Sam Kass Improving the Foods Children Eat at School: A Discussion on Engaging the Culinary Community Building Relationship with USDA/Secretary Tom Vilsack
Building a movement ,[object Object]
Create greater awareness of childhood hunger
Inspire action - donate, advocate, share your story,[object Object]
Identify gaps in services and opportunities for impact
Leverage federal dollars
Track success“Step One in the How-to Manual for ending childhood hunger: partner with Share Our Strength.“  -- MD Governor Martin O'Malley
Maryland Partners at the Table
Leverage Example: Maryland School Breakfast
Partnership to End Childhood Hunger in the Nation’s Capital Alex Ashbrook Executive Director DC Hunger Solutions (an initiative of the Food Research and Action Center)
Healthy Corner Store Programs
A Snapshot of DC
Achieving Access Federal Nutrition  Programs Nutrition  Environment
Picture a typical corner store in a  low-income community …
Now picture a healthy corner store …
D.C. Healthy Corner Store Program:  Phase One
Phase Two: Getting to healthy … Building Capacity
Phase Two: Getting to healthy … Sourcing - Vendors
Phase Two: Getting to healthy … Building Demand
Phase Two: Results and Next Steps
Contact Info & Resources D.C. Hunger Solutions:  www.dchunger.org Healthy Corner Store Network www.healthycornerstores.org
Partnership to End Childhood Hunger in Washington State Linda Stone Senior Food Policy Coordinator Children’s Alliance
Advocacy in Action
At the start of 2008, only 68% of families in Washington who were eligible for food stamps (Basic Food) actually received them.Participating households received $1 per person per meal.
Washington Legislators Did the Math ,[object Object]
24,000	estimated added recipients
$16.8 M  	funds coming to WA as benefits for theserecipients to spend in local groceries ,[object Object]
$652,000	estimated additional sales tax revenue,[object Object]
If you Sign up for Basic Food, Washington’s food stamp program, your school-aged children will automatically receive free school meals!  For more information or to apply, call 1-877-514-FOOD or visit foodhelp.wa.gov.  This message brought to you by the Dairy Farmers of Washington.
Basic Food Participation 2008-09 86%q
Average Household Benefit 2008-2009 Stimulus            Increase  q Farm Bill Increase q
Editorial October 30,2009 No one should presume to know what a food-stamp recipient looks like.  Food stamps — an out-of-date name since the 50-year-old program's benefits are now distributed via cards — are used primarily by people looking for a job, or who are employed but make so little they qualify for federal assistance. Those handing over food stamps to a grocery-store cashier can be, and are, our neighbors and former co-workers.
Typical Basic Food Recipient
Partnership to End Childhood Hunger in Florida Debra Susie Executive Director Florida Impact

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Realizing the Vision to End Childhood Hunger

  • 1. Share Our Strength 2009 Conference of Leaders Saturday, November 7 Welcome Lunch
  • 2. Realizing the Vision to End Childhood Hunger Revise Taste grants to reflect childhood hunger strategy 10 Point Plan to end childhood hunger completed GABS launched with focus on after school/summer meals. Decision to focus on childhood hunger in US 2004 2005 2006 2007 Washington DC Implementation begun Re-branded Share Our Strength - No Kid Hungry tagline and manifesto adopted Funding secured from Case Foundation and Sodexo for DC pilot At COL, State Hunger Group Meeting convened and corporate roundtable hosted Anti-Hunger Leaders Interviewed
  • 3. Realizing the Vision to End Childhood Hunger Pres. Obama pledges to end childhood hunger by 2015 Launch Partnership with Gov. O’Malley and MD Con Agra becomes sponsor of OFL UPS & Gates funding for FL & WA plans to end childhood hunger Goal: 10 states have ending childhood hunger plans by Dec 2010 2007 2008 2009 Focus state strategy on Governors and leaders/and on access; participation Launch Great American Dine Out to generate funds for CHS Launch National campaign to end childhood hunger Leading NAHO plan to End Childhood Hunger
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  • 5. CAMPAIGN TO END CHILDHOOD HUNGER NOKIDHUNGRY
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  • 9. Long-term emotional & health problems
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  • 13. 16.3 million children qualify for summer meals but don’t receive them.There is huge gap between kids who are eligible for programs and those who receive them. 7
  • 14. Why Do Kids Go Hungry? ACCESS STIGMA EDUCATION/AWARENESS FACILITIES/TRANSPORTATION RED TAPE POVERTY
  • 15. The Time is Now Share Our Strength has the Expertise to Answer the Call recession leaves children hungry Political Climate/President Obama’s Mandate IN HARD ECONOMIC TIMES, MORE FAMILIES USING FOOD STAMPS Heightened Awareness Compelling Cause to Consumers 9
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  • 17. Thought Leader and Grantmaker
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  • 21. What this will take: campaign approach Election day = November 3, 2015 Victory = Ending Childhood Hunger Raise the resources to win. Message, message, message. Don’t forget your base. It takes an army. Timing is everything. Early victories count. Know the map. Well-oiled machine.
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  • 24. National public awareness and advocacy campaign
  • 25. State-based partnershipsEnding childhood hunger in the US by 2015 is Share Our Strength’s #1 priority.
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  • 27. Led by professional chefs and nutritionists
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  • 29. Connecting Families With Food Since the beginning of the recession, $4.9 million in funding has helped grantees: Provide 4.5 million more meals to children than in 2008 Distribute 15 million additional pounds of emergency food to those in need
  • 30. National public awareness and advocacy campaign Chefs in the Cafeteria: Listening Tour of DC schools with White House Assistant Chef Sam Kass Improving the Foods Children Eat at School: A Discussion on Engaging the Culinary Community Building Relationship with USDA/Secretary Tom Vilsack
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  • 32. Create greater awareness of childhood hunger
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  • 34. Identify gaps in services and opportunities for impact
  • 36. Track success“Step One in the How-to Manual for ending childhood hunger: partner with Share Our Strength.“ -- MD Governor Martin O'Malley
  • 37. Maryland Partners at the Table
  • 38. Leverage Example: Maryland School Breakfast
  • 39. Partnership to End Childhood Hunger in the Nation’s Capital Alex Ashbrook Executive Director DC Hunger Solutions (an initiative of the Food Research and Action Center)
  • 42. Achieving Access Federal Nutrition Programs Nutrition Environment
  • 43. Picture a typical corner store in a low-income community …
  • 44. Now picture a healthy corner store …
  • 45. D.C. Healthy Corner Store Program: Phase One
  • 46. Phase Two: Getting to healthy … Building Capacity
  • 47. Phase Two: Getting to healthy … Sourcing - Vendors
  • 48. Phase Two: Getting to healthy … Building Demand
  • 49. Phase Two: Results and Next Steps
  • 50. Contact Info & Resources D.C. Hunger Solutions: www.dchunger.org Healthy Corner Store Network www.healthycornerstores.org
  • 51. Partnership to End Childhood Hunger in Washington State Linda Stone Senior Food Policy Coordinator Children’s Alliance
  • 53. At the start of 2008, only 68% of families in Washington who were eligible for food stamps (Basic Food) actually received them.Participating households received $1 per person per meal.
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  • 59. If you Sign up for Basic Food, Washington’s food stamp program, your school-aged children will automatically receive free school meals!  For more information or to apply, call 1-877-514-FOOD or visit foodhelp.wa.gov.  This message brought to you by the Dairy Farmers of Washington.
  • 60. Basic Food Participation 2008-09 86%q
  • 61. Average Household Benefit 2008-2009 Stimulus Increase q Farm Bill Increase q
  • 62. Editorial October 30,2009 No one should presume to know what a food-stamp recipient looks like. Food stamps — an out-of-date name since the 50-year-old program's benefits are now distributed via cards — are used primarily by people looking for a job, or who are employed but make so little they qualify for federal assistance. Those handing over food stamps to a grocery-store cashier can be, and are, our neighbors and former co-workers.
  • 63. Typical Basic Food Recipient
  • 64. Partnership to End Childhood Hunger in Florida Debra Susie Executive Director Florida Impact
  • 65. Florida Partnership to End Childhood Hunger Children’s Summer Nutrition Central Florida Marketing Pilot Summer 2009
  • 66. 0 Orlando Magic/Publix PSA Florida Partnership to End Childhood Hunger
  • 67. BILINGUAL BUSINESS CARDS Distributed in Orange and Osceola Counties through: WIC | Department of Children & Families | Medicaid | Workforce | Orange County Youth & Family Services | certain networks associated with St. Luke’s United Methodist Church Florida Partnership to End Childhood Hunger
  • 68. POSTERS Generic (8.5 “ x 11”) Available in both Spanish & English Publix Stores (18” x30”) LYNX Bus Stops Florida Partnership to End Childhood Hunger
  • 69. LINKS ON WEBSITES Dairy Farmers, Inc. St. Luke’s United Methodist Church as well as: City of Kissimmee  City of Orlando Orange County Public Schools  Osceola Public Schools  Orange County Health Department Orlando Sentinel  United Way of Central Florida  Second Harvest Food Bank of Central Florida and others… The Orlando Magic Florida Partnership to End Childhood Hunger
  • 70. What Went Well Reporting the SUCCESSES!
  • 71. FEDERAL FUNDS LEVERAGED nearly$2 millionin June & July of 2009 $865,000 more than 2008(a 77% increase!)
  • 72. CHILDREN SERVED 5,100 morechildrenin June & July of 2009 76% increaseover summer 2008
  • 73. MEALS SERVED nearly313,000 additional mealsin June & July of 2009 MORE THANdouble the mealsin Orange County alone
  • 74. WWW.SUMMERFOODFLORIDA.ORG Nearly 7000 first-time visitors to
  • 75. Partnership to End Childhood Hunger in Maryland Rosemary King-Johnston Executive Director Governor's Office for Children
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  • 86. Learn about school meals programs in your own community
  • 87. Share your story and inspire others: why are you engaged with Share Our Strength?
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Editor's Notes

  1. Hunger is on the Rise: more families are struggling to put food on the table as unemployment rates, home foreclosures and food costs rise