This document discusses the impact of digital technologies on reading habits and the book industry. It notes that e-book sales have risen significantly in recent years as a percentage of total book sales. While e-books provide some functional benefits, readers feel less connected to books read digitally and prefer printed books with special meaning. The document also discusses how digital reading is affecting health, focus, memory, and family interactions as people spend more time engaged with screens each day.

1. R E A D I N G I N T H E D I G I T A L AG E

2. R E A D I N G I S A C O M P L E X C O G N I T I V E P R O C E S S O F D E C O D I N G
S Y M B O L S I N O R D E R T O C O N S T R U C T O R D E R I V E M E A N I N G .
I T I S A M E A N S O F L A N G U A G E A C Q U I S I T I O N , O F C O M M U N I C AT I O N ,
A N D O F S H A R I N G I N F O R M AT I O N A N D I D E A S
( S O U R C E : W I K I P E D I A ® )

3. “ T H E H I S T O RY O F
P R I N T I N G I S A N I N T E G R A L
PA R T O F T H E G E N E R A L ”
— S T E I N B E R G
Source:Steinberg, S. (1996). Five hundred years of printing
THEN

4. Now
E-books are changing
consumers’ connection
with books and habits of
reading

5. E - B O O K S A L E S A S A P E R C E N TA G E O F T O TA L B O O K
S A L E S W O R L D W I D E R A I S E D F R O M 1 2 . 3 % - 2 5 . 8 % D U R I N G
2 0 0 8 T O 2 0 1 2
S O U R C E : T H E S TAT I S T I C S P O RTA L

6. While e-books offer
functional benefits over
printed books, consumers
feel less connected to
books read, using an e-
reader platform and prefer
to purchase the printed
versions of books that hold
special meanings for them.
—Ketron, Seth
Source:Ketron, S., & Naletelich, K. (2016). How e-readers have changed personal connections with books. Qualitative Market Research

7. Carries your Entire
Library wherever You Go
M A I N TA I N S T H E
PA P E R - L I K E S C R E E N
Bookscanbeshared
allows you to take notes
allows you to share books
Providesdailydeals Light
Convenient
Large storage
90000 books
Newspapers
Magazines
Blogs
Periodicals
Source:Mossberg, W. S. (2007, Nov 29). “Amazon's kindle makes buying E-books easy, reading them hard.”

8. “ S T U D E N T S P R O V I D E D W I T H K I N D L E S ,
W H I C H C A N H O L D S O M E 1 , 5 0 0 D I G I TA L
B O O K S , C A N S I M P LY D O W N L O A D T H E
C O P I E S T H E Y N E E D , W I T H O U T
B U R D E N I N G A S C H O O L’ S M E D I A
C E N T E R . “
— D A N I E L W I T Z
Source:”Will the Kindle Change Education? “Scholastic

9. AU D I O B O O K S
" I T ' S O N E O F T H E F E W
T I M E S I N H I S T O R Y
T H A T T E C H N O L O G Y
H A S R E I N V I G O R A T E D
A N A R T F O R M R A T H E R
T H A N C R U S H I N G I T , ”
— M A X B R O O K S , A U T H O R O F T H E
Z O M B I E N O V E L " W O R L D W A R Z , " Source:Alter, Alexandra. "The New Explosion in Audio Books; how
they Re-Emerged as a Rare Bright Spot in the Publishing Business."

10. Audible has paired
some 26,000 ebooks
with professional
narrations.
The company is
adding more than
1,000 titles a month
and aims to eventually
bring the number to
close to 100,000.
Source:Alter, Alexandra. "The New Explosion in Audio Books; how they Re-
Emerged as a Rare Bright Spot in the Publishing Business."

11. Nostalgia is very
quickly replaced with
convenience
—Craig Mod

12. I S D I G I TA L B O O K S
O U R F U T U R E ?
H OW E V E R

13. You may haven’t
noticed the
other side of
digital books

14. Y O U E -
B O O K S A R E
R E A D I N G
Y O U !
Photo credit:<a href="http://www.freepik.com">Designed by Kues / Freepik</a>

15. Takes the average
readers 7 hours to
finish
"Because sometimes things
happen to people and they're
not equipped to deal with
them." 18,000 highlighted
The first thing that most
readers do upon finishing is
to download the next one
-how far you get in particular
books
-how quickly you
read
-how readers of particular genres
engage with books
……
They are watching:
Source:Alter, Alexandra. "Your E-Book is Reading You."

16. Photo credit: <a href="http://www.freepik.com/free-photo/girl-with-digital-tablet-in-
library_863198.htm">Designed by Freepik</a>
2 5 % T O 3 0 % O F T H E E -
B O O K M A R K E T T H R O U G H
I T S N O O K E - R E A D E R ,
H A S R E C E N T LY S TA RT E D
S T U D Y I N G C U S T O M E R S '
D I G I TA L R E A D I N G
B E H AV I O R .
Source:Alter, Alexandra. "Your E-Book is Reading You."

17. You are spied all the time,
your secrets are stolen and
analyzed as data by digital
companies

18. “ T H E L I G H T E M I T T E D B Y M O S T E - R E A D E R S I S
S H I N I N G D I R E C T LY I N T O T H E E Y E S O F T H E
R E A D E R … S L E E P D E F I C I E N C Y H A S B E E N S H O W N
T O I N C R E A S E T H E R I S K O F C A R D I O VA S C U L A R
D I S E A S E , M E TA B O L I C D I S E A S E S L I K E O B E S I T Y A N D
D I A B E T E S , A N D C A N C E R .
— C H A R L E S C Z E I S L E R , H A R VA R D U N I V E R S I T Y
While we are reading
with e-readers…
Source:Bushak, Lecia. “E-Books Are Damaging Your Health: Why We Should All Start Reading Paper Books Again.”

19. P E O P L E P H Y S I C A L LY
R E L A X E D J U S T S I X
M I N U T E S I N T O R E A D I N G .
B U T R E A D I N G O N A
D E V I C E M I G H T C A N C E L
O U T T H I S E F F E C T
Source:Bushak, Lecia. “E-Books Are Damaging Your Health: Why We Should All Start Reading Paper Books Again.”

20. “ PA P E R R E A D E R S R E P O RT
H I G H E R O N M E A S U R E S H AV I N G
T O D O W I T H E M PAT H Y A N D
T R A N S P O RTAT I O N A N D
I M M E R S I O N , A N D N A R R AT I V E
C O H E R E N C E , T H A N I PA D
R E A D E R S , ”
— A N N E M A N G E N , S TAVA N G E R
U N I V E R S I T Y, N O R WAY
Source:Bushak, Lecia. “E-Books Are Damaging Your Health: Why We Should All Start Reading Paper Books Again.”

21. “ M A N Y P E O P L E A P P R O A C H
C O M P U T E R S A N D TA B L E T S
W I T H A S TAT E O F M I N D L E S S
C O N D U C I V E T O L E A R N I N G
T H A N T H E O N E T H E Y B R I N G T O
PA P E R . ”
Source: Ferris Jabr. “The Reading Brain in the Digital Age: The Science of Paper versus Screens.”

22. “ S C R E E N S M AY A L S O D R A I N M O R E
O F O U R M E N TA L R E S O U R C E S W H I L E
W E A R E R E A D I N G A N D M A K E I T A
L I T T L E H A R D E R T O R E M E M B E R W H AT
W E R E A D W H E N W E A R E D O N E ” .
Source: Ferris Jabr. “The Reading Brain in the Digital Age: The Science of Paper versus Screens”

23. Also
FA M I LY M E M B E R S A R E
S P E N D I N G A R O U N D 4 - 1 4 H O U R S
O F S C R E E N T I M E E V E RY D AY
Source:ZOSIA BIELSKI,”Portrait of an e-family: How they're making their hyper-digital lives work”

24. “ FA M I LY L I F E I S S L I P P I N G AWAY, O N E ’ S
T U R I N G T O A N O N L I N E W O R L D W I T H
‘ I N T I M AT E S T R A N G E R S ’ ”
— S T E I N E R - A D A I R , A M O T H E R O F T W O
Source:ZOSIA BIELSKI,”Portrait of an e-family: How they're making their hyper-digital lives work”

25. We are communicating more with
family by texting, but we are not
communicating deeply, that’s the
disconnect
Source:ZOSIA BIELSKI,”Portrait of an e-family: How they're making their hyper-digital lives work”

26. We’ve lost too much because of E-books

27. It’s the time to get back our
secrets, family, friends,
socialization and most
important, health.

28. Drop your Kindle, Ipad, laptop
or mobile
Pick up books and enjoy the
real pleasure of reading

29. Books allow you to fully explore a topic and immerse
yourself in a deeper way than most media today.
–Mark Zuckerberg

30. Work Cited:
1. “Reading(Process).” Wikipedia: The Free Encyclopedia. Wikimedia Foundation, Inc. 22 July 2004.
Web. 16 Oct. 2016.
2. Steinberg, S. H., and John Trevitt. Five Hundred Years of Printing. London: British Library, 1996.
Print.
3. “E-book sales as a percentage of total book sales worldwide” in 2013 and 2018. Statista. https://
www.statista.com/statistics/234106/e-book-market-share-worldwide/
4.Ketron, Seth, and Kelly Naletelich. “How E-Readers Have Changed Personal Connections with
Books.” Qualitative Market Research: An International Journal 19.4 (2016): 433–452. Web.
5. Mossberg, W. S. “Amazon's kindle makes buying E-books easy, reading them hard.” WallStreet
Journal. Nov 29, 2007. Web.
6. “Will the Kindle Change Education?” Scholastic. http://www.scholastic.com/browse/article.jsp?
id=3752572. Web.
7. Alter, Alexandra. "The New Explosion in Audio Books; how they Re-Emerged as a Rare Bright Spot
in the Publishing Business." Wall Street Journal (Online), New York, N.Y., 2013.http://
search.proquest.com/docview/1416700089?accountid=6180.
8. Alter, Alexandra. "Your E-Book is Reading You." Wall Street Journal (Online), New York, N.Y.,
2012.http://search.proquest.com/docview/1026947969?accountid=6180.
9. Bushak, Lecia. “E-Books Are Damaging Your Health: Why We Should All Start Reading Paper Books
Again.” Medical Daily. Jan 21 2015. http://www.medicaldaily.com/e-books-are-damaging-your-health-
why-we-should-all-start-reading-paper-books-again-317212. Access 20 Oct 2016.
10. Ferris Jabr. “The Reading Brain in the Digital Age: The Science of Paper versus Screens.” Scientific
American. April 11, 2013. https://www.scientificamerican.com/article/reading-paper-screens/. Access 20
Oct 2016. Web.
11. ZOSIA BIELSKI, “Portrait of an e-family: How they're making their hyper-digital lives work.” The
Globe and Mail. Aug 23, 2013. http://www.theglobeandmail.com/life/relationships/how-families-are-
making-their-hyper-digital-lives-work/article13924931/. Access 20 Oct 2016. Web.