Website Trends in Healthcare and Pharma MarketingGSW
Today, the role of the product.com is changing rapidly. Brand managers are leveraging their websites to fill in white space, connect people, deliver meaningful tools and support more empowered patients. They're innovating and evolving both what these sites can and should do. We captured some of the most interesting trends in this presentation:
The document discusses how online marketing can help complement existing marketing strategies for clinics and therapists. It notes that 90% of patients now find treatment online or through word of mouth. Clinic HQ provides online profiles to help practitioners get discovered by new patients and earn recommendations from existing ones. Signing up allows practitioners to demonstrate their expertise, provide relevant information to prospective patients, and generate referrals through word of mouth.
This document discusses business ethics and corporate culture at TLC, a company that provides online services for patients and hospitals. It first defines business ethics and explains how ethics can benefit a company. It then defines corporate culture and gives Google as an example of a company with an employee-friendly culture. The document outlines TLC's values and culture, how it creates value for customers and hospitals, and reviews topics for an upcoming board meeting, including growth strategies and new services.
Does your hospital have a comprehensive strategy in place that can deliver specific health care solutions? Is your organization ready to move? Do you understand the challenges involved?
Do you understand the common mistakes and missteps others have made?
Have you researched and addressed the special concerns social media has for health care organizations? Will you be able to measure your progress against your goals? We can help you answer these and other critical questions, recommend strategies, implement components and assist with integration issues.
What’s next in healthcare digital marketing?White Rhino
It's time to think beyond hospital digital marketing table stakes and embrace a new generation of provider digital marketing. It’s “advertising without the ads” and works best when weaved into the organization’s operational fabric. A recent presentation at the Greystone Healthcare Internet Conference shares how creating valuable digital services can build engaging, life-long patient relationships that improve hospital service, raise satisfaction and build a better care experience.
TLC’s primary product, CarePages, a web based services that enabled patients to stay in touch with their family and friends through the medium of individualized home pages. 3. The management team consists of Eric Langshur the CEO, his wife Sharon Langshur the medical director, Charlyn Slade the president, Raul Vasquez the chief technical officer, Lindsay Paul the VP-business development- healthcare, JoAnne Resnic the VP-health care services.
Website Trends in Healthcare and Pharma MarketingGSW
Today, the role of the product.com is changing rapidly. Brand managers are leveraging their websites to fill in white space, connect people, deliver meaningful tools and support more empowered patients. They're innovating and evolving both what these sites can and should do. We captured some of the most interesting trends in this presentation:
The document discusses how online marketing can help complement existing marketing strategies for clinics and therapists. It notes that 90% of patients now find treatment online or through word of mouth. Clinic HQ provides online profiles to help practitioners get discovered by new patients and earn recommendations from existing ones. Signing up allows practitioners to demonstrate their expertise, provide relevant information to prospective patients, and generate referrals through word of mouth.
This document discusses business ethics and corporate culture at TLC, a company that provides online services for patients and hospitals. It first defines business ethics and explains how ethics can benefit a company. It then defines corporate culture and gives Google as an example of a company with an employee-friendly culture. The document outlines TLC's values and culture, how it creates value for customers and hospitals, and reviews topics for an upcoming board meeting, including growth strategies and new services.
Does your hospital have a comprehensive strategy in place that can deliver specific health care solutions? Is your organization ready to move? Do you understand the challenges involved?
Do you understand the common mistakes and missteps others have made?
Have you researched and addressed the special concerns social media has for health care organizations? Will you be able to measure your progress against your goals? We can help you answer these and other critical questions, recommend strategies, implement components and assist with integration issues.
What’s next in healthcare digital marketing?White Rhino
It's time to think beyond hospital digital marketing table stakes and embrace a new generation of provider digital marketing. It’s “advertising without the ads” and works best when weaved into the organization’s operational fabric. A recent presentation at the Greystone Healthcare Internet Conference shares how creating valuable digital services can build engaging, life-long patient relationships that improve hospital service, raise satisfaction and build a better care experience.
TLC’s primary product, CarePages, a web based services that enabled patients to stay in touch with their family and friends through the medium of individualized home pages. 3. The management team consists of Eric Langshur the CEO, his wife Sharon Langshur the medical director, Charlyn Slade the president, Raul Vasquez the chief technical officer, Lindsay Paul the VP-business development- healthcare, JoAnne Resnic the VP-health care services.
Extreme Makeover – How One Hospital Turned its Website into a Consumer Magnet...ddbennett
Society for Healthcare Strategy & Market Development Annual Meeting
Orlando, FL
October 1, 2009
David D. Bennett- StayWell Custom Communications
Amy McLarty
Marketing Communications Manager,
Public Relations and Marketing
Children’s Medical Center Dallas
What's next in healthcare digital marketing?Shawn M. Gross
The document discusses how healthcare organizations can better engage patients through digital marketing strategies that focus on personalized experiences and valuable health content delivered through mobile apps and social media. It emphasizes building lifelong relationships with patients by providing health resources and programs that are integrated into patients' daily lives beyond just clinical encounters. Creating "addictive experiences" using digital tools was presented as a way to increase patient loyalty, service utilization, and overall marketing effectiveness for healthcare providers.
ADHD+ Revenue Model (Technology Entrepreneurship, Stanford University)Esfandiar Khaleghi
ADHD+ (ADHD Plus) is an Interactive, Informative and Diagnostic Assistant System for Attention Deficit / Hyper activity Disorder through several platforms.
This 5 minute presentation reveals why this content marketing formula is a proven lead gen + customer conversion tool for health practitioners. Healthy Practices Pick Health Freedom Network!
The document summarizes a social marketing campaign in Idaho aimed at raising awareness of sexually transmitted diseases (STDs) among 15-24 year olds. It describes formative research conducted including surveys and focus groups. It then outlines the campaign which included a website, radio PSAs, and online/print materials. It discusses metrics on website traffic and effectiveness of paid search advertising. Evaluation found the response has been positive but more assessment is needed on if it influences testing and treatment behaviors.
Employee Communication in times of changecreichardt
Journal Communications has 4,000 employees across 70 locations in 13 states. They are struggling with managing affordable healthcare coverage while maintaining costs due to rising medical inflation. Five years ago they simplified their benefit plans from multiple PPO networks and plans administered separately for each company. Their challenge now is to effectively communicate these changes and engage employees to help them navigate the new self-service model and understand how their benefits work. Communication is key through multiple channels including print, online resources, emails and webinars.
How to get more patients by treating them as VIPs - Dr MalpaniDr Aniruddha Malpani
The document summarizes key points about marketing a medical practice and using information therapy. It discusses how having a website can help attract new patients, educate existing patients, and establish credibility. It recommends that doctors provide reliable health information on their website and through printed materials to improve patient care, reduce legal risks, and allow patients to learn more about their conditions. Maintaining a well-updated website that patients can easily access is important for marketing and the future of medical practices.
What's transforming healthcare digital marketing?Shawn M. Gross
1) Healthcare organizations are shifting from episodic, provider-centric care to continuous, patient-centric care through digital marketing and technology.
2) By creating personalized digital experiences and using data to provide ongoing guidance and support, hospitals can build lifelong relationships with patients and encourage healthy behaviors.
3) Massachusetts General Hospital is piloting new care models like telehealth and digital health practices to improve outcomes through proactive, technology-enabled care between visits.
Personalized HCP Marketing: How to Create More Impactful Brand ExperiencesMerkle
This document discusses how to create more impactful brand experiences for healthcare providers through personalized marketing. It advocates using a 3C approach - combining context, connectivity, and content. Context involves understanding the healthcare provider through extensive data and segmentation. Connectivity means delivering the right content through the appropriate media channels. The document provides examples of how to personalize experiences based on a provider's specialty, location, prescribing behaviors, and other variables. It argues this approach can significantly increase engagement and lower costs compared to traditional marketing methods.
Here are 10 Digital Marketing for Doctors in India tips & tricks doctors can use to increase your revenue. ; 1. Website ; 2. E-mail marketing ; 3. Use social media 1. Google Yourself · 2. Get a Professional Website Built · 3. Get Found Online Through SEO · 4. Build Local Search
~Our mission is to eradicate preventable diseases, minimize trial and error, increase patient understanding by supporting a wholistic ecosystem that shifts health management to wellness 2.0; whole-life personalized wellness
The Digital Treatment - Digital Marketing Strategies - Ireland - Healthcare I...Promozoo Limited
In 2011, Promozoo published our first edition of the ‘PMI Digital Masterclass – A Guide to starting a Pharma Digital Marketing Campaign’. It proved very popular with professionals working in these specialised and heavily regulated industries.
Digital technology has changed a lot since then, and continues to change at such a fast pace, we decided it was time to update our initial edition with a new version for 2014. This new edition introduces new digital communication methods and strategies which have emerged over the past 2 years, and it is entitled ‘THE DIGITAL TREATMENT – HOW TO START A DIGITAL CAMPAIGN IN THE HEALTHCARE AND PHARMACEUTICAL INDUSTRIES’.
This new guide gives a starting structure to a digital marketing framework and is specifically created for Healthcare marketers, sales teams and senior management.
Public Relations Rules for Healthcare OrganizationsAIS Media, Inc.
This document provides information about AIS Media, a digital marketing agency. It discusses their services including public relations, social media, analytics, content creation, and design. It then covers various topics related to digital public relations for healthcare organizations, including the changing media landscape, goals of PR, earned vs paid channels, and how to integrate PR with SEO and content marketing. It provides tips on writing custom content, blogging, and online reputation management.
This document discusses how digital marketing can help hospitals attract more patients. Nearly half of Indian internet users search for healthcare information online, so hospitals need an online presence. Digital tools like search engine optimization, social media, email marketing, pay-per-click ads, and video content can help hospitals get found locally and build their reputation. Regular blogging, encouraging online reviews, and listing in medical directories also boost a hospital's online visibility and credibility. Tracking metrics from digital campaigns allows hospitals to improve their marketing and better target local demographics.
This document provides guidance on planning and hosting successful spa events. It discusses common event types like grand openings, open houses, and customer appreciation events. Important steps in the planning process are covered, including setting goals and objectives, creating a budget and checklist, and assigning staff roles. Marketing strategies like social media promotion, print materials, and securing media coverage are also reviewed. The document stresses having a clear purpose for the event and catering all aspects of the planning and event itself to meeting that specific objective.
This document discusses building digital communities in the pharmaceutical industry. It begins with an introduction of George Anagnostopoulos from Socialab and their experience in digital marketing. It then discusses Socialab providing digital marketing training and packages tailored for pharmaceutical marketers and healthcare professionals. The document outlines key terminology used in digital marketing and examines how pharmaceutical companies can take insights from other industries to improve their digital strategies and customer service. It emphasizes the importance of understanding target audiences and building communities through listening and engagement. Finally, it explores opportunities for pharmaceutical companies with new digital health technologies.
- HealthSpaceVideo is a proposed online platform that allows users to share health stories, information, and experiences through video. It aims to connect patients, caregivers, medical professionals, and researchers.
- The platform will provide spaces for individual users to create blogs and store health information. It will also host medical research, consumer surveys, and links to other health websites.
- A non-profit foundation called HealthSpaceWorld Foundation will be created to support charitable activities like providing free medical care to those in need.
Enhancing Urgent Care Clinics' Financial Performance through Patient Engageme...Brent Walker
This presentation provides an overview of the Urgent Care market and its opportunities, then covers PatientBond's capabilities to enhance patient engagement through automated communications customized with psychographic-based messaging
The document proposes a mobile application to help consolidate relationships between doctors, coaches, and patients. It would allow for centralized treatment and training plans, quick feedback, and progress tracking. The first 6 months plan is to create a minimum viable product, get feedback from medical professionals, and create a case study. Doctors and coaches would benefit from instant communication, customized reports, and promotion opportunities. Market engagement strategies include partnerships, marketing campaigns, and offering it free to medical students.
The Ultimate Guide in Setting Up Market Research System in Health-TechGokul Rangarajan
How to effectively start market research in the health tech industry by defining objectives, crafting problem statements, selecting methods, identifying data collection sources, and setting clear timelines. This guide covers all the preliminary steps needed to lay a strong foundation for your research.
"Market Research it too text-booky, I am in the market for a decade, I am living research book" this is what the founder I met on the event claimed, few of my colleagues rolled their eyes. Its true that one cannot over look the real life experience, but one cannot out beat structured gold mine of market research.
Many 0 to 1 startup founders often overlook market research, but this critical step can make or break a venture, especially in health tech.
But Why do they skip it?
Limited resources—time, money, and manpower—are common culprits.
"In fact, a survey by CB Insights found that 42% of startups fail due to no market need, which is like building a spaceship to Mars only to realise you forgot the fuel."
Sudharsan Srinivasan
Operational Partner Pitchworks VC Studio
Overconfidence in their product’s success leads founders to assume it will naturally find its market, especially in health tech where patient needs, entire system issues and regulatory requirements are as complex as trying to perform brain surgery with a butter knife. Additionally, the pressure to launch quickly and the belief in their own intuition further contribute to this oversight. Yet, thorough market research in health tech could be the key to transforming a startup's vision into a life-saving reality, instead of a medical mishap waiting to happen.
Example of Market Research working
Innovaccer, founded by Abhinav Shashank in 2014, focuses on improving healthcare delivery through data-driven insights and interoperability solutions. Before launching their platform, Innovaccer conducted extensive market research to understand the challenges faced by healthcare organizations and the potential for innovation in healthcare IT.
Identifying Pain Points: Innovaccer surveyed healthcare providers to understand their difficulties with data integration, care coordination, and patient engagement. They found widespread frustration with siloed systems and inefficient workflows.
Competitive Analysis: Analyzed competitors offering similar solutions in healthcare analytics and interoperability. Identified gaps in comprehensive data aggregation, real-time analytics, and actionable insights.
Regulatory Compliance: Ensured their platform complied with HIPAA and other healthcare data privacy regulations. This compliance was crucial to gaining trust from healthcare providers wary of data security issues.
Customer Validation: Conducted pilot programs with several healthcare organizations to validate the platform's effectiveness in improving care outcomes and operational efficiency. Gathered feedback to refine features and user interface.
Extreme Makeover – How One Hospital Turned its Website into a Consumer Magnet...ddbennett
Society for Healthcare Strategy & Market Development Annual Meeting
Orlando, FL
October 1, 2009
David D. Bennett- StayWell Custom Communications
Amy McLarty
Marketing Communications Manager,
Public Relations and Marketing
Children’s Medical Center Dallas
What's next in healthcare digital marketing?Shawn M. Gross
The document discusses how healthcare organizations can better engage patients through digital marketing strategies that focus on personalized experiences and valuable health content delivered through mobile apps and social media. It emphasizes building lifelong relationships with patients by providing health resources and programs that are integrated into patients' daily lives beyond just clinical encounters. Creating "addictive experiences" using digital tools was presented as a way to increase patient loyalty, service utilization, and overall marketing effectiveness for healthcare providers.
ADHD+ Revenue Model (Technology Entrepreneurship, Stanford University)Esfandiar Khaleghi
ADHD+ (ADHD Plus) is an Interactive, Informative and Diagnostic Assistant System for Attention Deficit / Hyper activity Disorder through several platforms.
This 5 minute presentation reveals why this content marketing formula is a proven lead gen + customer conversion tool for health practitioners. Healthy Practices Pick Health Freedom Network!
The document summarizes a social marketing campaign in Idaho aimed at raising awareness of sexually transmitted diseases (STDs) among 15-24 year olds. It describes formative research conducted including surveys and focus groups. It then outlines the campaign which included a website, radio PSAs, and online/print materials. It discusses metrics on website traffic and effectiveness of paid search advertising. Evaluation found the response has been positive but more assessment is needed on if it influences testing and treatment behaviors.
Employee Communication in times of changecreichardt
Journal Communications has 4,000 employees across 70 locations in 13 states. They are struggling with managing affordable healthcare coverage while maintaining costs due to rising medical inflation. Five years ago they simplified their benefit plans from multiple PPO networks and plans administered separately for each company. Their challenge now is to effectively communicate these changes and engage employees to help them navigate the new self-service model and understand how their benefits work. Communication is key through multiple channels including print, online resources, emails and webinars.
How to get more patients by treating them as VIPs - Dr MalpaniDr Aniruddha Malpani
The document summarizes key points about marketing a medical practice and using information therapy. It discusses how having a website can help attract new patients, educate existing patients, and establish credibility. It recommends that doctors provide reliable health information on their website and through printed materials to improve patient care, reduce legal risks, and allow patients to learn more about their conditions. Maintaining a well-updated website that patients can easily access is important for marketing and the future of medical practices.
What's transforming healthcare digital marketing?Shawn M. Gross
1) Healthcare organizations are shifting from episodic, provider-centric care to continuous, patient-centric care through digital marketing and technology.
2) By creating personalized digital experiences and using data to provide ongoing guidance and support, hospitals can build lifelong relationships with patients and encourage healthy behaviors.
3) Massachusetts General Hospital is piloting new care models like telehealth and digital health practices to improve outcomes through proactive, technology-enabled care between visits.
Personalized HCP Marketing: How to Create More Impactful Brand ExperiencesMerkle
This document discusses how to create more impactful brand experiences for healthcare providers through personalized marketing. It advocates using a 3C approach - combining context, connectivity, and content. Context involves understanding the healthcare provider through extensive data and segmentation. Connectivity means delivering the right content through the appropriate media channels. The document provides examples of how to personalize experiences based on a provider's specialty, location, prescribing behaviors, and other variables. It argues this approach can significantly increase engagement and lower costs compared to traditional marketing methods.
Here are 10 Digital Marketing for Doctors in India tips & tricks doctors can use to increase your revenue. ; 1. Website ; 2. E-mail marketing ; 3. Use social media 1. Google Yourself · 2. Get a Professional Website Built · 3. Get Found Online Through SEO · 4. Build Local Search
~Our mission is to eradicate preventable diseases, minimize trial and error, increase patient understanding by supporting a wholistic ecosystem that shifts health management to wellness 2.0; whole-life personalized wellness
The Digital Treatment - Digital Marketing Strategies - Ireland - Healthcare I...Promozoo Limited
In 2011, Promozoo published our first edition of the ‘PMI Digital Masterclass – A Guide to starting a Pharma Digital Marketing Campaign’. It proved very popular with professionals working in these specialised and heavily regulated industries.
Digital technology has changed a lot since then, and continues to change at such a fast pace, we decided it was time to update our initial edition with a new version for 2014. This new edition introduces new digital communication methods and strategies which have emerged over the past 2 years, and it is entitled ‘THE DIGITAL TREATMENT – HOW TO START A DIGITAL CAMPAIGN IN THE HEALTHCARE AND PHARMACEUTICAL INDUSTRIES’.
This new guide gives a starting structure to a digital marketing framework and is specifically created for Healthcare marketers, sales teams and senior management.
Public Relations Rules for Healthcare OrganizationsAIS Media, Inc.
This document provides information about AIS Media, a digital marketing agency. It discusses their services including public relations, social media, analytics, content creation, and design. It then covers various topics related to digital public relations for healthcare organizations, including the changing media landscape, goals of PR, earned vs paid channels, and how to integrate PR with SEO and content marketing. It provides tips on writing custom content, blogging, and online reputation management.
This document discusses how digital marketing can help hospitals attract more patients. Nearly half of Indian internet users search for healthcare information online, so hospitals need an online presence. Digital tools like search engine optimization, social media, email marketing, pay-per-click ads, and video content can help hospitals get found locally and build their reputation. Regular blogging, encouraging online reviews, and listing in medical directories also boost a hospital's online visibility and credibility. Tracking metrics from digital campaigns allows hospitals to improve their marketing and better target local demographics.
This document provides guidance on planning and hosting successful spa events. It discusses common event types like grand openings, open houses, and customer appreciation events. Important steps in the planning process are covered, including setting goals and objectives, creating a budget and checklist, and assigning staff roles. Marketing strategies like social media promotion, print materials, and securing media coverage are also reviewed. The document stresses having a clear purpose for the event and catering all aspects of the planning and event itself to meeting that specific objective.
This document discusses building digital communities in the pharmaceutical industry. It begins with an introduction of George Anagnostopoulos from Socialab and their experience in digital marketing. It then discusses Socialab providing digital marketing training and packages tailored for pharmaceutical marketers and healthcare professionals. The document outlines key terminology used in digital marketing and examines how pharmaceutical companies can take insights from other industries to improve their digital strategies and customer service. It emphasizes the importance of understanding target audiences and building communities through listening and engagement. Finally, it explores opportunities for pharmaceutical companies with new digital health technologies.
- HealthSpaceVideo is a proposed online platform that allows users to share health stories, information, and experiences through video. It aims to connect patients, caregivers, medical professionals, and researchers.
- The platform will provide spaces for individual users to create blogs and store health information. It will also host medical research, consumer surveys, and links to other health websites.
- A non-profit foundation called HealthSpaceWorld Foundation will be created to support charitable activities like providing free medical care to those in need.
Enhancing Urgent Care Clinics' Financial Performance through Patient Engageme...Brent Walker
This presentation provides an overview of the Urgent Care market and its opportunities, then covers PatientBond's capabilities to enhance patient engagement through automated communications customized with psychographic-based messaging
The document proposes a mobile application to help consolidate relationships between doctors, coaches, and patients. It would allow for centralized treatment and training plans, quick feedback, and progress tracking. The first 6 months plan is to create a minimum viable product, get feedback from medical professionals, and create a case study. Doctors and coaches would benefit from instant communication, customized reports, and promotion opportunities. Market engagement strategies include partnerships, marketing campaigns, and offering it free to medical students.
The Ultimate Guide in Setting Up Market Research System in Health-TechGokul Rangarajan
How to effectively start market research in the health tech industry by defining objectives, crafting problem statements, selecting methods, identifying data collection sources, and setting clear timelines. This guide covers all the preliminary steps needed to lay a strong foundation for your research.
"Market Research it too text-booky, I am in the market for a decade, I am living research book" this is what the founder I met on the event claimed, few of my colleagues rolled their eyes. Its true that one cannot over look the real life experience, but one cannot out beat structured gold mine of market research.
Many 0 to 1 startup founders often overlook market research, but this critical step can make or break a venture, especially in health tech.
But Why do they skip it?
Limited resources—time, money, and manpower—are common culprits.
"In fact, a survey by CB Insights found that 42% of startups fail due to no market need, which is like building a spaceship to Mars only to realise you forgot the fuel."
Sudharsan Srinivasan
Operational Partner Pitchworks VC Studio
Overconfidence in their product’s success leads founders to assume it will naturally find its market, especially in health tech where patient needs, entire system issues and regulatory requirements are as complex as trying to perform brain surgery with a butter knife. Additionally, the pressure to launch quickly and the belief in their own intuition further contribute to this oversight. Yet, thorough market research in health tech could be the key to transforming a startup's vision into a life-saving reality, instead of a medical mishap waiting to happen.
Example of Market Research working
Innovaccer, founded by Abhinav Shashank in 2014, focuses on improving healthcare delivery through data-driven insights and interoperability solutions. Before launching their platform, Innovaccer conducted extensive market research to understand the challenges faced by healthcare organizations and the potential for innovation in healthcare IT.
Identifying Pain Points: Innovaccer surveyed healthcare providers to understand their difficulties with data integration, care coordination, and patient engagement. They found widespread frustration with siloed systems and inefficient workflows.
Competitive Analysis: Analyzed competitors offering similar solutions in healthcare analytics and interoperability. Identified gaps in comprehensive data aggregation, real-time analytics, and actionable insights.
Regulatory Compliance: Ensured their platform complied with HIPAA and other healthcare data privacy regulations. This compliance was crucial to gaining trust from healthcare providers wary of data security issues.
Customer Validation: Conducted pilot programs with several healthcare organizations to validate the platform's effectiveness in improving care outcomes and operational efficiency. Gathered feedback to refine features and user interface.
India Medical Devices Market: Size, Share, and In-Depth Competitive Analysis ...Kumar Satyam
According to TechSci Research report, “India Medical Devices Market Industry Size, Share, Trends, Competition, Opportunity and Forecast, 2019-2029,” the India Medical Devices Market was valued at USD 15.35 billion in 2023 and is anticipated to witness impressive growth in the forecast period, with a Compound Annual Growth Rate (CAGR) of 5.35% through 2029. This growth is driven by various factors, including strategic collaborations and partnerships among leading companies, a growing population, and the increasing demand for advanced healthcare solutions.
Recent Trends
Strategic Collaborations and Partnerships
One of the most significant trends driving the India Medical Devices Market is the increasing number of collaborations and partnerships among leading companies. These alliances aim to merge the expertise of individual companies to strengthen their market position and enhance their product offerings. For instance, partnerships between local manufacturers and international companies bring advanced technologies and manufacturing techniques to the Indian market, fostering innovation and improving product quality.
Browse over XX market data Figures and spread through XX Pages and an in-depth TOC on " India Medical Devices Market.” - https://www.techsciresearch.com/report/india-medical-devices-market/8161.html
Joker Wigs has been a one-stop-shop for hair products for over 26 years. We provide high-quality hair wigs, hair extensions, hair toppers, hair patch, and more for both men and women.
Test bank clinical nursing skills a concept based approach 4e pearson educati...rightmanforbloodline
Test bank clinical nursing skills a concept based approach 4e pearson education
Test bank clinical nursing skills a concept based approach 4e pearson education
Test bank clinical nursing skills a concept based approach 4e pearson education
Enhancing Hip and Knee Arthroplasty Precision with Preoperative CT and MRI Im...Pristyn Care Reviews
Precision becomes a byword, most especially in such procedures as hip and knee arthroplasty. The success of these surgeries is not just dependent on the skill and experience of the surgeons but is extremely dependent on preoperative planning. Recognizing this important need, Pristyn Care commits itself to the integration of advanced imaging technologies like CT (Computed Tomography) and MRI (Magnetic Resonance Imaging) into the surgical planning process.
This particular slides consist of- what is hypotension,what are it's causes and it's effect on body, risk factors, symptoms,complications, diagnosis and role of physiotherapy in it.
This slide is very helpful for physiotherapy students and also for other medical and healthcare students.
Here is the summary of hypotension:
Hypotension, or low blood pressure, is when the pressure of blood circulating in the body is lower than normal or expected. It's only a problem if it negatively impacts the body and causes symptoms. Normal blood pressure is usually between 90/60 mmHg and 120/80 mmHg, but pressures below 90/60 are generally considered hypotensive.
English Drug and Alcohol Commissioners June 2024.pptxMatSouthwell1
Presentation made by Mat Southwell to the Harm Reduction Working Group of the English Drug and Alcohol Commissioners. Discuss stimulants, OAMT, NSP coverage and community-led approach to DCRs. Focussing on active drug user perspectives and interests
The Importance of Black Women Understanding the Chemicals in Their Personal C...bkling
Certain chemicals, such as phthalates and parabens, can disrupt the body's hormones and have significant effects on health. According to data, hormone-related health issues such as uterine fibroids, infertility, early puberty and more aggressive forms of breast and endometrial cancers disproportionately affect Black women. Our guest speaker, Jasmine A. McDonald, PhD, an Assistant Professor in the Department of Epidemiology at Columbia University in New York City, discusses the scientific reasons why Black women should pay attention to specific chemicals in their personal care products, like hair care, and ways to minimize their exposure.
Sectional dentures for microstomia patients.pptxSatvikaPrasad
Microstomia, characterized by an abnormally small oral aperture, presents significant challenges in prosthodontic treatment, including limited access for examination, difficulties in impression making, and challenges with prosthesis insertion and removal. To manage these issues, customized impression techniques using sectional trays and elastomeric materials are employed. Prostheses may be designed in segments or with flexible materials to facilitate handling. Minimally invasive procedures and the use of digital technologies can enhance patient comfort. Education and training for patients on prosthesis care and maintenance are crucial for compliance. Regular follow-up and a multidisciplinary approach, involving collaboration with other specialists, ensure comprehensive care and improved quality of life for microstomia patients.
nursing management of patient with Empyema pptblessyjannu21
prepared by Prof. BLESSY THOMAS, SPN
Empyema is a disease of respiratory system It is defines as the accumulation of thick, purulent fluid within the pleural space, often with fibrin development.
Empyema is also called pyothorax or purulent pleuritis.
It’s a condition in which pus gathers in the area between the lungs and the inner surface of the chest wall. This area is known as the pleural space.
Pus is a fluid that’s filled with immune cells, dead cells, and bacteria.
Pus in the pleural space can’t be coughed out. Instead, it needs to be drained by a needle or surgery.
Empyema usually develops after pneumonia, which is an infection of the lung tissue. it is mainly caused due in infectious micro-organisms. It can be treated with medications and other measures.
Solution manual for managerial accounting 18th edition by ray garrison eric n...rightmanforbloodline
Solution manual for managerial accounting 18th edition by ray garrison eric noreen and peter brewer_compressed
Solution manual for managerial accounting 18th edition by ray garrison eric noreen and peter brewer_compressed
Emotional and Behavioural Problems in Children - Counselling and Family Thera...PsychoTech Services
A proprietary approach developed by bringing together the best of learning theories from Psychology, design principles from the world of visualization, and pedagogical methods from over a decade of training experience, that enables you to: Learn better, faster!
The facial nerve, also known as cranial nerve VII, is one of the 12 cranial nerves originating from the brain. It's a mixed nerve, meaning it contains both sensory and motor fibres, and it plays a crucial role in controlling various facial muscles, as well as conveying sensory information from the taste buds on the anterior two-thirds of the tongue.
R3 Stem Cell Therapy: A New Hope for Women with Ovarian FailureR3 Stem Cell
Discover the groundbreaking advancements in stem cell therapy by R3 Stem Cell, offering new hope for women with ovarian failure. This innovative treatment aims to restore ovarian function, improve fertility, and enhance overall well-being, revolutionizing reproductive health for women worldwide.
Ensure the highest quality care for your patients with Cardiac Registry Support's cancer registry services. We support accreditation efforts and quality improvement initiatives, allowing you to benchmark performance and demonstrate adherence to best practices. Confidence starts with data. Partner with Cardiac Registry Support. For more details visit https://cardiacregistrysupport.com/cancer-registry-services/
As Mumbai's premier kidney transplant and donation center, L H Hiranandani Hospital Powai is not just a medical facility; it's a beacon of hope where cutting-edge science meets compassionate care, transforming lives and redefining the standards of kidney health in India.
2. In a nutshell….
I created an online program for people with COPD, Asthma, Emphysema, and other
breathing issues.
Many people cannot make it to a formal hospital-based Pulmonary Rehab
program due to transportation, co-pays, still working, or programs are full.
3. Problem:13 Million people have COPD.
No program close to the patient
No access to reliable health information
Internet is recycled articles
Current solutions:
Most formal PR programs take 6-8 people for 6-8 weeks.
Most insurance allows ONE time through a program, if they can find one.
GP’s and internists try and manage these patients
This is not enough!
4. Opportunity :
Most COPD patients are in their 70’s.
This demographic is increasingly online
Many are at their wit’s end trying to get help from Medicare and their doctors, and
answers from any reliable source.
Pulmonary Rehab has been proven to improve the Quality of Life and to decrease
hospital admissions in patients with COPD
5. Why COPD Success is the solution
One stop shop for reliable trusted professional information
Ability to view and review the materials any time of day or night, as often as they
wish
Lifetime membership
No excuses!
6. The COPD Success Team
Leah Ritz, Website Coordinator
Saini Taarun, Web Developer
Hendra Tok, Web Developer
Robin Gandin, Word Doc – PDF Magic-Maker
7. The COPD Success Team wish list:
Spanish Translator
Marketer
Advertising wiz
Board Members and advisors
Doctor supporter – for the Hangouts, and the private FB chat
Respiratory Therapists – for the Google hangouts and FB chats
8. Market Fit and competition
COPD Foundation – info is free. But fragmented
NIH – info is free- but too much and not in order, little direction
Google “COPD” you get Pharmacy sites
Then they get targeted with stupid stuff: “Ask your doctor about….”
Then they go on Facebook to ask their friends
9. The COPD Success advantage
All information in one place
All learning modules in order, step by step
Private Facebook group for questions to professionals only
Non-internet users that do use E mail can go with “30 Days to Breathing Easier“
program, videos delivered directly to inbox, no login required.
Monthly Google Hangouts to encourage continuation of program
The program is already written and uploaded and LIVE
10. Revenue model
Internet banner ads, margin ads
Click on ad, opt in, they have option to pay and start immediately, or, they receive
CRM e mails encouraging them to join
$697 and $79 price points
As an affiliate marketer, clients will be occasionally marketed to with offers for
healthy living products such as non GMO foods, organic items, positive thinking
and meditation CD’s, towels that clean with water only, no chemicals.
Online store page for products commonly used by lung patients
11. Expense Model
Ads- Facebook, Google, banner ads on sites
CRM
Web Hosting
Direct Mail Mailing Lists: $1000 for 1500 names. Tricky due to HIPAA
Flyers and Rack cards , business cards
Postage
Travel to conferences
Tables at conferences /tradeshows
Banners, tablecloths, pens,
Office Space
VA for customer service
Social Media manager
Pay Pal and shopping cart
12. Financial Projections
$679 x 1000 users = $679000 per year.
PLUS
$79 x x users
And
$37 webinar for parents of kids with Asthma
13. Exit strategy
Sell the site to Pharmaceutical company, IPA, Health /Medical group with large
COPD population and no viable PR program
[Let’s talk about that - For example: Healthcare giant Kaiser Permanente. . .
14. Large Hospital- based PR programs:
Cost to run a PR program:
Space-often shared with Physical Therapy or cardiac rehab
Oxygen tanks
Staff- 1 RT or staff per 4 patients , 3 days a week
Coordinator – intake, staffing, candidate review, etc.
Studies show hospital based PR programs are NOT profitable, EVEN though Pulmonary
Rehab is proven to lower readmissions, a federal mandate .
Skip the space issues and the staff issues- have the patient do it themselves.
Motivation- is also a factor in live programs.
The DOCTOR will be the cattle prod, “did you complete the COPD Success program
yet?”
15. Funds will go to:
Ads- Facebook, Google, banner ads on sites - $100 to $5000 and up -
CRM - $30 /month
Web Hosting - $30/ month
Direct Mail Mailing Lists: $1000 for 1500 names. Tricky due to HIPAA
Flyers and Rack cards , business cards - $300/year
Postage for letters to doctors and 02 suppliers $300-$400/ year
Travel to conferences ATS, CTS, etc. $2000 a pop
Tables at conferences /tradeshows - $2500 each for the big shows
Banners, tablecloths, pens, - $300/ year
Office Space $ 200 per month
VA for customer service – if needed $100/month
Social Media manager - $400 /month
Pay Pal and shopping cart -$ $52/month
CPA/ corp taxes/ state business tax - $800/year
16. For more information:
Kelly Welton RRT –NPS
310-529-3475 direct
Visit www.TheBreathingSpecialist.com or
www.COPDSuccess.com
Thank You for your time, I appreciate it !