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Question 4
How did you use media technologies in the construction and
research, planning and evaluation stages?
Introduction
For my main product an ancillary products I had the chance to explore a variety of
softwares which allowed me to crate my products. This generation is very lucky with
technology as it helps us to create new technology and produce better products for the
consumers. This helps us the makers to make better research which will helps us to
make products for a wider audience. this however links with the theory of Marshall
McLuhan as he talks about the medium is the message. He talks about how technology
is powerful and that now it is not important what the message is but how the
technology gives out the technology to us. Technology can change the meaning of
message which creates passive and active audience.
Camera 3300D & Tripod
This was one of the first technologies that I had to
use for my production. I have used various of
camera accessories such as a tripod. I have used
this camera before however it was for my
photography. This helped me build up my own
skills with this camera as I had to learn how to set
it up for filming. This piece of technology was
useful as it allowed me film in high quality that
gave me an excellent footage for my music video
and ancillary products.
Premier Pro
This is the editing software that I have used for my music
video, Adobe Premiere Pro. The reason I choose to use this
editing software instead of Adobe After Effects it's because I
found Premier Pro much more easy and fast to work with.
However, I did found a problem with this program is that In
college we use Adobe CS6 Creative suite whereas, at home I
had downloaded the newer version. Because of this I was not
allowed to work at college at the files would not work, however
downloading them into different sizes helped me with that.
Photoshop & InDesign
With these two softwares I created my ancillary products,
digipak and album advert. I have used Photoshop to design
my cover panel and work with photos and twig things. With
InDesign I created my lay out for my digipak and album
advert. I have had used both of these softwares before for my
AS Media Studies when I had to create my music magazine.
Once again, the only problem with these were that I could
not use them both at home and college due to the fact that
they were not the same versions.
Websites – thinglink, prezi, joomag, piktochart,
issuu, scribd, slideshare, pinterest etc.
As the internet is so wide, I used a lot of different websites to make my work
more creative and interesting to look at. This will help my audience when they
look into my blog as they would not be constantly reading and reading essays
but they see a variety of creative websites being use to break it from the texts. I
have used these websites before for my AS Media Studies which was helped
because I did not have to waste time into looking how to work with these – it
was helpful as it was time consuming.
DaFont
This is also a website which I have used to create my typography. The
reason I have separated it from the rest is because this website
allowed me to choose the right font to put on my ancillary products.
typography is a very important code which eventually can become a
icon for the band. This is why I had to careful choose and research
into which font would be most suitable for my genre of electro pop.
This can give style and can be the products with more character.
External memory
For storing all my work I used an external hard drive and a memory
stick. As when I film the footage becomes very large and all of the
files I create from Photoshop, InDesign and Premier Pro take a lot
of spaces I had to invest into a hard drive which was 1TR. This
helped me a lot as I could keep all my work together and use it when
it was needed to. Further more, I did have a problem which was it
broke, half of my coursework was already on my computer at home,
however this shows me that I need to constant back up all my work
as you never know when this can happen again. The memory stick I
used for small files.
Google & Google Images, Blogger, YouTube
I used Google and Google Images for inspiration and research. This was one of my
primary websites which I used to create my products. These were very useful as if I
needed to go back and research something I had an account which saved it. This
helped me with time which allowed me planned better. Blogger is very useful to use as
it is so easy and I have also used it before for my AS Media Studies. YouTube was also
a very good website to do research as it helped me a lot with my post – production to
look how to create glitches in Premier Pro and look for inspirations in music videos.
Luckily all of these websites are under the same ownership of Google, it was very easy
to use as I didn’t have to create different accounts for each one but just one. These
were also very easily compatible what I mean by this is that they would easily embed
one another.
Conclusion
Overall, technology is very powerful as it helped me get the message out to my
audience. Technology helped me to do the best research I can for my music
video and ancillary products. Further more, it allowed me to learn about
Postmodernism and show how it links with my products and how it is affecting
it without the audience noticing.

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Question 4

  • 1. Question 4 How did you use media technologies in the construction and research, planning and evaluation stages?
  • 2. Introduction For my main product an ancillary products I had the chance to explore a variety of softwares which allowed me to crate my products. This generation is very lucky with technology as it helps us to create new technology and produce better products for the consumers. This helps us the makers to make better research which will helps us to make products for a wider audience. this however links with the theory of Marshall McLuhan as he talks about the medium is the message. He talks about how technology is powerful and that now it is not important what the message is but how the technology gives out the technology to us. Technology can change the meaning of message which creates passive and active audience.
  • 3. Camera 3300D & Tripod This was one of the first technologies that I had to use for my production. I have used various of camera accessories such as a tripod. I have used this camera before however it was for my photography. This helped me build up my own skills with this camera as I had to learn how to set it up for filming. This piece of technology was useful as it allowed me film in high quality that gave me an excellent footage for my music video and ancillary products.
  • 4. Premier Pro This is the editing software that I have used for my music video, Adobe Premiere Pro. The reason I choose to use this editing software instead of Adobe After Effects it's because I found Premier Pro much more easy and fast to work with. However, I did found a problem with this program is that In college we use Adobe CS6 Creative suite whereas, at home I had downloaded the newer version. Because of this I was not allowed to work at college at the files would not work, however downloading them into different sizes helped me with that.
  • 5. Photoshop & InDesign With these two softwares I created my ancillary products, digipak and album advert. I have used Photoshop to design my cover panel and work with photos and twig things. With InDesign I created my lay out for my digipak and album advert. I have had used both of these softwares before for my AS Media Studies when I had to create my music magazine. Once again, the only problem with these were that I could not use them both at home and college due to the fact that they were not the same versions.
  • 6. Websites – thinglink, prezi, joomag, piktochart, issuu, scribd, slideshare, pinterest etc. As the internet is so wide, I used a lot of different websites to make my work more creative and interesting to look at. This will help my audience when they look into my blog as they would not be constantly reading and reading essays but they see a variety of creative websites being use to break it from the texts. I have used these websites before for my AS Media Studies which was helped because I did not have to waste time into looking how to work with these – it was helpful as it was time consuming.
  • 7. DaFont This is also a website which I have used to create my typography. The reason I have separated it from the rest is because this website allowed me to choose the right font to put on my ancillary products. typography is a very important code which eventually can become a icon for the band. This is why I had to careful choose and research into which font would be most suitable for my genre of electro pop. This can give style and can be the products with more character.
  • 8. External memory For storing all my work I used an external hard drive and a memory stick. As when I film the footage becomes very large and all of the files I create from Photoshop, InDesign and Premier Pro take a lot of spaces I had to invest into a hard drive which was 1TR. This helped me a lot as I could keep all my work together and use it when it was needed to. Further more, I did have a problem which was it broke, half of my coursework was already on my computer at home, however this shows me that I need to constant back up all my work as you never know when this can happen again. The memory stick I used for small files.
  • 9. Google & Google Images, Blogger, YouTube I used Google and Google Images for inspiration and research. This was one of my primary websites which I used to create my products. These were very useful as if I needed to go back and research something I had an account which saved it. This helped me with time which allowed me planned better. Blogger is very useful to use as it is so easy and I have also used it before for my AS Media Studies. YouTube was also a very good website to do research as it helped me a lot with my post – production to look how to create glitches in Premier Pro and look for inspirations in music videos. Luckily all of these websites are under the same ownership of Google, it was very easy to use as I didn’t have to create different accounts for each one but just one. These were also very easily compatible what I mean by this is that they would easily embed one another.
  • 10. Conclusion Overall, technology is very powerful as it helped me get the message out to my audience. Technology helped me to do the best research I can for my music video and ancillary products. Further more, it allowed me to learn about Postmodernism and show how it links with my products and how it is affecting it without the audience noticing.