The document discusses how the media product uses and challenges conventions of the thriller genre. It summarizes how the opening scene uses conventional elements like an intimidating male antagonist, isolated setting, low-key lighting, and unsettling sound effects. However, it also challenges conventions through an unconventional boutique setting, atypical credits, and a character obsessed with fashion that questions gender norms. Overall, the product aims to engage a teenage audience through themes of gender, social expectations, fashion, and obsession.