sdadasd

1. Our aimfor Question1was to ensure thatour videowasappropriate forourtarget audience.We
receivedpositiveresponsesfromthisasnone of ourresponsesansweredthatourvideowasaimed
at anyone over25. Thiswas a successesourdraftedit successfullyestablishedthe comingof age
theme andthe writtenresponsesconfirmthatitappearsto be directedatyoungpeople.

2. The majorityof our responsesstatedthatourvideoappearedtobe aimedat bothmale and female
audiences,astheyare shownequallyinthe video.Thiswasa successforour draft editaswe wanted
our videotobe accessible andrelatable forbothgenders.

3. The responsesagreedthatourvideowasconventional of ourgenre butalsooriginal,asthe narrative
isunique toexistingvideos.The brightcoloursandthe fastpacededitsare all conventionsthatwe
includedinourdrafteditinorder to ensure itwouldbe decodedpositivelybyaudiences.

4. We were pleasedtofindthatall of our respondentsagreedthatourvideohad clearelementsof
narrative andperformance.Fromourresponses,we foundthatoureditmade itclearthat the
narrative wasfollowing the eventsof asurprise party.The cleartime line waswell understoodand
there are lots of hintsincludedtoensure thatthe audience understandthe story.Inorderto create
more positive responseswithregardtoour performance elements,we maychoose toinclude more
performance clipswhenwe complete the videoasthisdraftwasunfinished.

5. All of our respondentsagreedthatourbrightpinkcolourscheme suitedthe themeof afemale’s18th
birthdaypartyand that itis conventional of the popgenre.Thiswasasuccessfor our videoas it is
clearthat the genre is establishedandconsistentlyreferredtothroughoutthe videothroughour
colourscheme.

6. Many of our respondentsfeltthatourvideowashighlyrelatable andthese weremainlyfromour
target audience.Manypeople whowerethe same age asthe charactersin the videofoundittobe
highlyrelatableasthe party isan activitythattheythemselvesmaypartake in.Olderviewerswere
still able toenjoythisvideo,asitcreateda sense of nostalgiaandtheywere able toenjoywatchthe
youngergenerationenjoyingthemselves.

7. All of our respondentsstatedthattheywouldrecommendthe videotoafriend.Theygave
numerousreasons,whichincludedthe strongnarrative,interestingeditsandthe elementof
immersioninthatthe audience mayfeel like theyare actuallythere.Our respondentsalsoenjoyed
hat happyand upliftingstorywhichissomethingwhichwe reallytriedtoestablishinourvideo,as
manyconventional andexistingmusicvideoscanbe more seriousormoody.
The main pointof improvementthatwe receivedfromoursurveywastofirstlycompletethe video
and secondlytouse more sharpimagesandprofessional footage.We have decidedtofilmmore for
our videoinorderto addressthisissue andalsomake the narrative evenmore clear,asthe last
commentrequested.

8. Finally,we were pleasedtofindthatall our respondentsagreedthatthe narrative followsasurprise
18th
birthdayparty.