Presentation given to PCUA's Social Centric Conference. Blank page towards the end is a video - http://www.youtube.com/watch?v=nw3zNNO5gX0 - Troy Library

1. Social Media
@Matthod

2. ROCK MUSIC

3. “Soon you had endless solos that went
nowhere. By 1973, I knew that what was
needed was some pure, stripped down, no
bullshit rock 'n' roll."
-TOMMY RAMONE

5. Everybody went up three gears the
day they got that first Ramones
album.

7. DIY – Self-sufficiency
Individual/community empowerment
PUNK IDEOLOGIES

8. National Ad spend topped $148 billion in 2006
MARKETING

10. ANTI-ADVERTSING

11. Technology made it easy to stay in touch while
keeping a distance. - @SageFrancis

12. GAVE A VOICE TO THE
PEOPLE

15. DEMANDS ORIGINALITY/
BRAND VOICE

18. EVEN A CREDIT UNION VOICE

20. SOCIAL MEDIA - DIY

21. Great product
About the community
Reward regulars
Use traditional media in new ways
“This is a restaurant built by social media. This is the
only way we know it. – Joe Sorge, Owner
FROM GRAND OPENING TO
WALL ST JOURNAL IN ONE YEAR

22. COMMUNITY INVOLVEMENT

24. LONG TERM SUCCESS

25. Just get out there and do it.
JOHNNY RAMONE