The document contains various sections of a sample newsletter including articles, graphics, and organizational information. Some of the articles discuss using a newsletter to promote products and services, including content from other materials. Graphics and images are suggested to engage readers visually. Contact and organizational details are recommended for the back page to give readers more information.
This presentation corresponds to Day 1 of 3 for Kay Nikookary's Kareer Success program presented at Hult International Business School, Dubai campus, United Arab Emirates.
On how to link your writing to its purpose, how to modify your writing for different readers and audiences, and how to approach your content in a manner that supports the message type.
This is an hour course on best practices in online marketing, offering a start for beginners in the area of social media, website development, SEO, and more
Killer Keywords: How to Write Content for Both Humans and Search Engines - Wo...Pam Ann Marketing
Your website content has two audiences: Human readers and search engines. Writing content that appeals to both is something that all writers and website owners should know how to do. Whether you’re a professional copywriter or a small business owner who writes for your own website, knowing how to write content that satisfies both of these audiences is an essential (and profitable!) skill. This presentation will teach you exactly how to do that, using modern-day approaches to semantic and contextual keyword optimization.
This PowerPoint presentation is a fully customizable, all inclusive product which can be used to represent your work in a series of ways. So what's so special about it?
For starters, the template is completely original and can be altered based on your preference in need. This template contains three master slides, and over 33 built-in customizable Slide Master templates. Simply drag and drop your content and the animation will continue uninterrupted. This template is composed of 76 slides, the first ten acting as a mini-manual to get you started. It includes helpful guidelines with links to Microsoft Office Support, in addition to a link that instantly connects you to a SlideSigma representative available 24 hours a day, seven days a week to assist you remotely, and on-site consultations depending on your location. The slides within the presentation will walk you through the template every step of the way, you can significantly alter the theme to suit your brand. It is instantly downloadable, fully-functional, and made with user-friendly guidelines that highlight placement and content.
This presentation corresponds to Day 1 of 3 for Kay Nikookary's Kareer Success program presented at Hult International Business School, Dubai campus, United Arab Emirates.
On how to link your writing to its purpose, how to modify your writing for different readers and audiences, and how to approach your content in a manner that supports the message type.
This is an hour course on best practices in online marketing, offering a start for beginners in the area of social media, website development, SEO, and more
Killer Keywords: How to Write Content for Both Humans and Search Engines - Wo...Pam Ann Marketing
Your website content has two audiences: Human readers and search engines. Writing content that appeals to both is something that all writers and website owners should know how to do. Whether you’re a professional copywriter or a small business owner who writes for your own website, knowing how to write content that satisfies both of these audiences is an essential (and profitable!) skill. This presentation will teach you exactly how to do that, using modern-day approaches to semantic and contextual keyword optimization.
This PowerPoint presentation is a fully customizable, all inclusive product which can be used to represent your work in a series of ways. So what's so special about it?
For starters, the template is completely original and can be altered based on your preference in need. This template contains three master slides, and over 33 built-in customizable Slide Master templates. Simply drag and drop your content and the animation will continue uninterrupted. This template is composed of 76 slides, the first ten acting as a mini-manual to get you started. It includes helpful guidelines with links to Microsoft Office Support, in addition to a link that instantly connects you to a SlideSigma representative available 24 hours a day, seven days a week to assist you remotely, and on-site consultations depending on your location. The slides within the presentation will walk you through the template every step of the way, you can significantly alter the theme to suit your brand. It is instantly downloadable, fully-functional, and made with user-friendly guidelines that highlight placement and content.
Op basis van het onlangs vastgestelde strategisch marketingplan vindt u in dit operationele plan voor 2011 en 2012 de doelstellingen en acties voor de drie geformuleerde citymarketing ambities:
Wonen: Gezinsstad nummer 1
Werken: ICT centrum van Food Valley
Bezoeken: Beste Binnenstad van Nederland
Deze drie ambities worden ‘geladen’ met projecten die gebaseerd zijn op de zeven thema’s en kernwaarden van Veenendaal:
o Ondernemend (paragraaf 3.1)
o Jong (3.2)
o Divers (3.3)
o Centraal en bereikbaar (3.4)
o Gezinswaarden (3.5)
o Samenwerking in Food Valley (3.6)
o Winkelen (3.7)
Daarnaast zijn ook enkele overkoepelende marketingmiddelen inzetbaar:
o Traditionele promotiemiddelen (paragraaf 3.8)
o PR (3.9)
o Internet (3.10)
o Citydressing (3.11)
o Evenementen (3.12)
o Interne marketing: Stakeholders en netwerken (3.13)
o Advisering gemeente, regiomarketing en lopende zaken (3.14)
Developing a Content Marketing Strategy for Your BusinessChristian Buckley
Six steps to developing a winning content marketing strategy and jump-starting your overall marketing plans. Presentation given at the 2013 Microsoft Worldwide Partner Conference (#WPC13) in Houston, Texas by Christian Buckley (@buckleyplanet), evangelist for Axceler (www.axceler.com).
Interesting Newsletter ideas to Impress Your Readers Quickly.pptxWriteMe
Have you ever considered sending a newsletter out to your employees, customers and even community members? If yes, it is time to act upon this content sharing strategy to connect with your stakeholders on a more personal level. If not, then you are missing out on a gold mine of enhanced brand exposure and viewer engagement. Newsletters have survived the test of time as well as the rapid digital transformation. Yet, they continue to be among the most popular methods of content sharing and connecting with potential customers, employees and other stakeholders.
Start your stopwatch because you’re about to learn to create a content marketing plan in 60 seconds or less by filling in the blanks in this sentence…
Ready?
On [DATE], [WRITER] will publish a [POST TYPE] using [VEHICLE] about [CATEGORY].
There are 5 elements you need to include in an effective content marketing plan...
1- Date
2- Author
3- Post Type (How-To Post, List Post, etc)
4- Vehicle (text, video, audio, image)
5- Category (The broad topic of the post)
The key to a healthy blog is to mix up the POST TYPE, VEHICLE, CATEGORY and even the WRITER to create a rich and interesting collection of content.
To learn more about the various POST TYPES available to you click the ‘POST TYPES’ tab in the Content Marketing Plan spreadsheet.
Once you’ve filled in the blanks in this sentence, transfer it to the Content Marketing Plan Spreadsheet like this one...
Build a Career Page that can engage 238+ million members on your behalf. Learn how your Jobs and LinkedIn Career Page work together to create a stellar candidate experience and extend the reach of your brand.
Subscribe to the LinkedIn Talent Blog: http://linkd.in/18yp4Cg
Follow the LinkedIn company page: http://linkd.in/1f39JyH
Tweet with us: http://bit.ly/HireOnLinkedIn
Learn more about LinkedIn Talent Solutions: http://linkd.in/1bgERGj
How to Write an Effective Press ReleaseSusan McMahon
A well-written release can dramatically increase your sales, expose your company to the masses, and greatly enhance the image of your business or products.
Compelling business content – the holy grail.
In the last few years, it seems like every good internet marketer has been focusing on creating really great content. And rightly so.
With the latest Google updates and the average internet user becoming more and more savvy, it becomes harder for marketers and businesses alike to attract and retain attention. So how good it your business content?
1. Job promotions
Business growth
Family matters
Lost lovers
Job seeking
Infertility in both male and fe-
male
Premature injaculation
Bobs and heaps
He tells you problems before you say anything
Secondary Story Headline
This story can fit 75-125 words.
Your headline is an important
part of the newsletter and
should be considered carefully.
In a few words, it should accu-
rately represent the contents of
the story and draw readers into
the story. Develop the headline
before you write the story. This
way, the headline will help you
keep the story focused.
Examples of possible headlines
include Product Wins Industry
Award, New Product Can Save
You Time!, Membership Drive
Exceeds Goals, and New Office
Opens Near You.
Free traditional healer mashiko
Special points of
interest:
Briefly highlight
your point of
interest here.
Briefly highlight
your point of
interest here.
Briefly highlight
your point of
interest here.
Briefly highlight
your point of
interest here.
Caption describing picture or
graphic.
Newsletter Date Volume 1, Issue 1
Inside this issue:
Inside Story 2
Inside Story 2
Inside Story 2
Inside Story 3
Inside Story 4
Inside Story 5
Inside Story 6
2. This story can fit 150-200
words.
One benefit of using your news-
letter as a promotional tool is
that you can reuse content
from other marketing materials,
such as press releases, market
studies, and reports.
While your main goal of distrib-
uting a newsletter might be to
sell your product or service, the
key to a successful newsletter
is making it useful to your read-
ers.
A great way to add useful con-
tent to your newsletter is to
develop and write your own
articles, or include a calendar
of upcoming events or a special
offer that promotes a new prod-
uct.
You can also research articles
or find “filler” articles by ac-
cessing the World Wide Web.
You can write about a variety of
topics but try to keep your arti-
cles short.
Much of the content you put in
your newsletter can also be
used for your Web site. Micro-
soft Publisher offers a simple
way to convert your newsletter
to a Web publication. So, when
you’re finished writing your
newsletter, convert it to a Web
site and post it.
thousands of clip art images
from which you can choose and
import into your newsletter.
There are also several tools you
can use to draw shapes and
symbols.
Once you have chosen an im-
age, place it close to the article.
Be sure to place the caption of
the image near the image.
This story can fit 75-125 words.
Selecting pictures or graphics is
an important part of adding
content to your newsletter.
Think about your article and
ask yourself if the picture sup-
ports or enhances the message
you’re trying to convey. Avoid
selecting images that appear to
be out of context.
Microsoft Publisher includes
Inside Story Headline
Inside Story Headline
Inside Story Headline
If the newsletter is distributed
internally, you might comment
upon new procedures or im-
provements to the business.
Sales figures or earnings will
show how your business is
growing.
Some newsletters include a
column that is updated every
issue, for instance, an advice
column, a book review, a letter
from the president, or an edito-
rial. You can also profile new
employees or top customers or
vendors.
This story can fit 100-150
words.
The subject matter that ap-
pears in newsletters is virtually
endless. You can include sto-
ries that focus on current tech-
nologies or innovations in your
field.
You may also want to note busi-
ness or economic trends, or
make predictions for your cus-
tomers or clients.
Page 2Free traditional healer
“To catch the
reader's
attention,
place an
interesting
sentence or
quote from the
story here.”
Caption de-
scribing picture
or graphic.
Caption de-
scribing picture
or graphic.
3. This story can fit 150-200
words.
One benefit of using your news-
letter as a promotional tool is
that you can reuse content from
other marketing materials, such
as press releases, market stud-
ies, and reports.
While your main goal of distrib-
uting a newsletter might be to
sell your product or service, the
key to a successful newsletter
is making it useful to your read-
ers.
A great way to add useful con-
tent to your newsletter is to
develop and write your own
articles, or include a calendar
of upcoming events or a special
offer that promotes a new prod-
uct.
You can also research articles
or find “filler” articles by ac-
cessing the World Wide Web.
You can write about a variety of
topics but try to keep your arti-
cles short.
Much of the content you put in
your newsletter can also be
used for your Web site. Micro-
soft Publisher offers a simple
way to convert your newsletter
to a Web publication. So, when
you’re finished writing your
newsletter, convert it to a Web
site and post it.
Microsoft Publisher includes
thousands of clip art images
from which you can choose and
import into your newsletter.
There are also several tools you
can use to draw shapes and
symbols.
Once you have chosen an im-
age, place it close to the article.
Be sure to place the caption of
the image near the image.
This story can fit 75-125 words.
Selecting pictures or graphics is
an important part of adding
content to your newsletter.
Think about your article and ask
yourself if the picture supports
or enhances the message
you’re trying to convey. Avoid
selecting images that appear to
be out of context.
Inside Story Headline
Inside Story Headline
Inside Story Headline
If the newsletter is distributed
internally, you might comment
upon new procedures or im-
provements to the business.
Sales figures or earnings will
show how your business is
growing.
Some newsletters include a
column that is updated every
issue, for instance, an advice
column, a book review, a letter
from the president, or an edito-
rial. You can also profile new
employees or top customers or
vendors.
This story can fit 100-150
words.
The subject matter that ap-
pears in newsletters is virtually
endless. You can include sto-
ries that focus on current tech-
nologies or innovations in your
field.
You may also want to note busi-
ness or economic trends, or
make predictions for your cus-
tomers or clients.
Volume 1, Issue 1
“To catch the
reader's
attention,
place an
interesting
sentence or
quote from the
story here.”
Caption describing pic-
ture or graphic.
Caption de-
scribing pic-
ture or graphic.
Page 3
4. newsletter a personal touch.
If your organization is small,
you may want to list the
names of all employees.
If you have any prices of stan-
dard products or services,
you can include a listing of
those here. You may want to
refer your readers to any
other forms of communica-
tion that you’ve created for
your organization.
You can also use this space
to remind readers to mark
their calendars for a regular
event, such as a breakfast
meeting for vendors every
third Tuesday of the month,
or a biannual charity auction.
If space is available, this is a
This story can fit 175-225
words.
If your newsletter is folded
and mailed, this story will
appear on the back. So, it’s a
good idea to make it easy to
read at a glance.
A question and answer ses-
sion is a good way to quickly
capture the attention of read-
ers. You can either compile
questions that you’ve re-
ceived since the last edition
or you can summarize some
generic questions that are
frequently asked about your
organization.
A listing of names and titles
of managers in your organiza-
tion is a good way to give your
good place to insert a clip art
image or some other graphic.
Caption describing pic-
ture or graphic.
Primary Business Address
Your Address Line 2
Your Address Line 3
Your Address Line 4
Phone: 555-555-5555
Fax: 555-555-5555
E-mail: someone@example.com
Business Name
Your business tag line here.
Organization
This would be a good place to insert a short paragraph
about your organization. It might include the purpose of
the organization, its mission, founding date, and a brief
history. You could also include a brief list of the types of
products, services, or programs your organization of-
fers, the geographic area covered (for example, west-
ern U.S. or European markets), and a profile of the
types of customers or members served.
It would also be useful to include a contact name for
readers who want more information about the organi-
zation.
Back Page Story Headline
We’re on the Web!
example.com