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PTC in
Industrial
Dr. Florian Harzenetter
Global Advisor Industrials
2
PTC in
Industrial
Recap: Industrial Market Potential to you
Industrial Customer Segmentation
Customer challenges & needs
PTC Solution Fit
References cases
3
PTC – a Global Industrial Software leader
6.5K
Employees
92%
Software
98% Recurring
35 Year
Heritage of
Innovation
~$16B
Market
Cap
$1.46B
FY20 Revenue
16% growth
Pioneering
SaaS Leader
Verticals Product Sales Global
SaaS
Leading Employer
Power To Create
42%
Americas
39%
Europe 19%
Asia Pacific
Fast Facts
ALM & SLM
~10%
IOT & AR
~30%
CAD & PLM
~60%
INDUSTRIAL
33%
ELECTRONICS &
HIGH TECH
16%
AUTOMOTIVE
14%
RETAIL & CONSUMER
8%
OTHER
8%
FEDERAL, AEROSPACE
& DEFENSE
15%
LIFE SCIENCES
6%
RECAP
4
Industrial Components
Components used to build machines,
e.g.
• Electrical: Motors, linear drives,
actuators
• Pneumatic/Hydraulic: Cylinders
and valves, brakes
• Mechanic: Gears, hinges, levers,
connectors, guides, fittings
• Large parts catalogues, Product
families, design-in, mass-CTO for
machine builders.
Machinery & Tooling
Machines & Plants enabling
production of goods or energy, e.g.:
• Serial Machines: Support specific
production technologies e.g.,
cutting, drilling, milling, welding.
• Special Machines: Production
lines for entire production
processes e.g., paper, glass, panel
• Sales and service to factories,
CTO, CTO+E or ETO
Heavy Equipment
Machines for material handling
• Construction: Excavators, cranes,
Earth moving equipment
• Mining Drilling and Moving
• Harbors: Containers & other goods
• Agricultural: Tractors, farming
equipment
• B2B business model, supplying to
manufacturing & logistic
companies or to Rental suppliers
Industrial Customer Groupings
Product
Portfolio
Business
Model
5
PTC’s Digital Transformation Solution Suite
On-Prem / Hybrid / SaaS
Our solutions
Deployment options:
6
Market Pressures for Machine Builder
 Globalization
 Best price competition
 Disruption in customer segment
(e.g. Automotive  E-Mobility)
 Digitalization
 Demographic change
 Skills gap
 Covid-19
 Sustainability
 Innovation pressure
 ....
 Highly cyclical business
 Small margins in machine
sales
 Low service revenues
 New business models not yet
established
 Heterogeneous, often old IT -
landscape (silo optimized)
 Missing transparency and
weak information flow
 Cyber security risks
 …
Business Model Transformation towards
Digital Offerings & Services
External influences Internal influences
7
Digital Transformation Drives Business initiatives
Changes in multiple
areas
New Offerings
(connected, IoT,
AI, MES, Apps, …)
Business Model
Transformation towards
Digital Offerings & Services
Disruptive business Models e.g.,
market-places, MaaS (Machine as a
Service), outcome-based payments
Operative efficiency and cost
savings in running business to fuel
investments to digital offerings
New corporate cultures, e.g., agility
as a new mindset, focus on customer
success instead on sold units
New concepts in IT to cope with new
requirements
Enable Digital Twin & Digital Thread
for a holistic customer and product
view
Modernization and de-
customizations
Harvest standards and good
practices, esp. from Automotive
Cloud & SaaS to address IT
workload and scalability
8
PTC’s Digital Transformation Solution Suite
Customer Service
• Spare parts
• Service information
• Work instructions
• Documentation
• …
Production, Supply Chain,
Assembly
• Production Orders, BOMs
• Drawings, Work instructions
• Quality
• …
PLM - product development
and order engineering
• Requirements Management
• Architecture und functions
• MCAD, ECAD, SW Integrations
• eBOM, mBOM, sBOM
• Change and release
• ERP Integration
• …
AS-DESIGNED
Customer operations
• Customer Apps and Digital Services
• Operation support and remote
assistance
• Process integrations
• …
EXAMPLES
Sales & Marketing
• Sales documents
• Configurations & compatibility
• Customer add-ons
• Proposals and visualizations
• …
AS-ORDERED
AS-MAINTAINED
AS-BUILT
9
Ecosystem
3D CAD
Requirements
System Architecture
Design
Detailed
Design
Integration &
Verification
System
Validation
Production
& Service
DIGITAL PHYSICAL
Requirements
R
R
R
R
R
R
R
R
R
Functions Logical Structure
F
F
Software
Structure
SCM
Validation
T
T
T
V
V
S
V
T
T
T
V
V
Tests
Simulation
Results
Product Structure
eBOM mBOM sBOM
Ecosystem
Options
& Choices
Enabling engineering transformation
LINK – CONTEXTUALIZE – ORCHESTRATE
Native UIs Role-based Apps Augmented Reality
PRODUCT | PEOPLE | PROCESS
10
Industrial Components Machinery & Tooling Heavy Equipment
PTC is a trusted partner in the industry
11
Contact me in case you need support
Florian Harzenetter
Global Advisor Industrials
Vertical Market focus on
EHT and Industrial customers
fharzenetter@ptc.com
+49 (151) 195 48 939
ptc.com
YOU
THANK

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PTC Industrial Vertical Market Overview 2024 (English).PPTX

  • 1. PTC in Industrial Dr. Florian Harzenetter Global Advisor Industrials
  • 2. 2 PTC in Industrial Recap: Industrial Market Potential to you Industrial Customer Segmentation Customer challenges & needs PTC Solution Fit References cases
  • 3. 3 PTC – a Global Industrial Software leader 6.5K Employees 92% Software 98% Recurring 35 Year Heritage of Innovation ~$16B Market Cap $1.46B FY20 Revenue 16% growth Pioneering SaaS Leader Verticals Product Sales Global SaaS Leading Employer Power To Create 42% Americas 39% Europe 19% Asia Pacific Fast Facts ALM & SLM ~10% IOT & AR ~30% CAD & PLM ~60% INDUSTRIAL 33% ELECTRONICS & HIGH TECH 16% AUTOMOTIVE 14% RETAIL & CONSUMER 8% OTHER 8% FEDERAL, AEROSPACE & DEFENSE 15% LIFE SCIENCES 6% RECAP
  • 4. 4 Industrial Components Components used to build machines, e.g. • Electrical: Motors, linear drives, actuators • Pneumatic/Hydraulic: Cylinders and valves, brakes • Mechanic: Gears, hinges, levers, connectors, guides, fittings • Large parts catalogues, Product families, design-in, mass-CTO for machine builders. Machinery & Tooling Machines & Plants enabling production of goods or energy, e.g.: • Serial Machines: Support specific production technologies e.g., cutting, drilling, milling, welding. • Special Machines: Production lines for entire production processes e.g., paper, glass, panel • Sales and service to factories, CTO, CTO+E or ETO Heavy Equipment Machines for material handling • Construction: Excavators, cranes, Earth moving equipment • Mining Drilling and Moving • Harbors: Containers & other goods • Agricultural: Tractors, farming equipment • B2B business model, supplying to manufacturing & logistic companies or to Rental suppliers Industrial Customer Groupings Product Portfolio Business Model
  • 5. 5 PTC’s Digital Transformation Solution Suite On-Prem / Hybrid / SaaS Our solutions Deployment options:
  • 6. 6 Market Pressures for Machine Builder  Globalization  Best price competition  Disruption in customer segment (e.g. Automotive  E-Mobility)  Digitalization  Demographic change  Skills gap  Covid-19  Sustainability  Innovation pressure  ....  Highly cyclical business  Small margins in machine sales  Low service revenues  New business models not yet established  Heterogeneous, often old IT - landscape (silo optimized)  Missing transparency and weak information flow  Cyber security risks  … Business Model Transformation towards Digital Offerings & Services External influences Internal influences
  • 7. 7 Digital Transformation Drives Business initiatives Changes in multiple areas New Offerings (connected, IoT, AI, MES, Apps, …) Business Model Transformation towards Digital Offerings & Services Disruptive business Models e.g., market-places, MaaS (Machine as a Service), outcome-based payments Operative efficiency and cost savings in running business to fuel investments to digital offerings New corporate cultures, e.g., agility as a new mindset, focus on customer success instead on sold units New concepts in IT to cope with new requirements Enable Digital Twin & Digital Thread for a holistic customer and product view Modernization and de- customizations Harvest standards and good practices, esp. from Automotive Cloud & SaaS to address IT workload and scalability
  • 8. 8 PTC’s Digital Transformation Solution Suite Customer Service • Spare parts • Service information • Work instructions • Documentation • … Production, Supply Chain, Assembly • Production Orders, BOMs • Drawings, Work instructions • Quality • … PLM - product development and order engineering • Requirements Management • Architecture und functions • MCAD, ECAD, SW Integrations • eBOM, mBOM, sBOM • Change and release • ERP Integration • … AS-DESIGNED Customer operations • Customer Apps and Digital Services • Operation support and remote assistance • Process integrations • … EXAMPLES Sales & Marketing • Sales documents • Configurations & compatibility • Customer add-ons • Proposals and visualizations • … AS-ORDERED AS-MAINTAINED AS-BUILT
  • 9. 9 Ecosystem 3D CAD Requirements System Architecture Design Detailed Design Integration & Verification System Validation Production & Service DIGITAL PHYSICAL Requirements R R R R R R R R R Functions Logical Structure F F Software Structure SCM Validation T T T V V S V T T T V V Tests Simulation Results Product Structure eBOM mBOM sBOM Ecosystem Options & Choices Enabling engineering transformation LINK – CONTEXTUALIZE – ORCHESTRATE Native UIs Role-based Apps Augmented Reality PRODUCT | PEOPLE | PROCESS
  • 10. 10 Industrial Components Machinery & Tooling Heavy Equipment PTC is a trusted partner in the industry
  • 11. 11 Contact me in case you need support Florian Harzenetter Global Advisor Industrials Vertical Market focus on EHT and Industrial customers fharzenetter@ptc.com +49 (151) 195 48 939

Editor's Notes

  1. Key Message: PTC is a provider of solutions that are strong enough, configurable enough to meet the needs of different types of industries There is a unique market opportunity currently because of announcements made by other PLM vendors. Here is a snapshot of PTC. Some of this you will know well but you may not be aware of how significant Electronic and High-Tech companies are to the overall business. Also, you can see the role of emerging technologies like AR and IOT.
  2. Discrete Manufacturing
  3. Discrete Manufacturing Engineering Platform
  4. The basic message here is that we have taken significant steps to increasing the value of PLM by extending it with systems & software engineering capabilities. Delivering on a Digital Thread across the engineering lifecycle. This should help to convey that PTC takes a holistic approach.