This document contains details of a student's oral presentation assessment. It includes the student's name, module and presentation title, as well as the overall grade of 74%, placing the work in the upper second classification.
The assessment criteria are divided into five sections - structure, delivery, visual aids, content and handling of questions. For each section, descriptors are provided for performance levels ranging from excellent to highly insufficient.
Feedback on the student's presentation notes their good slides, clear delivery, well-paced structure and description of work experience. A suggestion is made to expand future career discussion. The student is asked to comment on how they will use the feedback.
For PhD students, knowing how to ask for feedback and how to act on it is vital in establishing a beneficial student-supervisor relationship. Across an academic career, feedback and peer reviewing plays a central role in research careers, whether it is comments from your supervisor, readers’ reports on publication submissions or anonymous reviews of conference or grant proposals. This workshop considers how you can generate, analyse and make the most of feedback throughout the research process to improve your research and writing practice.
For PhD students, knowing how to ask for feedback and how to act on it is vital in establishing a beneficial student-supervisor relationship. Across an academic career, feedback and peer reviewing plays a central role in research careers, whether it is comments from your supervisor, readers’ reports on publication submissions or anonymous reviews of conference or grant proposals. This workshop considers how you can generate, analyse and make the most of feedback throughout the research process to improve your research and writing practice.
The extended essay (EE) is a mandatory core component of the IB Diploma Programme. It is a research paper of up to 4,000 words giving students an opportunity to conduct independent research or investigation on a topic that interests them. Like the theory of knowledge (TOK) essay, TOK presentation, and participation in creativity, action, service activities, submitting an extended essay is a prerequisite for award of the Diploma.
The extended essay (EE) is a mandatory core component of the IB Diploma Programme. It is a research paper of up to 4,000 words giving students an opportunity to conduct independent research or investigation on a topic that interests them. Like the theory of knowledge (TOK) essay, TOK presentation, and participation in creativity, action, service activities, submitting an extended essay is a prerequisite for award of the Diploma.
COURSE CODE BCO 316 COURSE NAME INDSTRIAL MARKETING Marketing Pla.docxrichardnorman90310
COURSE CODE BCO 316 COURSE NAME: INDSTRIAL MARKETING Marketing Plan I Task brief & rubrics
Task
· This is an individual task.
· The task focuses on areas studied to date, requiring you to show knowledge and application in the parts stated.
· You should upload a single, correctly formatted document which may also include any relevant tables and diagrams
During week 3 a particular industrial product will be assigned to you. You have to develop a marketing plan for your product including (but not exclusively) the following points (10 points each)
1. Description of the product
2. Classification of the product
3. Main uses of the product
4. Differentiation Strategy (Value Proposition)
5. Macrosegmentation
6. Microsegmentation
7. Main decision makers in the purchasing process of the product
8. Approach strategy towards customers
9. Critical discussion about the convenience of working with Key Accounts approach
10. Any other factor you consider key for the your marketing plan
Formalities:
· Wordcount: 2.000 words
· Cover, Table of Contents, References and Appendix are excluded from the total wordcount.
· Font: Arial 12,5 pts.
· Text alignment: Justified.
· Harvard style in-text citations and bibliography
It assesses the following learning outcomes:
1. Have an in-depth understanding of B2B market opportunities.
2. Identify and differentiate between the different and unique challenges of business markets
3. Apply and analyze the different B2Bsystems and processes
4. Have a systematic understanding of how theoretical concepts can be applied in business markets.
5. Critically appreciate B2B marketing strategy assessments and developments.
6. Apply and assess the tools for B2Bmarketing strategy development and implementation
Submission: – Via Moodle (Turnitin). Week 6 November 13thth by 23.59 CEST
Weight: This task is a 40 % of your total grade for this subject.
Rubrics
Learning Descriptors
Fail Below 60%
Marginal Fail 60-69%
Fair 70-79 %
Good 80-89%
Exceptional 90-100%
Purpose & Understanding
KNOWLEDGE & UNDERSTANDING
15%
Very poor coverage of central purpose, goals, research questions or arguments with little relevant information evident. Virtually no evidence of understanding or focus.
Minimal understanding of purpose of the study; factual errors evident. Gaps in knowledge and superficial understanding. A few lines of relevant material.
Reasonable understanding and clearly identifies the purpose, goals, research questions or argument.
Reflect partial achievement of learning outcomes.
A sound grasp of, and clearly identifies, the purpose, goals, research questions or argument. Some wider study beyond the classroom content shown.
Effectively describes and explains the central purpose, arguments, research questions, or goals of the project; explanation is focused, detailed and compelling. Recognition of alternative forms of evidence beyond that supplied in the classroom.
Content
KNOWLEDGE & UNDERSTANDING
15%
Cont.
Faculty of Business and LawAssignment BriefMod.docxRAJU852744
Faculty of Business and Law
Assignment Brief
Module Title:
Buyer Behaviour
Assignment Number
1
Module Code:
211MKT
Assignment Title
Coursework
Assignment Weighting
50%
Release Date:
w/c 30
th
Jan 2017
Assessment Information
This assignment is designed to assess the following learning outcomes:
Students must be able to:
Demonstrate an understanding of the main theories in consumer behaviour and how these can be applied in marketing endeavours.
Understand the psychological underpinnings of consumer behavior
Produce a critical analysis of a contemporary issue in consumer behavior
This assignment is an individual assignment.
Coursework Questions:
The coursework comprises of a
2250-word individual essay
on the below topic:
Using theories of consumer behavior discuss and analyse how cultural values and social class influence pro-environmental consumption.
A penalty of 10% of the mark is applied if the word limit is exceeded more than 10% or is below the limit by more than 10%
Criteria for Assessment
Class
Mark range
Guidelines
Class I
90 – 100%
80 – 89%
70 – 79%
In addition to that for 70 – 79% below, an outstanding answer that could hardly be bettered.
High degree of understanding, critical/analytic skills and original research, where specified.
Outstanding in all respects.
In addition to that for 70 – 79% below, the answer will demonstrate an excellent level of understanding, presence of clear description, critical/analytical skills or research, as appropriate.
Answer entirely relevant to the assignment set.
Answer will demonstrate clear understanding of theories, concepts, issues and methodology, as appropriate.
There will be evidence of wide-ranging reading and/or research, as appropriate, beyond the minimum recommended. Answers will be written
/
presented in a clear, well-structured way with clarity of expression.
At level 3, evidence of independent, critical thought would normally be expected.
Class II : I
65 – 69%
60 – 64%
Answer demonstrating a very good understanding of the requirements of the assignment.
Answer will demonstrate very good understanding of theories, concepts, issues and methodology, as appropriate.
Answer will be mostly accurate
/
appropriate, with few errors.
Little, if any, irrelevant material may be present.
Reading beyond the recommended minimum will be present where appropriate.
Well organised and clearly written
/
presented.
A good understanding, with few errors.
Some irrelevant material may be present.
Well organised and clearly written
/
presented.
Some reading
/
research beyond recommended in evidence.
Class II : II
55 – 59%
50 – 54%
Answer demonstrating a good understanding of relevant theories, concepts, issues and methodology.
Some reading
/
research beyond that recommended may be present.
Some errors may be present and inclusion of irrelevant material.
May ...
Task· This is an individual task. · The task focuses on areas .docxlillie234567
Task
· This is an individual task.
· The task focuses on areas studied to date, requiring you to show knowledge and application in the parts stated.
· You should upload a single, correctly formatted document which may also include any relevant tables and diagrams
Continuing with the marketing plan you developed for the Midterm Assessment, complete it with according with the topics discussed in class during the 2nd part of the course with following points (but not exclusively)
1. Distribution Channels:
· Markets with direct sales (if any)
· Markets with distributors (if any)
· Markets with agents (if any)
2. Pricing Strategy:
· Pricing strategies per channel
· Take a product and show how should you fix the price according the channel
3. Communication Strategy
· Business Magazines
· Trade Shows
· Digital Tools
4. Any other factor you consider key for your marketing plan
Formalities:
· Wordcount: 2.000 words
· Cover, Table of Contents, References and Appendix are excluded from the total wordcount.
· Font: Arial 12,5 pts.
· Text alignment: Justified.
· Harvard style in-text citations and bibliography
It assesses the following learning outcomes:
1. Have an in-depth understanding of B2B market opportunities.
2. Identify and differentiate between the different and unique challenges of business markets
3. Apply and analyze the different B2Bsystems and processes
4. Have a systematic understanding of how theoretical concepts can be applied in business markets.
5. Critically appreciate B2B marketing strategy assessments and developments.
6. Apply and assess the tools for B2Bmarketing strategy development and implementation
Rubrics
Learning Descriptors
Fail Below 60%
Marginal Fail 60-69%
Fair 70-79 %
Good 80-89%
Exceptional 90-100%
Purpose & Understanding
KNOWLEDGE & UNDERSTANDING
15%
Very poor coverage of central purpose, goals, research questions or arguments with little relevant information evident. Virtually no evidence of understanding or focus.
Minimal understanding of purpose of the study; factual errors evident. Gaps in knowledge and superficial understanding. A few lines of relevant material.
Reasonable understanding and clearly identifies the purpose, goals, research questions or argument.
Reflect partial achievement of learning outcomes.
A sound grasp of, and clearly identifies, the purpose, goals, research questions or argument. Some wider study beyond the classroom content shown.
Effectively describes and explains the central purpose, arguments, research questions, or goals of the project; explanation is focused, detailed and compelling. Recognition of alternative forms of evidence beyond that supplied in the classroom.
Content
KNOWLEDGE & UNDERSTANDING
15%
Content is unclear, inaccurate and/or incomplete. Brief and irrelevant. Descriptive. Only personal views offered.
Unsubstantiated and does not support the purpose, argument or goals of the project. Reader gains no insight through the content of the project.
Limi.
Embracing GenAI - A Strategic ImperativePeter Windle
Artificial Intelligence (AI) technologies such as Generative AI, Image Generators and Large Language Models have had a dramatic impact on teaching, learning and assessment over the past 18 months. The most immediate threat AI posed was to Academic Integrity with Higher Education Institutes (HEIs) focusing their efforts on combating the use of GenAI in assessment. Guidelines were developed for staff and students, policies put in place too. Innovative educators have forged paths in the use of Generative AI for teaching, learning and assessments leading to pockets of transformation springing up across HEIs, often with little or no top-down guidance, support or direction.
This Gasta posits a strategic approach to integrating AI into HEIs to prepare staff, students and the curriculum for an evolving world and workplace. We will highlight the advantages of working with these technologies beyond the realm of teaching, learning and assessment by considering prompt engineering skills, industry impact, curriculum changes, and the need for staff upskilling. In contrast, not engaging strategically with Generative AI poses risks, including falling behind peers, missed opportunities and failing to ensure our graduates remain employable. The rapid evolution of AI technologies necessitates a proactive and strategic approach if we are to remain relevant.
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
Francesca Gottschalk - How can education support child empowerment.pptxEduSkills OECD
Francesca Gottschalk from the OECD’s Centre for Educational Research and Innovation presents at the Ask an Expert Webinar: How can education support child empowerment?
Honest Reviews of Tim Han LMA Course Program.pptxtimhan337
Personal development courses are widely available today, with each one promising life-changing outcomes. Tim Han’s Life Mastery Achievers (LMA) Course has drawn a lot of interest. In addition to offering my frank assessment of Success Insider’s LMA Course, this piece examines the course’s effects via a variety of Tim Han LMA course reviews and Success Insider comments.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
June 3, 2024 Anti-Semitism Letter Sent to MIT President Kornbluth and MIT Cor...Levi Shapiro
Letter from the Congress of the United States regarding Anti-Semitism sent June 3rd to MIT President Sally Kornbluth, MIT Corp Chair, Mark Gorenberg
Dear Dr. Kornbluth and Mr. Gorenberg,
The US House of Representatives is deeply concerned by ongoing and pervasive acts of antisemitic
harassment and intimidation at the Massachusetts Institute of Technology (MIT). Failing to act decisively to ensure a safe learning environment for all students would be a grave dereliction of your responsibilities as President of MIT and Chair of the MIT Corporation.
This Congress will not stand idly by and allow an environment hostile to Jewish students to persist. The House believes that your institution is in violation of Title VI of the Civil Rights Act, and the inability or
unwillingness to rectify this violation through action requires accountability.
Postsecondary education is a unique opportunity for students to learn and have their ideas and beliefs challenged. However, universities receiving hundreds of millions of federal funds annually have denied
students that opportunity and have been hijacked to become venues for the promotion of terrorism, antisemitic harassment and intimidation, unlawful encampments, and in some cases, assaults and riots.
The House of Representatives will not countenance the use of federal funds to indoctrinate students into hateful, antisemitic, anti-American supporters of terrorism. Investigations into campus antisemitism by the Committee on Education and the Workforce and the Committee on Ways and Means have been expanded into a Congress-wide probe across all relevant jurisdictions to address this national crisis. The undersigned Committees will conduct oversight into the use of federal funds at MIT and its learning environment under authorities granted to each Committee.
• The Committee on Education and the Workforce has been investigating your institution since December 7, 2023. The Committee has broad jurisdiction over postsecondary education, including its compliance with Title VI of the Civil Rights Act, campus safety concerns over disruptions to the learning environment, and the awarding of federal student aid under the Higher Education Act.
• The Committee on Oversight and Accountability is investigating the sources of funding and other support flowing to groups espousing pro-Hamas propaganda and engaged in antisemitic harassment and intimidation of students. The Committee on Oversight and Accountability is the principal oversight committee of the US House of Representatives and has broad authority to investigate “any matter” at “any time” under House Rule X.
• The Committee on Ways and Means has been investigating several universities since November 15, 2023, when the Committee held a hearing entitled From Ivory Towers to Dark Corners: Investigating the Nexus Between Antisemitism, Tax-Exempt Universities, and Terror Financing. The Committee followed the hearing with letters to those institutions on January 10, 202
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
1. Student Name: Alex Maynard
Module Title: Professional and Scientific Practice 3
Title of coursework Oral Presentation
Marker: Adrian Hall
Overall Grade/Categorical
Mark: 74%
First Upper 2nd Lower 2nd Third Fail
Structure
Looking for:
• introduction
• linked sections
• conclusion
• appropriate length
Introduction and conclusion well
explained.
Sections linked together in a clear,
logical manner,
Key points clearly presented and
discussed
Kept to time.
Introduction and conclusion
appropriate.
Sections linked together in a logical
manner,
Key points clearly presented.
Kept to time.
Introduction and/or conclusion too
brief
Structure only partially logical
Key points included
Slightly over or under time
Introduction and/or conclusion too
brief or irrelevant.
Sections only poorly linked
Many key points missed.
Significantly under or over time.
Introduction and conclusion not
included.
Sections unlinked,
Key points not included.
Significantly under or over to
time.
Delivery
Looking for:
• tone/audibility
• interesting/confident
• pace
Confidently presented, well-paced,
clear audible tone. Good interaction
with audience. Enthusiastic about
topic
Fairly confidently presented, well-
paced, audible tone. Eye contact
with audience.
Showed clear interest in topic
Fairly confidently presented, well-
paced, audible tone May be some
hesitation or reading.
Some interest in topic.
Presentation too fast/slow in
places, speaker could not be heard
at times. Some hesitation or
always reading from script, limited
interest in topic
Presentation too fast/slow,
speaker could not be heard.
Hesitant delivery showing no
interest in topic
Visual Aids
Looking for:
• appropriate content
• well prepared, clear
• used effectively
Clear slides, with excellent use of
appropriate figures, slide content
appropriate to presentation, slides
used effectively, very well prepared
and coherent.
Clear slides, with appropriate
figures, slide content appropriate to
presentation, slides used effectively
and well prepared.
Mainly clear slides but some dense
text . Limited use of figures.
Content mainly appropriate.
Slides mainly used effectively.
Some errors in preparation.
Over use of text on slides, slide
content not always appropriate to
presentation, slides not always
used effectively, slides not always
well prepared.
Unclear or cluttered slides, over
use of text, slide content
inappropriate to presentation,
slides not used effectively,
unprepared.
Content
Looking for:
• relevant
• well-researched
• appropriate for audience
• shows understanding
Appropriate for audience, with very
relevant content. Well researched,
demonstrating excellent
understanding. Very clear
identification of skills and link to
future career
Appropriate for audience, with
relevant content. Clear research and
understanding demonstrated. Good
identification of skills and attempt to
link to future career
Content mainly appropriate to
audience. Some research and
understanding demonstrated.
Identification of some skills or
attempt to show relevance to
career plans
Some appropriate content for
audience, but mainly irrelevant.
Limited research or understanding
demonstrated.
No skills identified and no linking to
future career
Inappropriate for audience,
content not relevant or
researched, limited
understanding demonstrated. No
skills identified and no linking to
future career
Handling of Questions
Looking for:
• knowledge
• confidence
Confident and clear when answering,
Detailed answer to question asked.
Answer content correct additional
information given.
Confident when answering
questions,
Answer addresses question asked.
Answer content correct.
Answers questions but answers
brief or with some errors.
Attempts to answer questions,
Answers sometimes very brief or
irrelevant..
Answer contains errors.
Unable to answer questions.
Answer does not address
question asked.
Answer contains extensive
errors.
2. Strengths:
Good slides, good use of images. Well-paced, clear delivery.
Good description of work experience and discussion of skills.
Well structured.
Suggestions for Improvement:
You could have perhaps expanded the discussion of future career options a little.
Student comments for Feed-forward (how will you use this feedback to improve your future work?):
Signed: Date: 4th February 2022
3. Class CG% General Characteristics Level 6
FIRST
(Excellent}
96 Exceptional breadth and depth of knowledge and understanding of the area of study; evidence of extensive and appropriate selection and critical
evaluation/synthesis/analysis and of reading/research beyond the prescribed range, in both breadth and depth, to advance work/direct arguments; exceptional
demonstration of relevant skills; excellent communication; performance deemed to be beyond expectation . Work may achieve or be close to publishable or
commercial standard..
89
81 Excellent knowledge and understanding of the area of study as the student is typically able to go beyond what has been taught (particularly for a mid/high 1st
;
evidence of extensive and appropriate selection and critical evaluation/ synthesis/analysis of reading/research beyond the prescribed range, to advance work/direct
arguments; excellent demonstration of relevant skills; excellent communication; performance deemed beyond expectation of the level.
74
UPPER SECOND
(Very good)
68 Very good knowledge and understanding of the area of study as the student is typically able to relate facts/concepts together with some ability to apply to
known/taught contexts; evidence of appropriate selection and critical evaluation of reading/research, some beyond the prescribed range, may rely on set sources to
advance work/direct arguments; demonstrates autonomy in approach to learning; very good demonstration of relevant skills; strong communication skills..
65
62
LOWER SECOND
(Good)
58 Good knowledge and understanding of the area of study balanced towards the descriptive rather than critical or analytical; evidence of appropriate selection and
evaluation of reading/research, some may be beyond the prescribed range, but generally reliant on set sources to advance work/direct arguments; good demonstration
of relevant skills, though may be limited in range; communication shows clarity but structure may not always be coherent .
55
52
THIRD
(Sufficient)
48 Knowledge and understanding is sufficient to deal with terminology, basic facts and concepts but fails to make meaningful synthesis; some ability to select and
evaluate reading/research however work may be more generally descriptive; general reliance on set sources to advance work; arguments may be weak or poorly
constructed; adequate demonstration of relevant skills over a limited range;communication/presentation is generally competent but with some weaknesses.
45
42
FAIL
(Insufficient)
35
Insufficient knowledge and understanding of the subject and its underlying concepts; some ability to evaluate given reading/research however work is more generally
descriptive; naively follows or may ignore set material in development of work; given brief may be only tangentially addressed or may ignore key aspects of the brief;
demonstration of relevant skills over a reduced range; communication shows limited clarity, poor presentation, structure may not be coherent.
25
15
Highly insufficient knowledge or understanding of the area of study; understanding is typically at the word level with facts being reproduced in a disjointed or
decontextualised manner; fails to address the outcomes addressed by the brief; typically ignores important sources in development of work and data/evidence
inappropriately used; weak technical and practical competence hampers ability to
demonstrate/communicate achievement of outcomes.
5
Zero 0 Work of no merit OR absent, work not submitted, penalty in some misconduct cases.