Promologistica is an integrated logistics services company that has been operating for over 40 years. They provide warehousing and distribution, retail activation, promotional logistics, direct marketing, e-commerce, and customer service solutions. Promologistica aims to be a trusted business partner that supports clients' needs in planning, implementation, execution, monitoring, and customer service.
Cynthia Campos is a bilingual Sales Administrative Manager with over 15 years of experience in sales, purchasing, and logistics. She has a background in customer service, vendor relations, and international trade. Her resume highlights experience managing sales for Costco, purchasing for a machine shop, and coordinating logistics and exports for maquiladoras.
This document summarizes the services and offerings of Veritiv Corporation. In 3 sentences: Veritiv helps customers in packaging, facilities, print, publishing, and supply chain & logistics gain an edge through experience, innovation, and ideas. They provide expertise in materials sourcing, design, distribution logistics, process automation, and sustainability. Veritiv aims to shape customer success through exceptional service from their teams and consistent values.
Caliber is an expert in retail store development that provides end-to-end visibility and control over clients' global supply chains. They have over 30 years of combined experience in store development across 50 countries. Their proprietary technology and services give clients full visibility into the entire store development process from planning to delivery. This allows clients to reduce costs, avoid unnecessary investment, and reduce risks while increasing revenue through faster store openings. The presentation provides examples of how Caliber has helped brands like Iittala, Subway, and LBrands more efficiently develop hundreds of new stores worldwide.
Axis Global Logistics provides supply chain and logistics services for retailers, including solutions for new store openings, remodels, installations, and events. Their services offer a one-touch solution utilizing one main point of contact and global capabilities to seamlessly manage the retail supply chain from end to end. This allows retailers to open stores on time and on budget while maintaining their brand integrity.
We are an international logistics solutions provider with licence NVOCC (Non Vessel Operating Common Carrier), leader service provider in the Americas.
With offices in North, Central and South American countries and with a strategic ally in China which means more coverage, more frequencies and optimal solutions for our customers.
Baron Company d.o.o. is a privately owned Slovenian company established in 1992 that manufactures and distributes seasonal, licensed, and private label food products. It operates out of a logistic center in Radeče, Slovenia with 2000 pallet capacity and temperature control. Baron distributes products across Slovenia directly and in other countries via distributors. It has 25 employees in sales, marketing, and product development and focuses on in-store merchandising and marketing support to promote its brands.
CCS-Express is a logistics company that provides transportation and customs clearance services. It has over 60 employees across Europe and warehouses near Munich airport. CCS offers customized supply chain solutions including warehousing, air and sea freight, customs clearance, and 24/7 emergency services. It uses advanced IT to track shipments and provide visibility across its global network of agents and partners.
The Apparel Logistics Group is a leading third party logistics provider located in Lewisville, Texas specializing in apparel import, customs clearance, warehousing, and distribution. They have over 6 million cubic feet of warehouse space equipped with automated conveyor and sorting systems. Their services include distribution, value-added services like inspection and repackaging, supply chain management, and they operate a foreign trade zone facility.
Cynthia Campos is a bilingual Sales Administrative Manager with over 15 years of experience in sales, purchasing, and logistics. She has a background in customer service, vendor relations, and international trade. Her resume highlights experience managing sales for Costco, purchasing for a machine shop, and coordinating logistics and exports for maquiladoras.
This document summarizes the services and offerings of Veritiv Corporation. In 3 sentences: Veritiv helps customers in packaging, facilities, print, publishing, and supply chain & logistics gain an edge through experience, innovation, and ideas. They provide expertise in materials sourcing, design, distribution logistics, process automation, and sustainability. Veritiv aims to shape customer success through exceptional service from their teams and consistent values.
Caliber is an expert in retail store development that provides end-to-end visibility and control over clients' global supply chains. They have over 30 years of combined experience in store development across 50 countries. Their proprietary technology and services give clients full visibility into the entire store development process from planning to delivery. This allows clients to reduce costs, avoid unnecessary investment, and reduce risks while increasing revenue through faster store openings. The presentation provides examples of how Caliber has helped brands like Iittala, Subway, and LBrands more efficiently develop hundreds of new stores worldwide.
Axis Global Logistics provides supply chain and logistics services for retailers, including solutions for new store openings, remodels, installations, and events. Their services offer a one-touch solution utilizing one main point of contact and global capabilities to seamlessly manage the retail supply chain from end to end. This allows retailers to open stores on time and on budget while maintaining their brand integrity.
We are an international logistics solutions provider with licence NVOCC (Non Vessel Operating Common Carrier), leader service provider in the Americas.
With offices in North, Central and South American countries and with a strategic ally in China which means more coverage, more frequencies and optimal solutions for our customers.
Baron Company d.o.o. is a privately owned Slovenian company established in 1992 that manufactures and distributes seasonal, licensed, and private label food products. It operates out of a logistic center in Radeče, Slovenia with 2000 pallet capacity and temperature control. Baron distributes products across Slovenia directly and in other countries via distributors. It has 25 employees in sales, marketing, and product development and focuses on in-store merchandising and marketing support to promote its brands.
CCS-Express is a logistics company that provides transportation and customs clearance services. It has over 60 employees across Europe and warehouses near Munich airport. CCS offers customized supply chain solutions including warehousing, air and sea freight, customs clearance, and 24/7 emergency services. It uses advanced IT to track shipments and provide visibility across its global network of agents and partners.
The Apparel Logistics Group is a leading third party logistics provider located in Lewisville, Texas specializing in apparel import, customs clearance, warehousing, and distribution. They have over 6 million cubic feet of warehouse space equipped with automated conveyor and sorting systems. Their services include distribution, value-added services like inspection and repackaging, supply chain management, and they operate a foreign trade zone facility.
Pardgroup offers field marketing solutions across Europe. It has over 380 employees working out of 7 hubs and 35 offices across multiple sectors. It provides a full service including design, production, logistics, installation, field marketing, promotion, events and sales. It has expertise in retail services, field marketing, business intelligence, in-store promotion, events, and sales. Pardgroup aims to provide creative solutions that meet customer needs through its skilled multi-functional team.
Eunimart is a one-stop solution to help Indian e-commerce sellers sell their products globally and pioneer the Brand India concept. It addresses key pain points Indian sellers face like thin margins, high logistics costs, and unreliable support. Eunimart's services include global marketplace alliances, worldwide logistics support, global payment solutions, IT support for inventory, content and order management, and consulting services. This allows sellers to expand their customer base, access major marketplaces and logistics partners, and maximize their global sales.
This document provides information about ABC Business Solutions Holdings' business development proposals. It lists the top IT companies in Sri Lanka and worldwide. It then discusses ABC's current business operations, including the products and services it offers. It outlines ABC's goals to expand its business through various strategies like introducing new market strategies, branding/promotion, developing its online presence, working with reputable brands, improving customer service, and researching other business opportunities locally and abroad. Specific tactics are proposed under each strategic area to help ABC grow its fixed assets, customer base, and overall business.
This document outlines business development proposals for ABC Business Solutions Holdings. It lists the top IT companies in Sri Lanka and worldwide. It then discusses ABC's current operations including inventory, assets, employees, suppliers and customers. It proposes expanding the business by introducing new market strategies like promotions and discounts. It suggests developing an online presence through a website and social media. Other proposals include working with reputable brand partners, improving customer service, and researching local and export market opportunities.
An introduction to Spark eCommerce Group - providing eCommerce order fulfilment and contact centre services to leading brands and retailers for over 30 years.
PostNL is a Dutch postal service provider with over 200 years of history. It has a large retail network of post offices and parcel points across the Netherlands. PostNL is responding to growth in e-commerce by expanding its parcel and logistics services both domestically and internationally. It aims to transition from a mail-focused to a more parcel-focused company. PostNL has a strong market position in the UK, Germany, and Italy and is focusing on further growth opportunities in international postal markets.
This document provides an overview of PostNL, a postal service company operating in the Netherlands and internationally. Some key points:
- PostNL has over 200 years of history and market leadership in postal services in the Netherlands, as well as positions as a challenger in the UK, Germany, and Italy.
- They are responding to the growth of e-commerce by expanding their parcel and logistics services while also offering digital solutions.
- In 2014, PostNL saw revenue of €4.251 billion, underlying cash operating income of €293 million, and net cash from operating activities of €124 million.
- Going forward, PostNL aims to adapt their mail operations to focus more on parcel delivery
TradePlus ERP is a software that streamlines business processes for trading, wholesale, and distribution companies. It provides 360-degree visibility into all aspects of the business. It helps improve operational efficiency, reduce errors and expenses, provide insights into business performance, and enhance profitability. The software can integrate all departments, works offline, ensures adherence to processes, and provides customizable and comprehensive reporting.
Reliance digital ...How to create a POWER BRAND IN RETAIL Think As Consumer
This document provides an overview of the marketing strategy and consumer experience approach for CDIT Retail at Reliance Digital. It discusses setting the context for marketing and the overall strategy to create a distinctive store identity as a technology destination. The strategy focuses on consistent marketing activities to drive footfalls and sales through effective promotions and partnerships. It then details the deployment of the strategy through customer insights, promotions tied to seasonal trends, multi-channel communications, in-store visual merchandising and events. Performance is measured based on sales, revenues and other key parameters.
This document summarizes the fashion logistics services of Hellmann Worldwide Logistics. It discusses their expertise in handling flat and hanging garments, as well as their integrated IT tools and value-added services. Hellmann has a global network of over 400 branches in 157 countries and certifications for quality management, sustainability, and industries like automotive and food production. The company has over a century of experience in fashion logistics and provides services across their international network, including consolidation, sorting, customs clearance, storage, fulfillment, and eCommerce solutions.
Veritiv Corporation (NYSE: VRTV) is an industry-leading business to business distributor of packaging, facility, and printing supplies in North America.
Learn more about our business, the origin of our name, our business segments, and how we shape success for our customers.
Find us at veritivcorp.com; on Twitter @Veritiv, @VeritivIR and @VeritivCleans; and search Veritiv on LinkedIn.
Geodis is a lead logistics provider that manages customers' supply chains through end-to-end solutions. They understand customers' unique needs and design customized solutions focused on operational excellence, competitiveness, and innovation. Geodis executes solutions through divisions covering supply chain optimization, transportation, warehousing, and distribution, leveraging their global network and expertise.
Chain Reaction Logistics is a supply chain management company that provides end-to-end product solutions from concept to consumer. Their vision is to be recognized as an innovator and provider of customized solutions. Their strategies include serving customers where they can add value, developing a collaborative culture, and providing state-of-the-art expertise. They offer a full range of integrated services including development, marketing, sales, fulfillment, warehousing, distribution, and office support.
Leadership in retail innovation. Carsten WulffStrongPoint
The last few years, the change in consumer behaviour has changed the retail industry. This is a large challenge to the retail industry. The retailers that understand how to deal with the challenges will be tomorrow’s winners in an increasingly competitive environment. This presentation will take a closer look at the challenges and how LS Retail delivers and will continue to deliver solutions that make it possible for the retailers to survive and succeed.
AT is a printing and packaging company established in 2005 in Shanghai with 450 employees. It has two plants in Shanghai and partners with other plants. AT aims to optimize surplus capacity in the printing and packaging industry through acquisitions and strategic cooperation. It provides services including premedia, printing, packaging, gifts, and inventory management. AT has an online platform for ordering and manages projects across its network of plants to provide services nationwide. It focuses on quality control and continuous improvement through its ISO certifications and management systems.
This document discusses the strategy and execution of establishing an omnichannel distribution model for the brand Carven in Japan. Key points include:
- Collecting customer data from all touchpoints including ecommerce, retail stores, and department stores and merging the data for analysis.
- Developing a best-in-class multi-channel customer service by integrating call centers, ecommerce, retail, and warehouses.
- Adapting communication and promotion strategies based on customer data segmentation and purchase history across channels.
- Establishing KPIs and being responsive to optimize the omnichannel model through improvements and addressing challenges over time.
e-merchant is a subsidiary of the Pixmania Group, the European leader in e-commerce, that provides a full suite of e-commerce services and expertise to help businesses set up and manage successful international online stores. Their services include strategy and management, web development, marketing, logistics, customer service, hosting, and technical integration. They have over 10 years of experience in e-commerce and currently operate 65 websites across 26 countries with over 1,400 employees and 897 million euros in annual revenue.
Google Ads Vs Social Media Ads-A comparative analysisakashrawdot
Explore the differences, advantages, and strategies of using Google Ads vs Social Media Ads for online advertising. This presentation will provide insights into how each platform operates, their unique features, and how they can be leveraged to achieve marketing goals.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Pardgroup offers field marketing solutions across Europe. It has over 380 employees working out of 7 hubs and 35 offices across multiple sectors. It provides a full service including design, production, logistics, installation, field marketing, promotion, events and sales. It has expertise in retail services, field marketing, business intelligence, in-store promotion, events, and sales. Pardgroup aims to provide creative solutions that meet customer needs through its skilled multi-functional team.
Eunimart is a one-stop solution to help Indian e-commerce sellers sell their products globally and pioneer the Brand India concept. It addresses key pain points Indian sellers face like thin margins, high logistics costs, and unreliable support. Eunimart's services include global marketplace alliances, worldwide logistics support, global payment solutions, IT support for inventory, content and order management, and consulting services. This allows sellers to expand their customer base, access major marketplaces and logistics partners, and maximize their global sales.
This document provides information about ABC Business Solutions Holdings' business development proposals. It lists the top IT companies in Sri Lanka and worldwide. It then discusses ABC's current business operations, including the products and services it offers. It outlines ABC's goals to expand its business through various strategies like introducing new market strategies, branding/promotion, developing its online presence, working with reputable brands, improving customer service, and researching other business opportunities locally and abroad. Specific tactics are proposed under each strategic area to help ABC grow its fixed assets, customer base, and overall business.
This document outlines business development proposals for ABC Business Solutions Holdings. It lists the top IT companies in Sri Lanka and worldwide. It then discusses ABC's current operations including inventory, assets, employees, suppliers and customers. It proposes expanding the business by introducing new market strategies like promotions and discounts. It suggests developing an online presence through a website and social media. Other proposals include working with reputable brand partners, improving customer service, and researching local and export market opportunities.
An introduction to Spark eCommerce Group - providing eCommerce order fulfilment and contact centre services to leading brands and retailers for over 30 years.
PostNL is a Dutch postal service provider with over 200 years of history. It has a large retail network of post offices and parcel points across the Netherlands. PostNL is responding to growth in e-commerce by expanding its parcel and logistics services both domestically and internationally. It aims to transition from a mail-focused to a more parcel-focused company. PostNL has a strong market position in the UK, Germany, and Italy and is focusing on further growth opportunities in international postal markets.
This document provides an overview of PostNL, a postal service company operating in the Netherlands and internationally. Some key points:
- PostNL has over 200 years of history and market leadership in postal services in the Netherlands, as well as positions as a challenger in the UK, Germany, and Italy.
- They are responding to the growth of e-commerce by expanding their parcel and logistics services while also offering digital solutions.
- In 2014, PostNL saw revenue of €4.251 billion, underlying cash operating income of €293 million, and net cash from operating activities of €124 million.
- Going forward, PostNL aims to adapt their mail operations to focus more on parcel delivery
TradePlus ERP is a software that streamlines business processes for trading, wholesale, and distribution companies. It provides 360-degree visibility into all aspects of the business. It helps improve operational efficiency, reduce errors and expenses, provide insights into business performance, and enhance profitability. The software can integrate all departments, works offline, ensures adherence to processes, and provides customizable and comprehensive reporting.
Reliance digital ...How to create a POWER BRAND IN RETAIL Think As Consumer
This document provides an overview of the marketing strategy and consumer experience approach for CDIT Retail at Reliance Digital. It discusses setting the context for marketing and the overall strategy to create a distinctive store identity as a technology destination. The strategy focuses on consistent marketing activities to drive footfalls and sales through effective promotions and partnerships. It then details the deployment of the strategy through customer insights, promotions tied to seasonal trends, multi-channel communications, in-store visual merchandising and events. Performance is measured based on sales, revenues and other key parameters.
This document summarizes the fashion logistics services of Hellmann Worldwide Logistics. It discusses their expertise in handling flat and hanging garments, as well as their integrated IT tools and value-added services. Hellmann has a global network of over 400 branches in 157 countries and certifications for quality management, sustainability, and industries like automotive and food production. The company has over a century of experience in fashion logistics and provides services across their international network, including consolidation, sorting, customs clearance, storage, fulfillment, and eCommerce solutions.
Veritiv Corporation (NYSE: VRTV) is an industry-leading business to business distributor of packaging, facility, and printing supplies in North America.
Learn more about our business, the origin of our name, our business segments, and how we shape success for our customers.
Find us at veritivcorp.com; on Twitter @Veritiv, @VeritivIR and @VeritivCleans; and search Veritiv on LinkedIn.
Geodis is a lead logistics provider that manages customers' supply chains through end-to-end solutions. They understand customers' unique needs and design customized solutions focused on operational excellence, competitiveness, and innovation. Geodis executes solutions through divisions covering supply chain optimization, transportation, warehousing, and distribution, leveraging their global network and expertise.
Chain Reaction Logistics is a supply chain management company that provides end-to-end product solutions from concept to consumer. Their vision is to be recognized as an innovator and provider of customized solutions. Their strategies include serving customers where they can add value, developing a collaborative culture, and providing state-of-the-art expertise. They offer a full range of integrated services including development, marketing, sales, fulfillment, warehousing, distribution, and office support.
Leadership in retail innovation. Carsten WulffStrongPoint
The last few years, the change in consumer behaviour has changed the retail industry. This is a large challenge to the retail industry. The retailers that understand how to deal with the challenges will be tomorrow’s winners in an increasingly competitive environment. This presentation will take a closer look at the challenges and how LS Retail delivers and will continue to deliver solutions that make it possible for the retailers to survive and succeed.
AT is a printing and packaging company established in 2005 in Shanghai with 450 employees. It has two plants in Shanghai and partners with other plants. AT aims to optimize surplus capacity in the printing and packaging industry through acquisitions and strategic cooperation. It provides services including premedia, printing, packaging, gifts, and inventory management. AT has an online platform for ordering and manages projects across its network of plants to provide services nationwide. It focuses on quality control and continuous improvement through its ISO certifications and management systems.
This document discusses the strategy and execution of establishing an omnichannel distribution model for the brand Carven in Japan. Key points include:
- Collecting customer data from all touchpoints including ecommerce, retail stores, and department stores and merging the data for analysis.
- Developing a best-in-class multi-channel customer service by integrating call centers, ecommerce, retail, and warehouses.
- Adapting communication and promotion strategies based on customer data segmentation and purchase history across channels.
- Establishing KPIs and being responsive to optimize the omnichannel model through improvements and addressing challenges over time.
e-merchant is a subsidiary of the Pixmania Group, the European leader in e-commerce, that provides a full suite of e-commerce services and expertise to help businesses set up and manage successful international online stores. Their services include strategy and management, web development, marketing, logistics, customer service, hosting, and technical integration. They have over 10 years of experience in e-commerce and currently operate 65 websites across 26 countries with over 1,400 employees and 897 million euros in annual revenue.
Google Ads Vs Social Media Ads-A comparative analysisakashrawdot
Explore the differences, advantages, and strategies of using Google Ads vs Social Media Ads for online advertising. This presentation will provide insights into how each platform operates, their unique features, and how they can be leveraged to achieve marketing goals.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Dive deep into the cutting-edge strategies we're employing to revolutionize our web presence in the age of AI-driven search. As Gen Z reshapes the digital realm, discover how we can bridge the generational divide. Unlock the synergistic power of PPC, social media, and SEO, driving unparalleled revenues for our projects.
In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"
In this humorous and data-heavy Master Class, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast
Breaking Silos To Break Bank: Shattering The Divide Between Search And SocialNavah Hopkins
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
Empowering Influencers: The New Center of Brand-Consumer Dynamics
In the current market landscape, establishing genuine connections with consumers is crucial. This presentation, "Empowering Influencers: The New Center of Brand-Consumer Dynamics," explores how influencers have become pivotal in shaping brand-consumer relationships. We will examine the strategic use of influencers to create authentic, engaging narratives that resonate deeply with target audiences, driving success in the evolved purchase funnel.
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...Amsive
Lily Ray, Vice President of SEO Strategy & Research at Amsive, explores optimizing strategies for sustainable growth and explores the impact of AI on the SEO landscape.
As 2023 proved, the next few years may be shaped by market volatility and artificial intelligence services such as OpenAI's ChatGPT and Perplexity.ai. Your brand will increasingly compete for attention with Google, Apple, OpenAI, and Amazon, and customers will expect a hyper-relevant and individualized experience from every business at any moment. New state-legislated data privacy laws and several FTC rules may challenge marketers to deliver contextually relevant customer experiences, much less reach unknown prospective buyers. Are you ready?Let's discuss the critical need for data governance and applied AI for your business rather than relying on public AI models. As AI permeates society and all industries, learn how to be future-ready, compliant, and confidentlyscaling growth.
Key Takeaways:
Primary Learning Objective
1: Grasp when artificial general intelligence (""AGI"") will arrive, and how your brand can navigate the consequences. Primary Learning Objective
2: Gain an accurate analysis of the continuously developing customer journey and business intelligence. Primary Learning Objective
3: Grow revenue at lower costs with more efficient marketing and business operations.
Conferences like DigiMarCon provide ample opportunities to improve our own marketing programs by learning from others. But just because everyone is jumping on board with the latest idea/tool/metric doesn’t mean it works – or does it? This session will examine the value of today’s hottest digital marketing topics – including AI, paid ads, and social metrics – and the truth about what these shiny objects might be distracting you from.
Key Takeaways:
- How NOT to shoot your digital program in the foot by using flashy but ineffective resources
- The best ways to think about AI in connection with digital marketing
- How to cut through self-serving marketing advice and engage in channels that truly grow your business
Gokila digital marketing| consultant| Coimbatoredmgokila
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing game
In this dynamic session titled "Future-Proof Like Beyoncé: Syncing Email and Social Media for Iconic Brand Longevity," Carlos Gil, U.S. Brand Evangelist for GetResponse, unveils how to safeguard and elevate your digital marketing strategy. Explore how integrating email marketing with social media can not only increase your brand's reach but also secure its future in the ever-changing digital landscape. Carlos will share invaluable insights on developing a robust email list, leveraging data integration for targeted campaigns, and implementing AI tools to enhance cross-platform engagement. Attendees will learn how to maintain a consistent brand voice across all channels and adapt to platform changes proactively. This session is essential for marketers aiming to diversify their online presence and minimize dependence on any single platform. Join Carlos to discover how to turn social media followers into loyal email subscribers and ultimately, drive sustainable growth and revenue for your brand. By harnessing the best practices and innovative strategies discussed, you will be equipped to navigate the challenges of the digital age, ensuring your brand remains relevant and resonant with your audience, no matter the platform. Don’t miss this opportunity to transform your approach and achieve iconic brand longevity akin to Beyoncé's enduring influence in the entertainment industry.
Key Takeaways:
Integration of Email and Social Media: Understanding how to seamlessly integrate email marketing with social media efforts to expand reach and reinforce brand presence. Building a Robust Email List: Strategies for developing a strong email list that provides a direct line of communication to your audience, independent of social media algorithms. Data Integration for Targeted Campaigns: Leveraging combined data from email and social media to create personalized, targeted marketing campaigns that resonate with the audience. Utilization of AI Tools: Implementing AI and automation tools to enhance efficiency and effectiveness across marketing channels. Consistent Brand Voice Across Platforms: Maintaining a unified brand voice and message across all digital platforms to strengthen brand identity and user trust. Proactive Adaptation to Platform Changes: Staying ahead of social media platform changes and algorithm updates to keep engagement high and interactions meaningful. Conversion of Social Followers to Email Subscribers: Techniques to encourage social media followers to subscribe to email, ensuring a direct and consistent connection. Sustainable Growth and Minimized Platform Dependence: Strategies to diversify digital presence and reduce reliance on any single social media platform, thereby mitigating risks associated with platform volatility.
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Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
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2. UNIQUE SOLUTION OF INTEGRATED LOGISTICS SERVICES
FOR EVERYDAY SUPPORT OR SPECIAL ACTIVITIES
Trusted business partner
that is crucial point between
marketing & sales and customers
3. WE ARE WORKING
to support the business of
our clients in every phase :
PLANNING
IMPLEMENTATION
EXECUTION
MONITORING
CUSTOMER SERVICE
WE ARE SOLVING
the most complex
LOGISTICS CHALLENGES
as the everyday business partner
or realizing special activities
W E A R E
MOVING
I D E A S T O W A R D S
REALITY
4. ACCURACY FLEXIBILITY HONESTYCARE ATTENTIONRESPONSIBILITYCAPABILITY EFFICIENCY QUALITY
OUR VALUES
WE ARE BUSINESS PARTNER THAT
TRULY CARES ABOUT YOUR SUCCESS
5. START OF PRINT AND OVERPRINT SERVICES
TIMELINE
Years
FOUNDATION OF THE COMPANY
1977
SERVICES FOR NPO BEGINS
1979
BEGINNING OF PROMOTIONAL LOGISTICS
1983
GROWTH OF DIRECT MARKETING LOGISTICS
Partner for main national mailing campaigns
1985
MANAGEMENT OF CUSTOMER LOYALTY
CAMPAIGNS OF LEADING BRANDS
New headquarters
1995
CUSTOMER CONTACT CENTER ESTABLISHED
1999
FOR MORE THAN 40 YEARS
WE DEVELOP OUR CAPABILITIES TO SERVE YOUR NEEDS
1991
6. Start of online salexs & logistics management system
PROJECT
2000
EXPANSION OF STRUCTURE AND SERVICES
Clear focus on promotional logistics
Operation center in Rome
2003
SPECIALIZATION IN BTL ACTIVITIES
AND RETAIL ACTIVATION
2006
E-COMMERCE SERVICES ARE STARTED
2008
GEOGRAPHIC FOOTPRINT IN ALL ITALY
2011
2017
FULLY INTEGRATED LOGISTICS SOLUTIONS
Continuous development of our activities to serve
most complex needs
7. LEGAL AND OPERATIONAL
HEADQUARTERS WAREHOUSE
STORAGE AND TRANSIT POINTS
TRANSIT POINTS
40.000 m3
WAREHOUSE
650 m2 OFFICES
45 WORKSTATIONS IN CONTACT CENTER
7 COURIER SERVICES PARTNERSHIPS
CAPABILITY TO SERVE OUR CLIENTS
IN ALL ITALY AND EUROPE
LEGEND
8. WHAT MAKES US SPECIAL
D E E P
EXPERTISE
Distribution & warehouse
Retail activation
Sales & marketing campaigns
Promotional activities
Direct marketing
BTL activities
E-commerce
CRM
ensuring everyday
support or solution for
special activities
EXTENSIVE
EXPERIENCE
Retail
Trade
Events exhibitions
Field
NPO
E-commerce
others ...
KNOWLEDGE
Special sales & Logistics
management system
Various distribution channels
Highly professional team ...
of serving the various
needs of our clients in the
highest quality
in various
sectors
CAPABILITY
ALL INCLUSIVE
set of services
for centralized management,
speed and efficiency ...
to offer fully integrated
logistics solution
9. INBOUND GOODS
MANAGEMENT
SKU
PROCESSING
WAREHOUSING
AND STORAGE
INCOMING ORDERS
MANAGEMENT
PROCESSING OF ORDERS,
INCLUDING WIDE RANGE OF
VALUE ADDED SERVICES
1
A.
DIRET CALL
OR EMAIL
B.
CUSTOMER
SERVICE
C.
E-COMMERCE
4.
PROJECT
SYSTEM
2
3
4
5
CAPABILITY TO OFFER FULLY
INTEGRATED LOGISTICS SOLUTION
FOR MAXIMUM EFFICIENCY AND QUALITY
10. DELIVERY IN ALL ITALIAN
TERRITORY OR
INTERNATIONALLY
6
7
OUTBBOUND GOODS
MANAGEMENT
Trade Retail Field Exhibitions
Specialized
deliveries
Direct
deliveries
- ON THE SPOT -
management, installation,
marchandizing, assembly,
etc...
Direct
marketing
Other
points
of sales
Other
Reverse Logistics
CUSTOMER
CONTACT CENTER
Reporting, Monitoring,
Maintenance, Dissasembly,
Utilization Or Storage
11. Developed by Promologistica for complex needs of such clients as
UNICEF, Basf, Coca-Cola, Negroni, Electronic Arts , Nike, etc.
• CRM activities management
• Customers, prospects database
• Delivery management
• E-commerce management
• Allocation to various cost centers
• Materials, manufacturers, suppliers
management
• Forecasting
• Customized data output, reports and
analytics
• Warehouse management
• Inbound & outbound goods
management
• Administraton & database of all SKU
and activities
• Automatic orders management
• Quotations - standard or customized
orders
• Stock and inventory management
• Invoicing
• Purchasing
• Scheduling
• Automatic follow up system
• Barcoding
• Delivery tracking
SALES AND LOGI ST I C S M ANAGEM ENT SY ST EM
PROJECT
Efficient and fully
adaptable - customized
data output, integration of
numerous other functions
and more!
12. EVERYDAY SUPPORT OR SOLUTION FOR SPECIAL ACTIVITIES
WAREHOUSING &
DISTRIBUTION
RETAIL ACTIVATION
& PROMOTIONAL
LOGISTICS
VALUE ADDED
SERVICES
DIRECT
MARKETING
CUSTOMER
CONTACT CENTER
E-COMMERCE
SPECIAL SERVICES
PACKAGE FOR
NON PROFIT
ORGANIZATIONS
OUR SUCCESS
REACHING EFFICIENCY AND QUALITY
BASED ON INTEGRATED LOGISTICS SOLUTIONS
13. WAREHOUSING &
DISTRIBUTION
YOUR GOO D S ARE I N T HE SAFE HAND S
Integrated warehousing and distribution solution, administrated by
efficient online sales and logistics management system PROJECT
WAREHOUSING
• Inbound & outbound goods
management
• Unloading of containers
• Picking up goods
• Quality & quantity control
• Documentation management
• SKU bar-coding and processing
• Storage
• Warehousing for e-commerce
• Orders processing and fulfillment
• Handling of special orders
• Personalized orders
• Assembly, packing, repacking
• Kitting, labeling, enclosing
DISTRIBUTION
• Retail activation
• BTL activities
• Direct deliveries
• Delivery insurance
• International shipping documentation
• Urgent and special deliveries
• Order tracking system
• Last-mile delivery
• Delivery status monitoring
• Hidraulic tail lifts
• Unlimited distribution
• Various payment options
• Activities after delivery
14. WAREHOUSING &
DISTRIBUTIONRETAIL ACTIVATION
& PROMOTIONAL
LOGISTICS
• Integrated management of all process
• Preparation, delivery, installation of materials for retail, BTL activities and other
purposes
• PROJECT - integrated online management system
• Placement and merchandising
• Display solutions
• Production and customization of POP, POS and other promotional materials
• Assembly, packing, repacking, kitting,
• Labeling, enclosing
• Other personalization techniques
• Gifts and samples
• Returns management
• Materials utilization
• Special solutions
+ 25 years of expertise in retail activation and BTL activities.
Unique, tailor made services for everyday support or on-demand
FOR YOUR SALES AND MARKET I NG SU CC ESS
15. HELPING TO HELP OT HERS
+ 30 years of expertise providing customized advice and integrated
logistics solutions.
Recognition of such respected cooperation partners as Unicef and
Telethon
SPECIAL SERVICES
PACKAGE FOR NON
PROFIT ORGANIZATIONS
(NPO)
• Management of inbound and outbound goods
• Warehousing and distribution
• PROJECT - integrated online management system of all your activities
• Personalization and value added activities for customized solidarity gifts and orders
• Assembly, packing, repacking
• Labeling, enclosing
• E-commerce support
• Customer contact center
• Payments management
• Management of seasonal peaks
• Other tailor made solutions
16. • Management of inbound and outbound goods
• Warehousing and storage
• PROJECT - integrated online management system of all your activities
• Orders customization
• Unlimited and fast delivery
• Payments management
• Returns management
• Management of seasonal peaks
• Customer contact center
Our experience and truly integrated logistics services provide many
advantages and ensure efficient support in all steps of e-commerce
process fulfillment
GROW YOU R SALES T HROU GH EXC ELLENT
CUSTOMER EXP ERI ENC E
E-COMMERCE
17. CUSTOMER
CONTACT CENTER
• Management of multiple inbound and outbound activities
• Special attention and unlimited time to each customer
• Close integration with other structures
• Multi – channel contact center
• The most comfortable pricing model
• Professional brand representation
• PROJECT - online CRM system of all activities
• Various integrated payment solutions
Everyday partner or activity based customer support
Quality, service, flexibility, scalability, technology, experience and
culture.
Special and personal attention to each customer and issue
YOUR OUTSOU RC ED C U STOMER SAT I SFAC T I ON
SERVICE
18. • Promotional material and gift storage, packing and delivery
• Direct email
• Direct mail
• Sampling
• Catalogues, coupons, promotional letters
• Telemarketing
• Customer contact center
• Production of direct marketing materials
• Customization and value added services
• Hand enclosing
• Other tailor made solutions
DIRECT
MARKETING
SPEAK WITH YOU R C LI ENT S EFFI C I ENT LY
We understand value for money and take care that your campaigns
reach your customers, are executed in highest quality, on time with
an optimal return on investment
19. • Customized online sales and logistics management system PROJECT
Functionality, information flow, reporting, analytics, data output - completely adapted to our
client needs
• Print and overprint services
Flyers, greeting cards, posters, gift boxes, calendars, banners, solidarity gifts, etc.
• Order customization
Packing, repacking, co-packing , kitting, labeling, enclosing, shrink wrapping
• Product assembly
We build and compose your materials from different modules and components
• Other personalization techniques
Serigraphy, embroidery, engraving, tampography
• Material utilization
Further storage or correct disposal
VALUE ADDED
SERVICES
YOU AND YOU R C LI ENT S D ESERV E SP EC I AL
AT TENTION
We stand beyond standard receiving, storing and shipping.
One of our areas of expertise is customized care for you and your
customers
21. + 30 years of partnership – support of retail activation, POP, POS, promotional materials, BTL activities,
events,installations, consumer campaigns, assembly, data management, customer service,
logistics partner in 2006 Winter Olympic games, including logistics of Olympic torch
COCA COLA
22. Wareousing and distribution everyday and for special activities, trade and retail activation, BTL and promotional
activities, events and installations, e-commerce, shops, temporary shops, showrooms, product launches,
merchandising, brand ambassadors, customer contact center, online data management
NIKE
23. Daily wareousing and distribution partner, e-commerce support, orders customization,
production, customer contact center, print and overprint services, events, BTL activities,
complete data management
SERVICES PACKAGE FOR NPO
24. Warehousing, distribution, POP, POS materials, assembly, customization, production, merchandising,
online data management, shop windows
RETAIL ACTIVATION
28. Customization, packing, repacking, enclosingm kitting, print and overprint services, assembly and other
customization services
VALUE ADDED SERVICES
29. OUR EXTENSIVE CAPABILITIES & EXPERIENCE
ALLOWS TO FIND EFFICIENT SOLUTIONS IN MOST COMPLEX PROJECTS
OUR FLEXIBILITY
ENSURES TAILOR MADE APPROACH TO EVERY CLIENT
WE CARE FOR YOUR BUSINESS SUCCESS
AND WE ARE HAPPY TO HELP
OUR EXTENSIVE CAPABILITIES & EXPERIENCE
ALLOWS TO FIND EFFICIENT SOLUTIONS IN MOST COMPLEX PROJECTS
OUR FLEXIBILITY
ENSURES TAILOR MADE APPROACH TO EVERY CLIENT
WE CARE FOR YOUR BUSINESS SUCCESS
AND WE ARE HAPPY TO HELP
30. www. promologistica.it
info@promologistica.it
SEDE OPERATIVA E DEPOSITO
Via Boccaccio ang. Via Petrella snc 20090
Trezzano Sul Naviglio, Milano
IT Ph.: + 39 02 49767382
fax: +39 02 44578552
SEDE LEGALE E DIREZIONE GENERALE
Via Boccaccio 27 20090
Trezzano Sul Naviglio, Milano,
ITPh.: +39 02 445781
Fax: +39 02 44578552