BambooHR argues that HR professionals are underestimated and have the potential for strategic influence within an organization. The document outlines how BambooHR's Professional Package helps elevate HR by automating operational tasks to save time, and providing strategic tools to help HR professionals increase business value and become "game-changers" for their companies. These tools include applicant tracking, time off management, custom reporting, training tracking, and custom fields/workflows. The package aims to free up HR professionals from paperwork so they can focus on long-term people strategies that help the organization grow.