Importance of
Privacy In Digital
Communication
1
Executive Summary 2
1. Introduction
2. Key Facts
3. Privacy
Issues
4. Tips
Introduction 3
• Web 2.0 - Participatory information sharing
and collaboration on the Internet
• The rise of social networking in the past
decade has been impressive
• Mobile devices are changing the
world
• We are moving to a connected world
(IoT)
Key Facts 4
• There has been more content created in the last
seven years than the previous four billion
• Perhaps more importantly, information has never
been so accessible
• 5.5 billion Internet users worldwide in 2025 (40%
of the world population)
• 1.91 billion smartphone users across the globe (25%
of the world population)
• And it is only the
beginning…
Key Facts
 There were more than 13.9 lakh cybersecurity
incidents in India in 2022, according to
government reports.
 Data of over 100 million Flipkart, Airtel, Amazon,
and Jiomart customers were sold on the dark web
for $6,000.
 Razorpay, an online payment gateway, lost 7.3
crore worth of funds in 831 transactions as hackers
stole them.
Privacy issues 6
• Cyberstalking and location disclosure (e.g.
An application named "Creepy" can track a
person's location on a map using photos
uploaded to Twitter or Flickr)
App like snapchat
• Social profiling and 3rd party disclosure (e.g.
Private information inadvertently being sent
to 3rd party advertising sites via Referrer
strings or Cookies)
Real-life examples
While surfing the Internet, I was searching
for a pair of new shoes. After that, Facebook
advertised me exactly what I was looking
for…
Privacy issues 7
Privacy issues
Real-life examples
Facebook acquired WhatsApp… Are
they going to read our messages?
8
Privacy issues
Real-life examples
Google Now read my brother’s email
and notified him that my flight was
delayed
9
Privacy Issues
 DeepSeek AI on India's radar: Govt watches for
data flow, privacy risks
Source:business standard blog
Tips 11
• Don’t do anything you don’t
understand
• Read the privacy policies of the online
services that you use
• Think before you
post
• Be a good digital citizen (people can’t
hide behind a username anymore)

Privacy on communication ppt.pptx

  • 1.
    Importance of Privacy InDigital Communication 1
  • 2.
    Executive Summary 2 1.Introduction 2. Key Facts 3. Privacy Issues 4. Tips
  • 3.
    Introduction 3 • Web2.0 - Participatory information sharing and collaboration on the Internet • The rise of social networking in the past decade has been impressive • Mobile devices are changing the world • We are moving to a connected world (IoT)
  • 4.
    Key Facts 4 •There has been more content created in the last seven years than the previous four billion • Perhaps more importantly, information has never been so accessible • 5.5 billion Internet users worldwide in 2025 (40% of the world population) • 1.91 billion smartphone users across the globe (25% of the world population) • And it is only the beginning…
  • 5.
    Key Facts  Therewere more than 13.9 lakh cybersecurity incidents in India in 2022, according to government reports.  Data of over 100 million Flipkart, Airtel, Amazon, and Jiomart customers were sold on the dark web for $6,000.  Razorpay, an online payment gateway, lost 7.3 crore worth of funds in 831 transactions as hackers stole them.
  • 6.
    Privacy issues 6 •Cyberstalking and location disclosure (e.g. An application named "Creepy" can track a person's location on a map using photos uploaded to Twitter or Flickr) App like snapchat • Social profiling and 3rd party disclosure (e.g. Private information inadvertently being sent to 3rd party advertising sites via Referrer strings or Cookies)
  • 7.
    Real-life examples While surfingthe Internet, I was searching for a pair of new shoes. After that, Facebook advertised me exactly what I was looking for… Privacy issues 7
  • 8.
    Privacy issues Real-life examples Facebookacquired WhatsApp… Are they going to read our messages? 8
  • 9.
    Privacy issues Real-life examples GoogleNow read my brother’s email and notified him that my flight was delayed 9
  • 10.
    Privacy Issues  DeepSeekAI on India's radar: Govt watches for data flow, privacy risks Source:business standard blog
  • 11.
    Tips 11 • Don’tdo anything you don’t understand • Read the privacy policies of the online services that you use • Think before you post • Be a good digital citizen (people can’t hide behind a username anymore)