Uploaded by www.pricingpyramid.com

1. Pricing is Messy
Everybody wants a say in pricing – usually
based on their own priorities. Unfortunately
their priorities often conflict resulting in a
fragmented pricing process. We are able to
bring clarity and as a result a solid strategy! Marketing -
"We need to
capture the
our value"
Pricing
Finance -
"Margins are
too low!"
Sales -
"Pricesare
too high"
Optimal Price
Purchasing -
"Our
suppliers
want to move
product"
C Suite - "We
can fix this"
Operations -
"We are
under/over
capacity"
Product
Management -
"Let's run a
promo to
drive
revenue"

2. Pricing is Cross Functional
At The Pricing Pyramid, we know that pricing
professionals need to work across all aspects of
business. We are unique in that we have experience
collaborating with all functions. We speak their
language!
Finance Product Development
Marketing
IT
Pricing
Sales
Operations /
Manufacturing
Product Management Management

3. Pricing is Profitable
A solid pricing strategy will produce higher profits.
Pricing Strategy is not just for Fortune 500
companies but should be top of mind for small and
mid sized companies as well. At its core, The Pricing
Pyramid is a process that is easy to implement across
a single product line or the entire company.