Mimaletayyo is a travel blog created in 2010 by Helena Botella to share her travel experiences and help other travelers plan trips. The blog gets over 17,500 unique visitors per month who spend an average of 2 minutes on the site. Popular destinations covered include Iceland, Greece, Rome, New York, Malta, and Peru. Over the years, Mimaletayyo has published 300 articles and received over 3,280 comments. The blog also participates in press trips and has been featured in newspapers and travel websites.

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MY TRIPS AROUND THE WORLD
MIMALETAYYO

2. www.mimaletayyo.com info@mimaletayyo.com
“Mi maleta y yo" are travelling around the world …
MY TRIPS AROUND THE WORLD
MIMALETAYYO
After a long time reading travel articles in the internet, in June of
2010 I decided to create my own travel blog and start writing the
diary of my trips...
.
I was trying to refresh in my memory those trips that were starting
to be forgotten, but also I expected to help those travelers that, as
I do, like to read, learn and planning their trips and maybe they
could find some help in my experiences...
Ever since at a rate of (approximately) 1 post
per week, I have published 300 articles
which have received more than 3.280
comments

3. www.mimaletayyo.com info@mimaletayyo.com
MIMALETAYYO
MY TRIPS AROUND THE WORLD
Aug/2017
Some analytics of “Mimaletayyo”
Who visit "Mimaletayyo" (August/2017)?
 There were 17.500 unique visitors that consulted over 21.200 posts,
with an increasing tendency over the last months
 The average time spent in the blog per visitor is 2,01 minutes
 Already 82% of the visitors come from search webpages and near 9%
come directly to Mimaletayyo
 Readers usually look for information to prepare their trips. The most
popular destinations are: Iceland, Greece, Rome, New York, Malta and
Peru, but they also look for reviews of hotels such as Marina D’Or

4. www.mimaletayyo.com info@mimaletayyo.com
RELATOS E ITINERARIOS DE VIAJES
MIMALETAYYO
“Mimaletayyo” on social networks

5. www.mimaletayyo.com info@mimaletayyo.com
Some examples in which "Mimaletayyo" articles appear on first positions in search engines
(in spanish language)
Mi maleta y yo" and search engines. SEO
Other items that bring people to "Mimaletayyo“:
 Cuevas de Sorbas
 Provenza Francesa
 Marina d'or opiniones
 Excursión Contrastes …
MIMALETAYYO
MY TRIPS AROUND THE WORLD

6. www.mimaletayyo.com info@mimaletayyo.com
“Mi maleta y yo" in blogtrips and media
“Mimaletayyo” has participated in some press-trips in which I announced them, covered
them in real time through social networks and I described the journey in the blog on my
returning home (regarding the accommodation, tours and activities taken in the visited
area).
 “II Encuentro nacional de Blogueros en Cantabria Infinita” (may 2011) invited by
“Cantabria Infinita”
 “Blogtrip por Midi Pyrénées (June 2011). Toulouse, Moissac y Montauban” invited by
“Atout France”
 “A weekend at Rioja Alavesa” (october 2012) invited by “Thabuca”
 “Tren Campos de Castilla” (may 2013) invited by “Ayuntamiento de Soria”, “RENFE”,
“Cámara de Comercio de Soria” and the “Asociación Soriana de Turismo y Hostelería”
 “Blogtrip a Nord Pas de Calais” (June 2013) invited by “Atout France”
 “ReservingTrip to Aínsa” (september 2013), invited by “Centraldereservas.com”
 “Trip to Poland” (december 2013), invited by “Poland tourist office”
MIMALETAYYO
MY TRIPS AROUND THE WORLD

7. www.mimaletayyo.com info@mimaletayyo.com
“Mimaletayyo” has also appeared in newspapers and online interviews:
 On 14/05/2011, during the II
National Bloggers Meeting in
Cantabria, an interview to Helena
Botella appeared at "El diario
Montañés"
(more at http://goo.gl/ZB2xQ3)
 Interview at the travel website “Viamedius” (more at http://porviajeros.com/?p=2727)
 Interview at the website “Viajar a mi aire” (more at http://goo.gl/0WbOm)
 Interview at the website Dondetemetes.net (more at http://goo.gl/op240)
 Interview about travelling with family at “Los Viajes de Paco, Vero y Helia” (more at
http://goo.gl/Dw94N)
 Interview for the travel website “Club Rural” (more at http://goo.gl/MwZSH)
MIMALETAYYO
MY TRIPS AROUND THE WORLD
“Mi maleta y yo" in blogtrips and media

8. www.mimaletayyo.com info@mimaletayyo.com
Mimaletayyo is part of GLOBELLERS = Global Travellers
An agrupation of eight of the oldest and most well known blogs in the Spanish
blogosphere that join forces with one purpose: to share trips and experiences
“Mi maleta y yo“ working in team: GLOBELLERS
 Content:
 Public, without caducity and free
 Sharing their travel experiences (with an interactive map),
but also creating its own content
 Truthful and impartial opinions written in the readers
language
 Diversity
 Because the same destination can be seen from an
infinite number of points of view
 Difusión
 Enhanced by the support of a coordinated team
sharing the same purpose → Promotion on social
networks and best web positioning in search engines
MIMALETAYYO
MY TRIPS AROUND THE WORLD

9. www.mimaletayyo.com info@mimaletayyo.com
In the end "Mimaletayyo" is a personal travel blog in which I merely relate my traveling
experiences providing information that I think might be interesting for the reader. All the
stories of the blog are written from the proximity, as if a friend of yours tells you about the
last trip he has made, giving you practical advices in case one day you're doing the same
trip. Moreover, the use of social networks, provides immediacy and strengthen bonds with
the reader that come on board on every trip I make.
Since its begining "Mimaletayyo" has contributed to promote the tourism in various
destinations, hotels and searching tools. But it can also help to increase the visibility of
your tourism product ...
Contact me and we'll see the best way for both to do it.
Helena Botella
“Mi maleta y yo" as a way of publicizing your product
MIMALETAYYO
MY TRIPS AROUND THE WORLD

10. www.mimaletayyo.com info@mimaletayyo.com
In the end "Mimaletayyo" is a personal travel blog in which I merely relate my traveling
experiences providing information that I think might be interesting for the reader. All the
stories of the blog are written from the proximity, as if a friend of yours tells you about the
last trip he has made, giving you practical advices in case one day you're doing the same
trip. Moreover, the use of social networks, provides immediacy and strengthen bonds with
the reader that come on board on every trip I make.
Since its begining "Mimaletayyo" has contributed to promote the tourism in various
destinations, hotels and searching tools. But it can also help to increase the visibility of
your tourism product ...
Contact me and we'll see the best way for both to do it.
Helena Botella
“Mi maleta y yo" as a way of publicizing your product
MIMALETAYYO
MY TRIPS AROUND THE WORLD