Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Presentation2
1. Question 2: How does your product represent
particular social groups?
My product represents the people who
are in Group E this is because they are
students and they are casual and lowest
grade earners Unemployed. From the 7
psychographics I am choosing the
Struggler this is because it fits in with
the characteristics of the main character
Danika as she is Alienated, Struggler
and disorganised. And I also choose the
Explorer because these people are
Energetic, they like challenge,
adventure so it poses the ideas of youth
and what their like. I also choose that
my product will be targeted at a niche
market because its only specific for
teens this means that I would only want
my product to be directed at teens so
that they will be aware of my film and
be able to access it.