TAPPINGINTO
GLOBAL
MARKETS
By
Prateek Rout
NIT Rourkela
What
factors
should a
company
review
before
deciding to
go abroad?
HIGHER
PROFITS
LARGE CUSTOMER
BASE
COMPETE WITH GLOBALCOMPETITORS
RISKS
UNWORTHY
PRODUCTS
CONFUSED
BUSINESS
CULTURE
EFFICIENT MANAGERS
What factors should a company review before deciding to go abroad?