This document provides an overview of the social media platform Vine and its potential applications for non-governmental organizations (NGOs). It discusses Vine's key features, user base demographics, and how NGOs can use Vine's 6-second video clips for communication, advocacy, and fundraising. Both the benefits and challenges of using Vine for NGO purposes are examined, with the conclusion that Vine can help connect NGOs to younger audiences when used strategically to complement other social media.
From SXSW to Impact: What's Next for Social Good?VolunteerMatch
VolunteerMatch, Change.org, Beaconfire and little m media joined together for this special webinar to ask the question: What's next for social good?
SXSW Interactive is many things--parties, breakfast tacos, big ideas--but most of all it is an incredible community of designers, entrepreneurs and technologists who care about the future of the web. As that community has grown, so has the call from nonprofit leaders and socially conscious brands to infuse the SXSW experience with themes of how to harness the power of web technology to make the world a better place.
In 2014, the conversation around social good reached new heights both in terms of social media reach and in-person energy.
So...what now? How do we turn the social good conversations at SXSW into action and change in the real world? And how do we ensure that the social good conversation continues to be an integral part of the SXSW spirit and programming?
A special free webinar on Wednesday, April 9, 2014 tackled these very questions -- and so much more. Whether you attended SXSW or not, check out this all-star lineup from VolunteerMatch, Change.org, Beaconfire and little m media as they explore how we can make the excitement and energy of SXSW a part of our everyday lives.
If you care about the growth and impact of social good in your community and beyond, help us answer the question: "What's Next?"
The presentation was made at APSIG2017 in view of BoF discussing about Proposal of IGF2017 and how to make the Asia Pacific more stronger in the coming days in IGF
Everyone with internet access has the power to be both a creator and consumer of content. All this content contributes to the information tsunami that overwhelms us all. This presentation focuses on attention and the challenges of managing it in an information-rich world as lifelong learners and educators. Attention is explored as a scarce resource (Simon, 1971) and a digital literacy (Rheingold, 2012). The presenter will share examples of some digital tools and apps which he uses to manage the information tsunami. The audience will also be encouraged to discuss the digital tools they use to manage attention in a noisy 21st century world.
Fundraising Online 2015: Adapting to a Changing World - The Innovation Impera...Colin Habberton
This presentation was delivered during the Fundraising Online 2015 conference hosted by Resource Alliance on 1 May 2015. The latest megatrends in technology are discussed in the context of innovation theory with the intention to inspire and challenge nonprofits and specifically their fundraising teams to think about how the tools of today and skills of yesterday can deliver the solutions of resilience of tomorrow.
From SXSW to Impact: What's Next for Social Good?VolunteerMatch
VolunteerMatch, Change.org, Beaconfire and little m media joined together for this special webinar to ask the question: What's next for social good?
SXSW Interactive is many things--parties, breakfast tacos, big ideas--but most of all it is an incredible community of designers, entrepreneurs and technologists who care about the future of the web. As that community has grown, so has the call from nonprofit leaders and socially conscious brands to infuse the SXSW experience with themes of how to harness the power of web technology to make the world a better place.
In 2014, the conversation around social good reached new heights both in terms of social media reach and in-person energy.
So...what now? How do we turn the social good conversations at SXSW into action and change in the real world? And how do we ensure that the social good conversation continues to be an integral part of the SXSW spirit and programming?
A special free webinar on Wednesday, April 9, 2014 tackled these very questions -- and so much more. Whether you attended SXSW or not, check out this all-star lineup from VolunteerMatch, Change.org, Beaconfire and little m media as they explore how we can make the excitement and energy of SXSW a part of our everyday lives.
If you care about the growth and impact of social good in your community and beyond, help us answer the question: "What's Next?"
The presentation was made at APSIG2017 in view of BoF discussing about Proposal of IGF2017 and how to make the Asia Pacific more stronger in the coming days in IGF
Everyone with internet access has the power to be both a creator and consumer of content. All this content contributes to the information tsunami that overwhelms us all. This presentation focuses on attention and the challenges of managing it in an information-rich world as lifelong learners and educators. Attention is explored as a scarce resource (Simon, 1971) and a digital literacy (Rheingold, 2012). The presenter will share examples of some digital tools and apps which he uses to manage the information tsunami. The audience will also be encouraged to discuss the digital tools they use to manage attention in a noisy 21st century world.
Fundraising Online 2015: Adapting to a Changing World - The Innovation Impera...Colin Habberton
This presentation was delivered during the Fundraising Online 2015 conference hosted by Resource Alliance on 1 May 2015. The latest megatrends in technology are discussed in the context of innovation theory with the intention to inspire and challenge nonprofits and specifically their fundraising teams to think about how the tools of today and skills of yesterday can deliver the solutions of resilience of tomorrow.
Delivered at the European Patent Office's annual Patent Information Conference (EPOPIC 2014)
November 5th 2014
Warsaw, Poland.
In this talk, we give an introduction as to how machine translation works and what makes certain content types and languages more difficult than others.
Presentation to UC Irvine Launch Labs on "4 Questions and 2 Words for Entrepreneurs." It takes more than a good idea to be successful. The entrepreneur needs to sell it to the investors and then has to manage the business to success. This presentation shares some insights and ideas to help the entrepreneur be successful in getting investors and managing his/her start-up
Delivered at the European Patent Office's annual Patent Information Conference (EPOPIC 2014)
November 5th 2014
Warsaw, Poland.
In this talk, we give an introduction as to how machine translation works and what makes certain content types and languages more difficult than others.
Presentation to UC Irvine Launch Labs on "4 Questions and 2 Words for Entrepreneurs." It takes more than a good idea to be successful. The entrepreneur needs to sell it to the investors and then has to manage the business to success. This presentation shares some insights and ideas to help the entrepreneur be successful in getting investors and managing his/her start-up
Volunteers are a powerful force for good in the world, giving their time, energy, and skills to those who need them most. Guiding these individuals can be as challenging as it is exciting, as the volunteer process is continually evolving. This breakout session explores the changing nature of volunteering and the ways that Rotary and other service organizations are responding to these developments.
SOAR Connect your Economy Practical Seminar: GallardoKevin Loux
Dr. Roberto Gallardo's presentation regarding the digital age and broadband as means of economic development at the SOAR Connect your Economy Practical Seminar in Pikeville on December 15th 2016
Making smart decision: Thornley Fallis whitepaper looks at important trends, metrics and benchmarks to inform digital communications strategies for 2014 and beyond.
Exploring The Dimensions and Dynamics of Felt Obligation: A Bibliometric Anal...AJHSSR Journal
ABSTARCT: This study presents, to our knowledge, the first bibliometric analysis focusing on the concept of
"felt obligation," examining 120 articles published between 1986 and 2024. The aim of the study is to deepen our
understanding of the existing knowledge in the field of "felt obligation" and to provide guidance for further
research. The analysis is centered around the authors, countries, institutions, and keywords of the articles. The
findings highlight prominent researchers in this field, leading universities, and influential journals. Particularly,
it is identified that China plays a leading role in "felt obligation" research. The analysis of keywords emphasizes
the thematic focuses of these studies and provides a roadmap for future research. Finally, various
recommendations are presented to deepen the knowledge in this area and promote applied research. This study
serves as a foundation to expand and advance the understanding of "felt obligation" in the field.
KEYWORDS: Felt Obligation, Bibliometric Analysis, Research Trends
This tutorial presentation provides a step-by-step guide on how to use Facebook, the popular social media platform. In simple and easy-to-understand language, this presentation explains how to create a Facebook account, connect with friends and family, post updates, share photos and videos, join groups, and manage privacy settings. Whether you're new to Facebook or just need a refresher, this presentation will help you navigate the features and make the most of your Facebook experience.
Telegram is a messaging platform that ushers in a new era of communication. Available for Android, Windows, Mac, and Linux, Telegram offers simplicity, privacy, synchronization across devices, speed, and powerful features. It allows users to create their own stickers with a user-friendly editor. With robust encryption, Telegram ensures message security and even offers self-destructing messages. The platform is open, with an API and source code accessible to everyone, making it a secure and social environment where groups can accommodate up to 200,000 members. Customize your messenger experience with Telegram's expressive features.
Buy Pinterest Followers, Reactions & Repins Go Viral on Pinterest with Socio...SocioCosmos
Get more Pinterest followers, reactions, and repins with Sociocosmos, the leading platform to buy all kinds of Pinterest presence. Boost your profile and reach a wider audience.
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Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
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EASY TUTORIAL OF HOW TO USE G-TEAMS BY: FEBLESS HERNANEFebless Hernane
Using Google Teams (G-Teams) is simple. Start by opening the Google Teams app on your phone or visiting the G-Teams website on your computer. Sign in with your Google account. To join a meeting, click on the link shared by the organizer or enter the meeting code in the "Join a Meeting" section. To start a meeting, click on "New Meeting" and share the link with others. You can use the chat feature to send messages and the video button to turn your camera on or off. G-Teams makes it easy to connect and collaborate with others!
The Evolution of SEO: Insights from a Leading Digital Marketing AgencyDigital Marketing Lab
Explore the latest trends in Search Engine Optimization (SEO) and discover how modern practices are transforming business visibility. This document delves into the shift from keyword optimization to user intent, highlighting key trends such as voice search optimization, artificial intelligence, mobile-first indexing, and the importance of E-A-T principles. Enhance your online presence with expert insights from Digital Marketing Lab, your partner in maximizing SEO performance.
This tutorial presentation offers a beginner-friendly guide to using THREADS, Instagram's messaging app. It covers the basics of account setup, privacy settings, and explores the core features such as close friends lists, photo and video sharing, creative tools, and status updates. With practical tips and instructions, this tutorial will empower you to use THREADS effectively and stay connected with your close friends on Instagram in a private and engaging way.
Your LinkedIn Success Starts Here.......SocioCosmos
In order to make a lasting impression on your sector, SocioCosmos provides customized solutions to improve your LinkedIn profile.
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Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
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Project Serenity is an innovative initiative aimed at transforming urban environments into sustainable, self-sufficient communities. By integrating green architecture, renewable energy, smart technology, sustainable transportation, and urban farming, Project Serenity seeks to minimize the ecological footprint of cities while enhancing residents' quality of life. Key components include energy-efficient buildings, IoT-enabled resource management, electric and autonomous transportation options, green spaces, and robust waste management systems. Emphasizing community engagement and social equity, Project Serenity aspires to serve as a global model for creating eco-friendly, livable urban spaces that harmonize modern conveniences with environmental stewardship.
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
Your Path to YouTube Stardom Starts HereSocioCosmos
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6. User Base
• 40 million users
• Strong web presence
• Apps for multiple
platforms
• Young demographic
Most users are 18-20
years old.
56% female users
7. “There are underlying dynamics that are affecting
young people everywhere – changes in
demographics and technology, economics and
politics that are bringing together this unique
moment in history. Young people are at the heart
of today’s great strategic opportunities and
challenges, from rebuilding the global economy
to combating violent extremism to building
sustainable democracies.”
Hillary Rodham Clinton, “Youth Rising,” Tunisia, February 25, 2012
9. • Active since 2013
• Most followers of
any NGO/IGO
• Effective use of
tools available
• Connecting with
the public
• Could be better
with posting
326, 462 loops
=
22.6 days
10.
11.
12. Pros and Cons
Benefits
• New audiences
• Easy interaction
• Humanize your brand
• Belief that “constraint
inspires creativity”
Challenges and Drawbacks
• 6 second time limit
• Difficult to get right
• Very competitive
• No category for
politics or charity
13. Why use Vine?
• Our industry relies connecting with people
• Vine can connect us to younger generations
• Complimentary to other social media
14.
15. Resources for Learning
Vine Blog
http://blog.vine.co/archive
Ideal Lengths for Online Media
http://www.adweek.com/adfreak/infographic-ideal-length-everything-online-
tweets-youtube-videos-160972
General Social Media Website
http://go.classy.org/
Stats, Tips and Tricks for Vinehttp://brandongaille.com/15-twitter-vine-
statistics-trends-and-tricks/
As we are learning in several of our classes, brevity is one of our greatest assets in getting a message across to our audience. So I’m going to be looking at potential applications for Vine in the International Development sector.
Launched in early 2013, Vine is a short form video sharing service and social network. Vine was acquired by Twitter shortly before it was made public. A Vine is a 6 second looping clip, created by a user with the tools on the smartphone app. Videos are generally accompanied by a short caption and most content is entertainment based. It is easy to create content, the process for creating is similar to Instagram. Hold your thumb to record, you can do this multiple times to create different scenes. Last year an update enabled users to upload video from another source as well, allowing for the creation of more professional looking videos.
When you upload, you have the choice of adding a caption with tags and selecting a channel to post under. You also have the option to share on facebook, twitter and tumblr. One great aspect is that users are able find content a number of ways, though most are only available on the website.
With integrated sharing and the ability to link other social media accounts, users only need to click a button to share content on Facebook, Twitter and Tumblr on mobile; and all of the above plus Pinterest or embedded links through the website
5 times every second a vine is tweeted.
We live in a world with accessible 4G internet speeds that make uploading and consuming video on-the-go easy. The past five years have seen mobile video consumption grow exponentially.
With the ongoing popularity of short form video sharing apps like Vine and Instagram, tt comes as little surprise that since the year 2000 the average attention span dropped from 12 seconds to eight seconds.
Vine has an estimated 40 million users and a strong web presence along with dedicated apps available for iOS, Android and Windows devices. Vine’s users are predominately teenagers, with the majority between 18-20. So why, when we know our individual donors are older, should we use Vine in our social media strategies? The answer is simple: youth are not only our future donors, they are also our future politicians, CEOs and policymakers.
I’m not the biggest fan of Hilary Clinton, but found this quote that I think is particularly relevant when we are looking at different types of social media, especially those that skew younger.
It is imperative that we in the NGO sector keep the global youth informed, involved and engaged as active participants in development of the world they will inherit.
In much the same way as the more traditional television medium, Vine can be used for communication, advocacy, fundraising and even news, but in a way that is more suited to our fast paced world. It’s greatest strength is as a concise form of communication through one off videos or micro campaigns. The ability to add captions with links and hashtags enables NGOs to ask for donations, raise awareness of issues and redirect people to other websites. It can be used to put a face on development, or even the agency itself and demonstrate the projects they are working on and their effectiveness.
UNICEF has been active on Vine since the beginning. It has the most followers of any of the NGOs/IGOs I came across, though interestingly not the most loops. In my opinion, they have done an excellent job of communicating through Vine to build a connection with the public, though they could be more active. Here you can see they’re thanking their supporters.
This is part of an ongoing series of cartoon videos that deal with serious subjects. These videos are based on real boys and girls, and serve to humanize the children around the world that are being affected by development or emergency situations. These videos are an effective use of everything vine has to offer for communication. Making use of the caption alongside the video, UNICEF is able to create a high impact piece. In just six seconds, the creative storytelling forges an emotional connection with the viewer that is hard to forget. They are all really well done and I encourage everyone to check out the rest.
Here’s one where they show exactly what kind of work they do. These boxes provide enough supplies for one teacher and 40 children. I thought it was kind of neat to see what exactly goes into these.
Vine has a potential to reach an audience that is used to acquiring more information more quickly. Because of the seamless integration with other social media, users are able to spread videos to an even broader audience that doesn’t necessarily use Vine. This integration, along with the inbuilt social nature of the site allows for easier interaction. The culture of the site makes it easier to humanize your brand in a creative way.
It is difficult to get a coherent message across in the limited amount of time and there is the challenge of creating attention grabbing content that will entice people to follow or share. Your vines may be overlooked if they don’t use popular tags or come from an already well known account. There are no special categories for politics or charities, only News. Another challenge is user expectations. Vines tend towards the lighthearted and whimsical and though I have seen serious vines used effectively and appropriately, I think it remains a challenge to do so. Does anyone else have thoughts on that?
Difficult to get right
No category for politics or charity
6 second time limit
User expectations
In an Industry that relies so much on connecting with people, it is important to remain competitive. With strategic time investment and a bit of creative flair, Vine has the potential to be an excellent way to connect with the technology generation to get them aware and thinking about big issues. It is also a means of preparing ourselves for how to deal with new generations of donors who have different ways of experiencing the world than our existing group. I’m not saying it’s the holy grail but as one tool among many, Vine has the potential to help us achieve our goals.