More than half of the world's population uses cell phones, with over 4.6 billion cell phone users globally as of 2009. Text messaging is a popular form of communication, with billions of texts sent daily in countries like the US and UK. This document discusses leveraging SMS/text messaging as a powerful marketing tool, and introduces T&M Hitech's bulk SMS service which allows businesses to broadcast messages to large groups for purposes like notifications, promotions and surveys. Pricing and features of the SMS broadcasting and database rental services are provided.