2. History of Bimbo
• The first plant of Panificación Bimbo was opened On December 2, 1945
and it was located in Santa Maria Insurgentes in Mexico City.
3. • The first Bimbo Bear products, were the large
bread, the small bread, and toast.
4. • Ana Mata, Mr. Jaime Sendra’s wife and Jaime
Sendra’s invented the Bimbo bear in Christmas
days
6. Comparing times
1945
-
2013
1 Factory
156 factories
4 different products
10,000 products
10 trucks
33,200 trucks
34 employees
127,000 employees
sales
4,300 pesos per week
Sales in a year
14 billion dollar
8. VISION
In our 2015 Vision we are:
• It’s a company with trustworthy leading brands for our
consumers.
• The customers’ preferred supplier.
• A forward looking and innovative company.
• A financially strong and sound company.
• An extraordinary place to work.
10. Skills requiered
•
•
•
o
o
o
•
•
•
Finish the university
Have a master and a specialty
three basic languages:
English
Chinese
Portuguese
service vocation
Be multifuntional – know everything
willingness to travel
