1. Preparing your products – and your
business – for REACH
Jim Brown – President, Tech-Clarity
John Fox, Director, Product and Market Strategy, PTC
Marc Anderson – Senior Technical Consultant, PTC

2. PTC acquires Synapsis Technology
EMARS is now…
Synapsis Technology is now…
2 © 2009 PTC

3. Today’s presentation – what you will learn
2009 REACH Survey Results
Conducted in July 2009 by research firm, Tech-Clarity
REACH overview and update
New industry challenges and implications.
How are the best companies addressing the challenges
Software demonstration
PTC InSight Environmental Compliance
Additional Resources
Q&A
3 © 2009 PTC

4. making the value of technology clear
Introduction - Jim Brown
Hall of Fame football player
All-American lacrosse player
Godfather of Soul
Cultural Icon
Jim Carrey
© Tech-Clarity, Inc. 2009

5. making the value of technology clear
Introduction - Jim Brown
Industry – General Electric Major Appliances
Manufacturing engineering, systems consulting
Management Consultant – Andersen (Accenture)
Enterprise applications for manufacturers
Software Industry – SCT (Infor) / Sequencia (OSI)
Product strategy, product management, marketing executive
PLM Industry Analyst
Technology Evaluation Centers / PLM Evaluation Center
VP & Group Director, Aberdeen Group
Founder and President, Tech-Clarity, Inc.
© Tech-Clarity, Inc. 2009

6. making the value of technology clear
About the Research
Tech-Clarity gathered and analyzed over 300 responses
Responding companies represented a cross-section of the
manufacturing industries:
High tech and Electronics (51%)
Consumer Products (33%)
Aerospace and Defense (26%)
Machinery and Industrial (26%)
Automotive and Transportation (22%)
Others
Responding companies doing business globally:
North America (88%)
Western Europe (53%)
Asia-Pacific regions (44%)
Latin America (27%)
Eastern Europe (25%)
Africa (8%)
© Tech-Clarity, Inc. 2009

7. making the value of technology clear
REACH in Context
© Tech-Clarity, Inc. 2009

8. making the value of technology clear
REACH in Context
89% of those concerned by RoHS are also
concerned by REACH.
… those that treated RoHS as a one-time project are
now facing a repeat of their efforts (or worse).
© Tech-Clarity, Inc. 2009

9. making the value of technology clear
Compliance Challenges
© Tech-Clarity, Inc. 2009

10. making the value of technology clear
REACH-specific Challenges
© Tech-Clarity, Inc. 2009

11. making the value of technology clear
Manufacturer’s Viewpoint
“The work hasn’t gone away, but our resource pool
has gotten smaller.”
Ray Lizotte
Director of the Environmental Stewardship Office
APC by Schneider Electric
© Tech-Clarity, Inc. 2009

12. making the value of technology clear
What Have Companies Done?
© Tech-Clarity, Inc. 2009

13. making the value of technology clear
Framework for Product Compliance

14. making the value of technology clear
Supplier Declarations
© Tech-Clarity, Inc. 2009

15. making the value of technology clear
Manufacturer’s Viewpoint
“For REACH, never needed a form from Seagate
because we already had the information.”
Brian Martin
Sr. Director
Corporate Product Environmental Compliance
Seagate
© Tech-Clarity, Inc. 2009

16. making the value of technology clear
How Long Addressing SVHC?
© Tech-Clarity, Inc. 2009

17. making the value of technology clear
Manufacturer’s Viewpoint
“REACH showed us there will be continuing efforts
to add more compliance regulations to things we
ship to different locations around the world.”
Gerald Sprague
Principal Software Engineer,
Environmental Compliance
Motorola
© Tech-Clarity, Inc. 2009

18. making the value of technology clear
Key Takeaways
REACH is the top environmental compliance concern
identified, but not the only concern
Manufacturers will have to stay on top of ever-changing
lists of SVHC (and other regulations)
Manufacturers are moving towards greater levels of
substance disclosure from their suppliers
Greater supplier disclosure makes REACH analysis
more proactive (and sustainable)
© Tech-Clarity, Inc. 2009

19. making the value of technology clear
Key Takeaways
Progressive approach is the most pragmatic way for
most manufacturers to increase levels of disclosure
Companies interviewed all expressed the need for
automation, particularly when moving from “project
based” compliance to a “sustainable process”
© Tech-Clarity, Inc. 2009

20. making the value of technology clear
Thank You
jim.brown@tech-clarity.com
www.tech-clarity.com
www.tech-clarity.com/ClarityonPLM (blog)
www.twitter.com/jim_techclarity
© Tech-Clarity, Inc. 2009

21. REACH regulation – overview and update
Substance
Registration A basic chemical, anything
If > one with a CAS number
tonne per Basic building block from
year per which everything is made
Evaluation legal
entity All substances are in the
scope of REACH. Even if not
hazardous
Authorization Preparation
Whatever
their Anything that’s a mixture of
quantity substances
Restriction
Article
An object where the shape is
more important than its
…of Chemicals composition

22. REACH regulation – SVHC in articles
1,500 –
3,000
2010 (Est.)
Fall 2009. New! Sept. 267
2008
Oct. 2008
15
Candidate S.I.N. REACH Company
SVHCs List 1.0 SVHCs “Target List”
(Expected)
Obligations Costs of Failure
What SVHC are present in your products and Blocked Sales
parts? ( > 0.1% ) Supply Chain Disruptions
What volumes of SVHC are you delivering via your
legal entities in Europe?

23. Meeting obligations, managing risk
Supplier
Finished
Article
23 © 2008 PTC

24. Use progressive disclosure to balance risk and cost
Business
risk
Disclosure level
No data Certificate of Partial Full
compliance (Negative) Disclosure
Disclosure
24 © 2008 PTC

25. Integrate REACH compliance and risk management
into your entire product lifecycle
Identify risks in Establish performance targets as
early BoM part of gate process
Dashboards
Track performance relative to current and
future standards
25 © 2008 PTC

26. Get the data Analyze and manage the data Share the data
Data
Ecosystem Data InSight Analysis and Program
acquisition Environmental reports analysis /
Supplier
Compliance
Suppliers tracking
• Environmental Data
(Direct)
• Compliance
• IPC‐1752 Standards*
Product
Suppliers • Other • Substance data
analysis /
(3rd Party) standards Risk
assessment
Material
Databases
Material
Legacy Data Product Info Part Info/AVL Content
(BOMs) (Item Master) Declaration
of final
• PLM product
• ERP
*Supported compliance standards include EU RoHS, China RoHS, WEEE, ELV, REACH and more
26 © 2009 PTC

27. Demonstration
Product/Sub‐assembly:
Capacitor Resistor
Company Parts: Integrated
Circuit
Supplier Parts:
Environmental
(Substance) Data: ?
Substances: CAS Numbers, Masses
27 © 2008 PTC

28. Stay informed
ECHA Guidance Documents
http://guidance.echa.europa.eu/guidance_en.htm
PTC’s 10-Step REACH Guide – “How to Get Your
Products Ready For REACH”
PTC’s Green Products Newsletter
Tech-Clarity’s Research Paper
28 © 2008 PTC

29. Join the LinkedIn Group: REACH, RoHS, and EuP Network
200+ members
News & events
discussions
29 © 2008 PTC

30. Thank you. This concludes our event.
Jim Brown John Fox
President Director, Product and Market Strategy
Tech‐Clarity PTC
jim.brown@tech‐clarity.com jfox@ptc.com
www.tech‐clarity.com/ClarityonPLM (blog) www.linkedin.com/in/johnhfox
www.twitter.com/jim_techclarity www.twitter.com/johnhfox
267‐708‐0027
Learn more about Tech‐Clarity: Learn more about InSight
www.tech‐clarity.com Environmental Compliance software:
www.ptc.com/go/insightec
30 © 2009 PTC

31. Thank You!