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My passions for design and marketing stem from a desire to empower people and brands by making complex concepts easy to understand through clear communication and visuals. As a designer and inbound marketer, my mission is to create eye-catching designs that effectively convey my company's culture and message by operating with a well-developed brand identity that streamlines the design and planning process. A strong understanding of the visual brand and strategic message plan can be achieved among teams through the use of look books, guidelines, consistent feedback, and virtual communication where members are reminded of branding parameters.
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Scott Voight has over 10 years of experience in public relations and understands how PR encompasses marketing and advertising. He recognizes the importance of relationship building with consumers and media. Voight is skilled at developing strategies to enhance brand awareness and sales through a combination of PR, social media, advertising, and community outreach. His diverse background demonstrates his ability to manage all aspects of an integrated communications campaign.
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Lyndsay is applying for a marketing position and her experience in marketing, public relations, event planning and coordination from both college and previous jobs make her a strong candidate. She gained marketing skills through her marketing degree and held roles in her university's student activities department and as the public relations coordinator for a paranormal research society. Currently she is working as a waitress to hone her customer service, organization and time management skills. She believes her marketing background and these additional skills would make her a great fit for the position.
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Portfolio_summary
- 1. My passions for design and marketing stems from a desire to empower people and brands by making complex concepts easy to digest through clear communication, visual and written. My ability to communicate effectively stems from a strong understanding of communication, design, public realtions, inbound and outbound marketing theory. Past roles in the fields of PR, marketing and graphic design at many diverse companies left me with a strong appreciation for in-depth analysis of a company’s brand, clear and consistent application of a brand’s identity and open communication among different departments. As a designer and inbound marketer, it is my mission to create eye-catching designs that effectively convey my company’s culture and message. I believe this mission is fulfilled when a team operates with a well-developed brand identity that is utilized to streamline the design and planning process with pre-determined visuals and messaging, unifying all efforts.A strong undertstanding of the visual brand and its strategic message plan can be achieved among teams with the use of look books, guidelines, consistent feedback and virtual communication in which all members are reminded of the look, the messages, their rules and help each other brainstorm new ways of designing and promoting within the set paramaters. HUBSPOT CERTIFICATIONS Marketing software utilized to help businesses attract, engage, and delight customers by delivering inbound experiences that are relevant, helpful, and personalized.