The document discusses the challenges of writing an essay on popular persuasive topics. It notes that the topic area is broad, requiring careful consideration to select a specific angle. Additionally, popular topics can change over time with current events and trends, necessitating ongoing research. When advocating a viewpoint, an essay must also acknowledge counterarguments and maintain objectivity. Finally, originality is important to stand out amongst existing literature on the topics, requiring innovative thinking and nuanced understanding of the subject matter.