Onboarding Manager, Oscar Saldana, discusses the best ways to setup your GreenRope groups for success. Organizing and segmenting your contacts is critical for sales and marketing effectiveness.
Onboarding Manager, Oscar Saldana, discusses the best ways to setup your GreenRope groups for success. Organizing and segmenting your contacts is critical for sales and marketing effectiveness.
Reshare groups - the need for content distribution and the solutionReshare Groups
ReshareGroups give you a mechanism to reach the audience of your well-wishers and happy clients.
So ReshareGroups help you distribute your content even if your social media outlets have no audience.
SEO and Social Search on Facebook, LinkedIn, and Twitter by Scott WilderEdelman Digital
Powerpoint presentation from a webinar Scott K. Wilder from Edelman Digital and WilderVoices did with Gary Angel from Semphonic. The topic was how to optimize search on Facebook, LinkedIn and Twitter. And to be honest, we learned by doing and from others out there on the web.
Presentation by Scott Wilder
SEO and Social Search on Facebook, LinkedIn, and TwitterScott K. Wilder
Powerpoint presentation from a webinar Scott K. Wilder from Edelman Digital and WilderVoices did with Gary Angel from Semphonic. The topic was how to optimize search on Facebook, LinkedIn and Twitter. And to be honest, we learned by doing and from others out there on the web.
Tons of content is uploaded on social every minute. To gain quick access to content that interests you, it is important to understand the search feature across these popular social media platforms. This presentation aims at giving some insights into the search feature on social media.
How should Adidas use social media efficiently and what changed need to be made to their current strategy. This presentation analyzes various platforms and the do's and dont's for the company's social strategy.
Beyond Dabbling: Creating a Social Media Strategy with PurposeDance/USA
Holly Ross, Executive Director, NTEN: The Nonprofit Technology Network
We've all experimented with social media at this point, but how many of us can point to real, definable results? In this webinar, we'll address how dance organizations can stop dabbling and start using social media to help meet their communications and organizational goals. We'll identify the elements of a strong social media strategy and provide you with a framework for using it to listen, tell your stories, generate buzz and build communities.
Reshare groups - the need for content distribution and the solutionReshare Groups
ReshareGroups give you a mechanism to reach the audience of your well-wishers and happy clients.
So ReshareGroups help you distribute your content even if your social media outlets have no audience.
SEO and Social Search on Facebook, LinkedIn, and Twitter by Scott WilderEdelman Digital
Powerpoint presentation from a webinar Scott K. Wilder from Edelman Digital and WilderVoices did with Gary Angel from Semphonic. The topic was how to optimize search on Facebook, LinkedIn and Twitter. And to be honest, we learned by doing and from others out there on the web.
Presentation by Scott Wilder
SEO and Social Search on Facebook, LinkedIn, and TwitterScott K. Wilder
Powerpoint presentation from a webinar Scott K. Wilder from Edelman Digital and WilderVoices did with Gary Angel from Semphonic. The topic was how to optimize search on Facebook, LinkedIn and Twitter. And to be honest, we learned by doing and from others out there on the web.
Tons of content is uploaded on social every minute. To gain quick access to content that interests you, it is important to understand the search feature across these popular social media platforms. This presentation aims at giving some insights into the search feature on social media.
How should Adidas use social media efficiently and what changed need to be made to their current strategy. This presentation analyzes various platforms and the do's and dont's for the company's social strategy.
Beyond Dabbling: Creating a Social Media Strategy with PurposeDance/USA
Holly Ross, Executive Director, NTEN: The Nonprofit Technology Network
We've all experimented with social media at this point, but how many of us can point to real, definable results? In this webinar, we'll address how dance organizations can stop dabbling and start using social media to help meet their communications and organizational goals. We'll identify the elements of a strong social media strategy and provide you with a framework for using it to listen, tell your stories, generate buzz and build communities.
1. Information Search and Retrieval Spring 2010 FUB Outfit recommendation A collaborative fashion recommendation system for e-commerce Maria Nadejde Lamar Payson
2. Characteristics of the Fashion Domain Large feature set Diversity of consumer taste (styles) Importance of user demographics Short product life (trends, campaigns)
3. Polyvore - A social website for Fashion Clothing items Individual clothing items imported from the web by the users Price, and link to original site automatically recorded Item tags are generated by the user
9. Collections: sets of sets of itemsNote: Clothing items and outfits have tags, collections do not
10.
11.
12. But…Sparsity Users: 1.2 million Clothing items: >500,000 (a conservative estimate) Outfits: 30,00 outfits created daily The “Top” outfit for April 29th had only 385 “likes”
13. Outfit Recommendation(cont.) Content Based: Collections Collections liked by user Have have members of Outfits liked by user Outfits Similar Outfits members of Members of have members of Clothing items liked by user Clothing items Similar Clothing items Members of have Tag set
14. Outfit Recommendation (cont.) Hypothesis: The large number of different styles creates highly segmented consumer interests. Collaborative filtering is most desirable but may be precluded by sparsity of data Idea 1: Use the hierarchical structure of data on Polyvore (and collaborative-via-content?) to overcome data sparsity Idea 2: If needed, switch to a cascade method using content based filtering and demographic information (group membership?)
Editor's Notes
-Large feature sets: color, size, price, designer, fit, fabric, etc.-Short product life: unlike books, movies, music. But comparable to electronics.-Diversity of consumer taste-Styles: comparable to music/movie genres but even less well defined.
By recommending outfits, we are recommending sets of items.