2. 2Solutions www.domain.com
By : ARPI Team
1
Lakhdar Meftah
ALGERIA
Computer Science Engineer
Oobarmijoo finalist
Imagine cup finalist
ALGERIA
Younes SENNADJ
Computer Science Engineer
Certified by Kelley
School of business –IU
Microsoft student partner
4. 4Solutions www.domain.com
πLow is a device aiming to wake up the user only in
an intelligent way.
Add an alarm to
calendar
SIROCCO 3
Sleep
comfortably
Vibrate the
pillow
5. 5Solutions www.domain.com
This projet aims to increase the prosperty level and
face many problematics.
01 No one would shake
you to wake up.
02
03 You forget to set the alarm on.
04
The same alarm sound
doesn’t wake you up
anymore
The alarm disturbes your
roommates every morning.
4
6. 6Solutions www.domain.com
SIROCCO 5
Statistics have confirmed that only few people can wake
up on desired time.
SIROCCO
Sleep
Don’t sleep suffisantly Survey : The better Sleep Council
Technology Don’t sleep because of smartphones Survey : the National Sleep Foundation
False alarm
Verify the alarm each 10 minutes Survey : Social Times
Late
Get work late Bureau of Labor Statistics
Listen alarm
It happens that they don’t hear the alarm Survey : Circadian Sleep Disorders Network
50%
60%
60%
100
000
40%
Z
Z
7. 7Solutions www.domain.com
A lot of solutions as mobile apps are available in
the market, but do they really resolve the
problematic?
6SIROCCOSIROCCO
01Classical alarm
Mobile apps
Smartphone alarms
On line community
02
04
The brain get used to
the alarm sound, and
won’t wake you up
anymore.
Can’t hear the alarm
(deep sleep, dead
battery …)
Ex : Take a selfie or
a photo to stop the
alarm.
Ex : Calls between
friends.
03
8. 8Solutions www.domain.com
For more effeciency, we propose a solution based on
open source technlogies with flexible services.
SIROCCO 7SIROCCO
Smart Head detection Interact with the pillow
with voice
Add alarms in
a calendar
If you forget to set the alarm
Plow will kindly remind you
to set it on
9. 9Solutions www.domain.com
For more effeciency, we propose a solution based on
open source technlogies with flexible services.
SIROCCO 8SIROCCO
Switch to classic alarm if
head off
Choose the vibration
duration and intensity
Statics about number
of hours sleeping
Data analysis
Statics about moment of
wake up by night
Data analysis
10. 10Solutions www.domain.com
We target workers and students’ market and choose
low cost suppliers (China).
SIROCCOSIROCCO
Clients
Suppliers
9
Partners
Workers,
Students &
deafs.
Distribution
channels
Cheap market
Electronic
component
11. 11Solutions www.domain.com
Choose suppliers that will provide electronic
components at lower costs
SIROCCO 10SIROCCO
Arduion Nano
4$ with delivery
Vibrator
2$ with delivery
Source : www.aliexpress.com
Bluetooth Module
3$ with delivery
PR
20 $
10
Cost ($)
12. 12Solutions www.domain.com
Basing on our calculation, we estimate breakeven
after 26 months.
11
0
200000
400000
600000
800000
1000000
1200000
2016 2017 2018 2019 2020
Costs Gain
Break even
after 2 years
Assumption
Startup costs $ 5,000
Gaz + Electricity + Internet $ 5,000(4a)
Salairies + Inssurance (35% dof salairies)
Y 02 Y 03 Y 04 Y 05
10 salaries 30 salaries 50 salaries 100salarie
$700 $1,000 $1,200(30)
$1,000(10)
$1,200(50)
$1,000(50)
Unit price : $20
Unit cost : $10
Estimation of number of pillow selled
1,000
(500 free)
10,000 50,000 100,000
15. 15Solutions www.domain.com
πLow is a very prosper projet to invest in, and we
have many perspectives
An intelligent Pillow1
That fullfills clients’ needs
2
With unique fonctionnalities
for a better future.3
A reduced cost for a promosing
market
4
Exploit data analysis to advice user
for a better sleeping way.
5
11
17. 17Solutions www.domain.com
SIROCCO
23.2
18.2
12.3
Pourquoi ne pas dormir
Hobbies Thinking Concentration
95 %
Use smartphone
before sleeping
20%
Wake up because of
his smartphone
Center of disease control and prevention
Survey - the National Sleep Foundation
SIROCCO
18. 18Solutions www.domain.com
Operationnal risks
Extern competitors
Competitors
The raw material (Arduino + vibrator) can
be a risk => differntiate suppliers.
External competitors => reduced cost
that will not make external companies
came to Algria.
The risk of getting local competition
=> continue to innovate
Low
Medium
Medium
High
X
X
X
X
LevelofImpact
Probability of Occurrence
›
›
›
›
customers
SIROCCO
Not big number of customers =>
Marketing
SIROCCO
19. 19Solutions www.domain.com
- Launching the site web
www.Plow.dz.
Web site
- Facebook
- Twitter
- Google +
- …
Social networks
- Show the effacity and the power
of the product. Basing on user
experience.
Show case
- Use the offline channels to reach
clients.
Offline advertising
Regular newsletters for clients
Emailing
Marketing
Editor's Notes
Since the time ,being on time was and still a big problem,
especially at age of technology, even all the solution existing today but we still behind a decisive solution, today we challeng the technology and we present you a very innovative project.
Ladies and gentelmen my name’s Younes Sennadj student at computer science with business background from indiana University and i will present you Plow with my team mate Meftah.
We’ll start with the general idea, next we explore the market , solution, business model and finnaly the financial study.
Plow is a device aiming to wake up the user only in an intelligent way.
You add the alarm to calendar, sleep comfortably and when it’s time the pillow will vibrate.
Why this project because people are facing many problems :
Working hard and forget to set the alarm on
Don’t wake up on the morning or not listening the alarm
Or your partner hates to listen your alarm each morning
Studying the market we find that many sureys confirm that it happens they don’t hear the alamr for 60% of people and 100 000 get work late because of alarms . ( the number is pretty sure higher in algeria)
What actually exist is classic or smartphone alarm and some mobile apps that push you to take a selfie or a photo but this still not really powerful cause u can just turn off the phone.
For this, we propose you our solution, U can manage your alarms throught a calendar when u can copy days alarms, you can control the app using voice google speech, the app will generate also data about your hour sleeping since we can detect when the user put his head on the pillow we can calculate it. And these data will be very useful to be analysed and give advices to the user about the best way how to sleep, and finnaly if u forget to set the alarm and u’re going to sleep Plow will kindly ask u to set it on.
Then we use open source technologies such as Android and arduino
For this, we propose you our solution, U can manage your alarms throught a calendar when u can copy days alarms, you can control the app using voice google speech, the app will generate also data about your hour sleeping since we can detect when the user put his head on the pillow we can calculate it. And these data will be very useful to be analysed and give advices to the user about the best way how to sleep, and finnaly if u forget to set the alarm and u’re going to sleep Plow will kindly ask u to set it on.
Then we use open source technologies such as Android and arduino
In our business model we target Workers and students market basically, and as suppliers for electronic component we choose china, why china.
Because the price is very low: Arduino Nano which is very small, a vibrator and bluetooth module form aliexpress with delievery this will cost only 10$ our price we estimate about 20$
So basing on these data and our calculations we estimate breakeven after 26 months.
Let’s resume in one sentence : Plow is smart pillow that answers clients needs with unique functionnalities and prospectives, a reduced cost for one goal help user to sleep more comfortably.
For this, we propose you our solution, U can manage your alarms throught a calendar when u can copy days alarms, you can control the app using voice google speech, the app will generate also data about your hour sleeping since we can detect when the user put his head on the pillow we can calculate it. And these data will be very useful to be analysed and give advices to the user about the best way how to sleep, and finnaly if u forget to set the alarm and u’re going to sleep Plow will kindly ask u to set it on.
Then we use open source technologies such as Android and arduino
