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The document outlines a marketing plan for an online marketplace platform called Platform. The platform aims to be a global marketplace where freelancers can offer various services ranging in price from $5 to $500. Currently, over three million services are listed on the site. The plan discusses competitors and types of freelance services offered. It also describes how buyers and sellers interact and outlines goals of increasing the number of users, services listed, and profit growth rate.
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Platform
- 3. Platform aims to be global online marketplace offering tasks and services, beginning at a cost of $5 per job performed, from which it gets its name. The site is primarily used by freelancers who use Platform to offer services to customers worldwide. Currently, Platform lists more than three million services on the site that range between $5 and $500
- 4. Competitors
- 9.
- 10.
- 11.
- 12. • • • • • •
- 13.
- 17.
- 18. Programming Web Development Designing Music and Dance Art and Crafts
- 20. Depends completely on the seller
- 21.
- 22. Seller approaches the app Buyer approaches the app Buyer and Seller directly contact each other through the app
- 23.
- 24. 1.
- 25. 3. Growth in Profit rate
- 26.