the Project Piaxtla, a primary health care program based in Western Mexico, which significantly highlights the guidelines of the Alma Ata declaration (Werner & Sanders 1997, p.141). The research will utilize the participatory planning approach to examine Project Piaxtla in the context overtime changes in needs assessment, the program stakeholders, the issues of inequality and how the actions are in line with the framework of participatory planning.
Following its successful partnership with the U.S. Department of Housing and Urban Development’s (HUD) post–Hurricane Sandy Rebuild by Design competition, The Rockefeller Foundation launched the Resilience Academies and Capacity-Building Initiative. Designed to support HUD’s National Disaster Resilience Competition (NDRC), the Academies and the Initiative provide eligible state, county, and municipal governments with subject-matter expertise and lessons from the Foundation’s years of on-the-ground disaster recovery programming and mitigation planning. Further, the Foundation hoped to assist these key players in moving global knowledge and resources to meet homegrown needs.
Operationalizing a Gender‐Sensitive Approach in the Green Climate FundDr Lendy Spires
Climate change is not gender‐neutral. The Intergovernmental Panel on Climate Change has highlighted the variations in the extent to which people are affected by climate change, and are able to adapt, depending on a number of factors, including gender. In most countries there are differences in the economic activities, access to resources and decision‐making power of men and women.
These gender differences affect the ways people are impacted by, and respond to, climate change. Recognizing the importance of taking these gender differences into account, the Governing Instrument for the Green Climate Fund (GCF) specifically calls for taking a “gender‐sensitive approach”, making this the first fund to mandate the integration of gender‐based perspectives from the outset of its operations. Reinforcing the importance of this approach, COP 18 in Doha adopted a decision on promoting gender balance and improving the participation and representation of women.
Climate financing approaches will be more effective and provide broader benefits if they address rather than reinforce gender inequalities that increase the vulnerability of women to climate change and adversely affect their ability to contribute to mitigation and adaptation efforts. Women still face unequal access to political power, economic resources, legal rights, land ownership, bank credit, and technical training.
The GCF can promote gender equality by establishing structures and operating procedures that are careful to include women as well as men in decision‐making roles, respond to the particular needs of women for climate‐related financing, and enable women’s enterprises to benefit from new low‐carbon technologies and economic opportunities. The World Bank and other development finance actors have recognized the goal of actively promoting gender equality as “smart economics,” and have warned that not taking full advantage of women’s skills, knowledge and experience comes at a high economic cost. In the context of climate change these findings suggest that empowerment of women is an important ingredient in building climate resilience, and that low‐emission development pathways will be more effective and equitable where they are designed using a gender‐informed approach.
Many women are already engaged in economic sectors related to climate adaptation and mitigation efforts – including agriculture, renewable energy, and forest management. Supporting women’s activities through climate financing will lead to better results from initiatives in these sectors. For example, women make up the majority of small‐scale farmers in developing countries and often have specific knowledge relevant to climate change adaptation (including information about traditional land management techniques, soil enrichment and drought‐resistant seeds) but lack access to agricultural extension services, fertilizers, irrigation and mechanized equipment.
National Disaster Resilience Competition's Resilience Academies - Emerging In...The Rockefeller Foundation
In 2015 The Rockefeller Foundation partnered with the U.S. Department of Housing and Urban Development (HUD) to launch the National Disaster Resilience Competition (NDRC)
Resilience Academies. Recognizing the salient need to infuse resilience thinking into HUD’s NDRC, these Academies were established to expose state and local governments to new approaches for protecting and promoting the long-term well-being and safety of their communities. A recent independent evaluation of the Academies has provided instructive insights about what works in efforts to build innovative resilience capacity.
Following its successful partnership with the U.S. Department of Housing and Urban Development’s (HUD) post–Hurricane Sandy Rebuild by Design competition, The Rockefeller Foundation launched the Resilience Academies and Capacity-Building Initiative. Designed to support HUD’s National Disaster Resilience Competition (NDRC), the Academies and the Initiative provide eligible state, county, and municipal governments with subject-matter expertise and lessons from the Foundation’s years of on-the-ground disaster recovery programming and mitigation planning. Further, the Foundation hoped to assist these key players in moving global knowledge and resources to meet homegrown needs.
Operationalizing a Gender‐Sensitive Approach in the Green Climate FundDr Lendy Spires
Climate change is not gender‐neutral. The Intergovernmental Panel on Climate Change has highlighted the variations in the extent to which people are affected by climate change, and are able to adapt, depending on a number of factors, including gender. In most countries there are differences in the economic activities, access to resources and decision‐making power of men and women.
These gender differences affect the ways people are impacted by, and respond to, climate change. Recognizing the importance of taking these gender differences into account, the Governing Instrument for the Green Climate Fund (GCF) specifically calls for taking a “gender‐sensitive approach”, making this the first fund to mandate the integration of gender‐based perspectives from the outset of its operations. Reinforcing the importance of this approach, COP 18 in Doha adopted a decision on promoting gender balance and improving the participation and representation of women.
Climate financing approaches will be more effective and provide broader benefits if they address rather than reinforce gender inequalities that increase the vulnerability of women to climate change and adversely affect their ability to contribute to mitigation and adaptation efforts. Women still face unequal access to political power, economic resources, legal rights, land ownership, bank credit, and technical training.
The GCF can promote gender equality by establishing structures and operating procedures that are careful to include women as well as men in decision‐making roles, respond to the particular needs of women for climate‐related financing, and enable women’s enterprises to benefit from new low‐carbon technologies and economic opportunities. The World Bank and other development finance actors have recognized the goal of actively promoting gender equality as “smart economics,” and have warned that not taking full advantage of women’s skills, knowledge and experience comes at a high economic cost. In the context of climate change these findings suggest that empowerment of women is an important ingredient in building climate resilience, and that low‐emission development pathways will be more effective and equitable where they are designed using a gender‐informed approach.
Many women are already engaged in economic sectors related to climate adaptation and mitigation efforts – including agriculture, renewable energy, and forest management. Supporting women’s activities through climate financing will lead to better results from initiatives in these sectors. For example, women make up the majority of small‐scale farmers in developing countries and often have specific knowledge relevant to climate change adaptation (including information about traditional land management techniques, soil enrichment and drought‐resistant seeds) but lack access to agricultural extension services, fertilizers, irrigation and mechanized equipment.
National Disaster Resilience Competition's Resilience Academies - Emerging In...The Rockefeller Foundation
In 2015 The Rockefeller Foundation partnered with the U.S. Department of Housing and Urban Development (HUD) to launch the National Disaster Resilience Competition (NDRC)
Resilience Academies. Recognizing the salient need to infuse resilience thinking into HUD’s NDRC, these Academies were established to expose state and local governments to new approaches for protecting and promoting the long-term well-being and safety of their communities. A recent independent evaluation of the Academies has provided instructive insights about what works in efforts to build innovative resilience capacity.
Participatory approach in development.pptxKechaTaye
Community participation is about ensuring meaningful engagement with our communities.
For Watershed development promotion to work well, it must be carried out by and with people, not on or to people.
This means that at all stages of the Watershed development intervention, communities are involved with and retain ownership of any Watershed development action.
Applying TQM in Social Projects -Children rights and youth participation as t...InterMedia Consulting
Is it possible to deliver a “Toyota-type” social service?
That is the question that led us to start a research on TQM, lean production methods and children participation. This article is the first article draft, intended to be a “provocative” piece of information that gathers without any kind of scientific design, data from different sources.
The Solfatara, once the Bosco di Manziana and then sulfur mine, has been abandoned since the 1980’s. The contaminated site was given to the Università Agraria however due to pollution had been inaccessible. In 2015, the site was remmediated with the help of EU LIFE funds and welcomes a new use - what will that be? Over the course of a year, we have co-created a vision for the site.
This is our vision.
Impact of People's Participation in the Decentralized Participatory Planning...inventionjournals
International Journal of Humanities and Social Science Invention (IJHSSI) is an international journal intended for professionals and researchers in all fields of Humanities and Social Science. IJHSSI publishes research articles and reviews within the whole field Humanities and Social Science, new teaching methods, assessment, validation and the impact of new technologies and it will continue to provide information on the latest trends and developments in this ever-expanding subject. The publications of papers are selected through double peer reviewed to ensure originality, relevance, and readability. The articles published in our journal can be accessed online.
COMMUNITY PARTICIPATION AND THE PERFORMANCE OF PROJECT IMPLEMENTATION IN BUMB...AkashSharma618775
This study focused on community participation and the performance of project implementation, which is
very significant in the economic development of Rwanda and the entire global community. Community
participation has become an increasing aspect key tool of public policy and service delivery within the realm of
good governance across the world. This study hypothesizes community participation and the performance of
project implementation within Bumbogo VUP Water Supply Project, in Gasabo District as case study. The study
used both descriptive and correlation statistics, where the researcher used both qualitative and quantitative
approach. The total population of this study equal to 850; using Yamane formula, the researcher used a sample
size of 89 respondents. The sampling technique used in this study is stratified random and purposive sampling
method. The data was finally analyzed using SPSS. The results of the study indicate that there is a strong positive
correlation between community participation and the performance of the project implementation. The regression
analysis indicated that community participation in need analysis has the greatest influence, followed by
Community participation in M&E. community participation in planning has the least influence on the
performance of project implementation. Overall, success of project implementation improves with greater
community participation throughout the project life cycle.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Participatory approach in development.pptxKechaTaye
Community participation is about ensuring meaningful engagement with our communities.
For Watershed development promotion to work well, it must be carried out by and with people, not on or to people.
This means that at all stages of the Watershed development intervention, communities are involved with and retain ownership of any Watershed development action.
Applying TQM in Social Projects -Children rights and youth participation as t...InterMedia Consulting
Is it possible to deliver a “Toyota-type” social service?
That is the question that led us to start a research on TQM, lean production methods and children participation. This article is the first article draft, intended to be a “provocative” piece of information that gathers without any kind of scientific design, data from different sources.
The Solfatara, once the Bosco di Manziana and then sulfur mine, has been abandoned since the 1980’s. The contaminated site was given to the Università Agraria however due to pollution had been inaccessible. In 2015, the site was remmediated with the help of EU LIFE funds and welcomes a new use - what will that be? Over the course of a year, we have co-created a vision for the site.
This is our vision.
Impact of People's Participation in the Decentralized Participatory Planning...inventionjournals
International Journal of Humanities and Social Science Invention (IJHSSI) is an international journal intended for professionals and researchers in all fields of Humanities and Social Science. IJHSSI publishes research articles and reviews within the whole field Humanities and Social Science, new teaching methods, assessment, validation and the impact of new technologies and it will continue to provide information on the latest trends and developments in this ever-expanding subject. The publications of papers are selected through double peer reviewed to ensure originality, relevance, and readability. The articles published in our journal can be accessed online.
COMMUNITY PARTICIPATION AND THE PERFORMANCE OF PROJECT IMPLEMENTATION IN BUMB...AkashSharma618775
This study focused on community participation and the performance of project implementation, which is
very significant in the economic development of Rwanda and the entire global community. Community
participation has become an increasing aspect key tool of public policy and service delivery within the realm of
good governance across the world. This study hypothesizes community participation and the performance of
project implementation within Bumbogo VUP Water Supply Project, in Gasabo District as case study. The study
used both descriptive and correlation statistics, where the researcher used both qualitative and quantitative
approach. The total population of this study equal to 850; using Yamane formula, the researcher used a sample
size of 89 respondents. The sampling technique used in this study is stratified random and purposive sampling
method. The data was finally analyzed using SPSS. The results of the study indicate that there is a strong positive
correlation between community participation and the performance of the project implementation. The regression
analysis indicated that community participation in need analysis has the greatest influence, followed by
Community participation in M&E. community participation in planning has the least influence on the
performance of project implementation. Overall, success of project implementation improves with greater
community participation throughout the project life cycle.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
Influencer marketing isn't just for big brands or consumer products anymore. In 2024, marketers face hurdles like escalating paid channel costs, diminishing organic reach, and building trust in their ideal customer accounts. This session offers practical ways to bring influencer marketing into your organization, to provide cost-effective access to niche audiences, countering budget constraints and rising CPMs. We'll discuss the impact of social algorithms on reach, the trust deficit in traditional advertising and how influencer partnerships offer genuine connections with audiences. Attendees will gain actionable insights to integrate influencer marketing into their strategies, leveraging influencers for impactful campaigns in both B2B and B2C environments. Join us to unlock the potential of influencers in navigating the evolving marketing landscape of 2024 and driving meaningful business growth.
Key Takeaways:
- Educate on the various types of influence we can use as marketers
- Establish the problems that make influencers a priority
- Walk through some practical tactics on HOW to run a program leveraging several of these influence channels
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
[Google March 2024 Update] How To Thrive: Content, Link Building & SEOSearch Engine Journal
March 2024 disrupted the SEO industry. Websites were deindexed, and manual penalties were delivered—all to produce more helpful, more trustworthy search results.
How did your website fare?
Watch us as we delve into the seismic shifts brought about by Google's March 2024 updates and explore strategies to not just survive, but thrive in this dynamic digital landscape.
You’ll learn:
- How to create content that is valuable to users (not just search engines) using E-E-A-T.
- How to build links that can boost rankings and withstand algorithm updates.
- Best practices for content creation and link building so you can thrive during algorithm updates.
With Vince Ramos, we'll examine the implications of the latest algorithm changes on content creation, link building, and SEO practices, and offer actionable insights from businesses like yours that have remained steadfast amidst the volatility.
Using real-life case studies, we’ll also show you the effectiveness of manual link building techniques and person-first content strategies.
Whether you're a seasoned SEO professional, a budding content creator, or anyone in between, this webinar will help you weather the changes in Google's algorithms and capitalize on them for sustained success.
Check out this webinar and unlock the secrets to thriving in the new Google era.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
1. Running head: CRITICAL ANALYSIS OF PROJECT PIAXTLA 1
Critical Analysis of Project Piaxtla
Name
Institution Affiliation
2. CRITICAL ANALYSIS OF PROJECT PIAXTLA 2
Outline
Introduction..................................................................................................................................... 3
Participatory Planning Approach.................................................................................................... 4
Participatory Planning Methods.................................................................................................. 4
Using Land Struggles to Assess Participatory Health Projects ...................................................... 6
Participatory Planning Method in Practice ................................................................................. 7
Project Piaxtla Participation in the Context of Global Health: NAFTA......................................... 9
Conclusion .................................................................................................................................... 11
3. CRITICAL ANALYSIS OF PROJECT PIAXTLA 3
Critical Analysis of Project Piaxtla
Introduction
The Primary Health Care (PHC) policy was the result of the World Health Organization
(WHO) affiliate state meeting held at Alma Ata in 1978. The member states to the WHO
developed a framework to enhance the healthcare of the citizen by eliminating the inequalities in
the health facilities (De Vos et al. 2009, p.121). Resultantly, the main agenda of the Declaration
of Alma-Ata was primary health care. The main items highlighted in the convention entail
involvement in the organization, control, and planning of primary health in addition to
community and personal self-relief (De Vos et al. 2009, p.122). The result of the agreement
recognized three significant participatory strategies: the community development approach; the
medical approach and the health service approach. The declaration highlighted the need for
economic and social advancement in the healthcare which formed the conventional basis for the
provision of health care services (De Vos et al. 2009, p.122). Particularly, the guidelines of
equity and social justice modeled the practice of healthcare as the propelling element behind
health improvements. The guidelines also emphasized on the effect of technology suitability and
sustainability in primary health care (Bhatia & Rifkin 2010, p.1). Currently, the principles
outlined in the declaration of Alma Ata have become evident in most primary health
interventions in various countries around the world. On such instance the Project Piaxtla, a
primary health care program based in Western Mexico, which significantly highlights the
guidelines of the Alma Ata declaration (Werner & Sanders 1997, p.141). The research will
utilize the participatory planning approach to examine Project Piaxtla in the context overtime
changes in needs assessment, the program stakeholders, the issues of inequality and how the
actions are in line with the framework of participatory planning.
4. CRITICAL ANALYSIS OF PROJECT PIAXTLA 4
Participatory Planning Approach
Participatory planning is a collaborative planning process. Participatory planning has
developed as an alternative to institutionalized forms of planning that rely on public agencies to
develop the framing of problems and solutions. It is a more time-intensive process that focuses
on educating participants in the vocabulary at hand and then works with participants to develop
visions or ideas for the changes they want to see. Specifically, this approach is rooted in the idea
that local knowledge is valuable and participatory processes have the potential to address issues
like exclusion and discrimination. It is also more focused on the process than on the product,
although in some cases the product is an important aspect of the project. Gosling and Edwards
(2003, p.194) believe that the approach involves a technique of reversing the power relation
between the members of the community and the external agencies. The basis of the approach is a
systematic development plan founded on the highlighted problems and the suggestion for solving
such issues. Practically, the planning and designing of the development intervention is the
responsibility of the community members rather than the external parties. According to Green
(1993, p.240), the existing inefficiencies of the external entities necessitates the conveyance of
the development agenda to the community members who are the recipient of the service.
Specifically, the inefficiencies of the external agencies entail the time constraints, overemphasis
on the alternatives, inadequate stakeholder participation and limited parties involved in the
project participation which the external parties are accountable for development (Hubbard 2001,
p.25).
Participatory Planning Methods
Within the participatory planning approach, there are various techniques, some of which,
like charrettes, visioning, and community mapping, are commonly used by community groups
5. CRITICAL ANALYSIS OF PROJECT PIAXTLA 5
trying to engage stakeholders. A charrette is a collaborative design event that fosters community
ownership of a project by including stakeholders before the start of design and maintaining
inclusion in the process throughout the evolution of the plan or design (Lennertz, Lutzenhiser,
Cox Blair, Wood, & Wilbur, 2013). Generally, charrettes are intended to be intense processes,
lasting only a couple of days, where ideas are taken from scratch and built out into drawings and
plans. The charrette is held up a valuable participatory design process because its very nature as
community-based process should translate into popular support of the resulting plans Visioning
is a process where participants are asked to think about how they would like their community to
be, identify ways to work toward the vision and turn the vision into images and words.
Community mapping is when participants observe and collect neighborhood information through
fieldwork. They can then use this information to identify assets and gaps within a geographic
area and use this data to strategize next steps. Storytelling and theater/role-playing is also under
the participatory planning umbrella. The first allows participants to share their history and
identity, while the latter allows participants to imagine new points of view and reflect on their
own (Innes & Booher, 2010). All of these techniques build on the principle of collaborative
learning that is central to participatory planning.
Many times organizations engaging participants in participatory processes will use a
combination of techniques, whereas others will focus solely on one technique. Generally, the
first principle of participatory planning approaches it that projects are encounter natural variation
since they occur in an unregulated setting. The second principle is that participatory planning
depends on searching for diversity. Specifically, this principles seeks to assess any disparities,
anomalies, and contradictions. The third hypothesis insists on the significance of self-awareness
in participatory planning since it enables the organizers to assess their behavior and accept errors
6. CRITICAL ANALYSIS OF PROJECT PIAXTLA 6
(Chambers 1992, p.15). fourth, the method relies on the assumption of maximizing tradeoffs and
offsetting biases which entail understanding issues affecting the poor as well as the marginalized
such as the children and women (Chambers 1992, p.14). Vlassoff and Moren (2002, p.1713)
point out that most communities have victimized women by providing them lesser role compared
to men. Instead, social, economic and political factors should determine the needs of both
women and men equally. Consequently, an assessment of gender is essential before
implementing the participatory planning approach. Eventually, the concepts of sharing and
facilitating information are significant to the functioning of the participatory planning approach.
In fact, these concepts outline the need to support learning among the rural community members
and enhance information exchange between the facilitator and the community members.
Using Land Struggles to Assess Participatory Health Projects
Prior to the Mexican Revolution, the poor people encountered challenges of unequal
distribution of land. In fact, the feudal land regulation of the Porfirio Diaz was the significant
cause of Mexican Revolution since Diaz supported the fair apportionment of land to the elite at
the expense of the native people. The farmers had ineffective means to maintain themselves
since the significant part of the plantation belonged to the rich who had the best of farmlands.
Resultantly, the landless sought to support themselves through farming on the barren lands on
the hillsides utilizing crude techniques or working as sharecroppers. Regardless, survival through
such means was difficult. Therefore, the Mexican Revolution was a significant era for
transforming the health of the citizens and the defending their rights. Specifically, the casual
laborers and the health team of the Piaxtla project were able to retrain the benefits of their twenty
years struggle for better health and equal distribution of land through the Mexican Revolution
(Werner & Sander, 1997, p.149).
7. CRITICAL ANALYSIS OF PROJECT PIAXTLA 7
The peasants succeeded in challenging the unequal distribution of land which resulted in
poor health care as well as inadequate food through skills that they attained from Piaxtla. Based
on their constitutional knowledge, the landless started to encroach and cultivate some of the land
plantations that belonged to the elite. The called for eligible land titles form the government
following equal subdivision of land. Afterward, the peasant relied on representative when the
government did not consider their legal titles of land ownership. The long-term lobbying by the
landless resulted in a law that forced the state government to provide the farmers with legal
documentation (Werner & Sanders, 1997, p.145). Besides, Salina de Gotari period as the
president resulted to the reintroduction of the land reforms as well as the ejido system which
were somehow not active when Mexico was preparing to join the American Free Trade
Agreement (NAFTA). In fact, Salina de Gotari introduced a diktat which enables the former
ejidos members to vote either for the retention of the ejidal structure or disband it. Despite the
existence of propaganda from the extant government to propel people to append the ejidos, the
poor farmers resolved for its extension (Rath, 2009, p. 161).
Participatory Planning Method in Practice
Prior to the initialization of the Project Piaxtla, the farmworkers receive food loans from
the elite people. Conversely, the reimbursement of such food advances was intense to the extent
that the peasant had limited resources to use after repaying the debts. For example, the credit
system indicated that the peasants would reimburse one bag with six bags of maize.
Consequently, the establishment of the Piaxtla projected enabled the farmworkers to design a
cooperative maize bank to refute the unethical debt system. Besides, the loans from the corn
banks lower rates of interested when compared to former credit system and it redirected the
income to increase the pool of fund. Finally, five more villages integrated into the community
8. CRITICAL ANALYSIS OF PROJECT PIAXTLA 8
controlled loan initiative which resulted in more availability of capital. Through extension, the
initiative improved the nutrition and the health of the farmworkers by advancing their financial
status. Furthermore, the program helped the peasant to develop managing, accounting, and
planning techniques through coordination and accountability. Besides, the peasants improved
their confidence as well as their living condition (Werner & Sanders 1997, p.114).
Many women in Ajoya started understanding and attaining their societal powers as well
as roles. Specifically, they resolved to combat the increasing menace of drunkenness among
men. Since children and women appeared to victims of alcoholism since their exposed to
interpersonal and domestic abuse in the region. With men using funds meant for food to buy
alcohol, alcoholism appeared to have a negative impact on health and nutrition of the women as
well as children. Interestingly, business owner saw the gap to open alcohol cantinas so as attract
the developing market niche. However, the health workers from the Piaxtla Project merged with
women and children to oppose the development of alcohol business in the area. Specifically, they
achieved this by designing a theatrical presentation that dramatized the effect of alcohol abuse on
the families. Even though some of the health workers were detained, the effectiveness of this
approached was illustrated through the closing of most native inns (Werner & Sanders 1997,
p.145). During the initialization stage of the project, the designers of the project observed a
recurrence of problem that they sought to solve. Resultantly, they included preventive
approaches such as water systems and drainage systems into the main objective of the project
(Edwards et al. 2011, p.10). They resolved to safeguard the essential needs and rights of the
natives through safe as well as convenient water source. In fact, this approach resulted in a more
shift of socio-political dimension of the Piaxtla project. Among the strategic approach was to
9. CRITICAL ANALYSIS OF PROJECT PIAXTLA 9
facilitate a protest to enable the local gain control of the water sources which the elite had
privatized initially (Warner & Sanders, 1997, p.143).
Project Piaxtla Participation in the Context of Global Health: NAFTA.
North America Free Trade Agreement (NAFTA) was a 1990s neoliberal agreement
among the United States, Mexico, and Canada to amend the World Bank as well as the
International Monetary Fund’s guidelines (Werner & Sanders 1997, p.147). the establishment of
NAFTA resulted in a high decrease of poverty and food levels in Mexico as depicted in the
following figures. It is through this accord that the Mexican government introduced the
Oportunidades initiative aimed at alleviating the level of poverty in the nation. The program also
sought to improve the nutrient level as well as healthcare standards among the marginalized
communities through financial aids as part of the general poverty elimination approach. The
State of Puebla which is the biggest area for Piaxtla Municipality is among the six main
beneficiaries of the program (Villareal, 2010, p.6).
Year %(people) poverty magnitude % (people) food poverty
1992 29.7 21.4
1994 30.0 21.2
1996 46.9 37.4
1998 41.7 33.3
2000 31.8 24.1
2002 26.9 20.0
2004 24.7 17.4
2006 20.7 13.8
2008 25.1 18.2
Table 1: level of poverty in Mexico (Coneval, 2017)
10. CRITICAL ANALYSIS OF PROJECT PIAXTLA 10
Figure 1: level of poverty in Mexico
Even though the NAFTA accord resulted to significant improvement of financial and
social dimensions in Mexico, it was different from ejidos communal land guidelines.
Specifically, the ejidos communal land system opposed the trade relations between Mexico and
the United States since the entities from the United States could not buy extensive lands to plant
winter crops in Mexico. Consequently, the approach the Mexican government applied during the
development of NAFTA used the excuse to cancel the ejidos communal land system and other
property system that laid in the way of the formation of the NAFTA accord. Besides, the
endorsement of NAFTA had a significant implication on peasants as well as the architects of the
Piaxtla project. Particularly, there was a significant risk of losing the health benefits and the
productive lands that they had attained during their tussle with the state government. Resultantly,
Zapatista National Liberation Army (EZLN) resolved to an uprising in Chiapas which erupted
the same day of the launching of the NAFTA in 1st January 1994. The uprising was massive that
0
10
20
30
40
50
60
70
80
90
1992 1994 1996 1998 2000 2002 2004 2006 2008
Capabilities
Poverty
Food Poverty
11. CRITICAL ANALYSIS OF PROJECT PIAXTLA 11
it raised concern to the ruling party about social justice. Therefore, the Chiapas revolution helped
the farmworkers to retain their lands and other benefits. Despite the successful uploading of the
injustices outlined in the NAFTA accord, it execution had other adverse effect on the community
and the international health. The agreement resulted to plummeting real earning in Mexico
propelling the citizens to endure exorbitant taxes, high fees for health care services, and reduces
quality of social services. Besides, at the global platform, the agreement limited the access to
basic rights such as nutrition and health. For example, the guidelines enacted by global financial
organizations such as the IMF had indirect impact to the native people due to expensive services.
Conclusion
The study has demonstrated that Piaxtla project was a population focused program.
Clearly, population-centered initiatives cover various section because they involve stakeholders
beyond the context of health care. The multispectral aspect of the project helped the natives to
have access to the equal distribution of land which resulted to improved nutrition and health.
Besides, the program empowered the marginalized people in the community such as women and
children where women were empowered to fight alcoholism. However, external entities such as
the NAFTA accord had a negative impact on the Piaxtla project by limiting the peasants’ right to
land as well as limiting access to health care. Although the native tried to protest against the
internal problems facing the program, the NAFTA guidelines were beyond their realm since it
had a wide effect that impeded the development of the Piaxtla project. Such instance portrays the
intertwining elements hindering the process of sustainable development. As such, it challenging
for such community-based programs to attain a maximum outcome.
12. CRITICAL ANALYSIS OF PROJECT PIAXTLA 12
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