This presentation goes over how to pitch your business

1. What’s Your Unique Selling
Proposition?
Why will they buy from you?

2. Marc Parham, Radio Show Host, MC/Speaker, Infopreneur
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3. A few rules to follow:
• Show why you’re more skilled, more unique, more qualified,
etc.
• Show why you are different than your competition
• Show the one thing about your company that you excel in
• Give proof that you are the best choice
• Only make statements you can back up.
• Focus on how it benefits the customer!

4. Step 1: What are
your top 3 strengths?
What do you offer
clients that you do
really well?

5. Step 2: How are each of
your strengths better than
your competition’s?

6. Step 3: What’s different
about you?
Look at your education,
process, guarantee, offer,
background, Experience,
who you work with, etc.

7. What is going to motivate
you customer to buy from
you.
Step 4: For every statement you
listed in Steps 1-3, ask, why they
are important to your customer

8. MAKING YOUR PITCH
WHO– WHO ARE YOU AND THE
NAME OF YOUR BUSINESS
WHAT- WHAT PRODUCTS OR
SERVICES DOES YOUR BUSINESS
PROVIDE
WHERE – WHERE CAN THEY GET IT
WHEN – WHEN CAN THEY GET IT
WHY – WHY ARE YOU DOING THIS

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