This document summarizes a panel discussion on creating bike commuters in white-collar workplaces. The panelists were from Vernier, Ecova, and Elemental and were moderated by Stephanie Noll from the Bicycle Transportation Alliance. The document then focuses on Ecova's experience participating in the annual Bike More Challenge, providing statistics on its participation and efforts to engage employees before, during and after the challenge through activities like pledge forms, weekly treats, a bike maintenance workshop, and a celebration party.