The document outlines various IT services provided by RIA Technologies for the media and entertainment industry, including digital asset management, web-based applications, and mobile-video strategies. It addresses challenges faced by media companies due to rapidly changing digital trends and emphasizes the need for innovative solutions to enhance advertising revenue and user engagement. Additionally, it presents case studies demonstrating successful implementations of video management tools and web applications, showcasing benefits such as cost reduction and improved efficiency in managing media content.

1. IT SERVICES FOR MEDIA &ENTERTAINMENT INDUSTRYRIA Technologies Adobe Flex, AJAX , JavaScriptAdobe InDesign

2. ParikshaLabs : end-to-end solutionsConsulting and implementation services forDigital asset management and PublishingWeb-based applications for RIA, social networking and community developmentWeb-video strategy, solutions and monetizationMobile and web convergence

3. IT Challenges for Media companiesDisruption of existing media platforms (print, tv) due to web and mobile technologiesMedia companies must navigate and embrace complex and fast changing digital media trends – rich internet applications, web-video, social networking, data-aware mobile applications Digital platforms are increasingly gathering larger share of sales and marketing budgets. Advertisers are increasingly looking to new media properties in addition to old platformsDigital advertising trends are changing rapidly. Companies need to adopt and integrate new approaches quickly.Media & Entertainment companies are under invested for IT resources

4. Consulting: Video Asset ManagementHelping media companies to efficiently re-purpose and index their content for multiple outlets and devices, syndicate their content across their own properties and 3rd party destinations, and better capitalize on the $20 billion online advertising market with a suite of solutions and services

5. Consulting: Web-based ApplicationsRich Internet Applications – providing users engaging new experiences and building loyaltySocial networking engines – enabling media companies to turn their websites into community platformsSocial platform extensions – FaceBook, Google Apps add-ons extending your brand and messaging to popular social nets

6. Consulting: Web-Video strategyComprehensive roadmap for publishing and monetizing your video assets on existing video-on-demand, streaming, advertising and social network platformsStock footage portals, webTV portals, video publishing to advertising aggregation platforms and AdNetworksRich Internet Applications – providing users engaging new experiences and building loyaltySocial networking engines – enabling media companies to turn their websites into community platformsSocial platform extensions – FaceBook, Google Apps add-ons extending your brand and messaging to popular social nets

7. Consulting: Web-Video strategyComprehensive roadmap for publishing and monetizing your video assets on existing video-on-demand, streaming, advertising and social network platformsStock footage portals, webTV portals, video publishing to advertising aggregation platforms and AdNetworks

8. Consulting: Mobile and Web ConvergenceMobile applications to extend your web-application to PDA, iPhone, BlackBerryPush and pull solutions for mobile video deliveryStrategy for extending media brand and customer loyalty to mobile phoneConverge of web and mobile with existing print and tv platforms

9. Implementation and Delivery ServicesSystem Design & Architecture ReviewSoftware Development (Build)Software TestingSystem Integration and DeploymentSystem Maintenance & Support ServicesTechnology Migration / Re-engineering

10. CASE STUDIESA Proven Track Record

11. Development: MediaBaron 2.0Application Overview An enterprise grade video management tool showcasing Flex RIA and flash media server capabilities for frame accurate video scrubbing and control over standard internet connections.TechnologyFlexFlash Media ServerTomcat, MySQLHibernateQuickTimeMPEG2, H.264, FFMPEG

12. Development: MediaBaron 2.0ChallengesExisting video management systems are file based and require local files or fat pipes for remote video access. This also makes the remote access less secureExisting video management systems have evolved from 24x7 TV requirements and are not suited for producers and content owners who are mainly interested in web publishingThe cost of existing video management is prohibitive and most producers tend to rely on excel sheets or simple unconnected databases to manage their videos making it very unproductive to search for clips that are relevant to their workInnovationFrame accurate video scrubbing using standard internet connectivity using FMSSimple lightweight browser based application to access video content repositories and interact with themRemote access to video content enables scene-based tagging via low-cost locationsThe SolutionDesign a frame accurate video scrubber using a streaming server backend to take advantage of internet video streaming technologiesDeveloped a Flex-based UI that integrates video asset management functions with stream based playbackPowerful server based video processing tools for video cutting, join, trans-coding and deliveryThe BenefitsEnables internet based access to video databases at a fraction of cost of existing systemsPowerful tools for online video publishing to web-portalsUse of open-source components reduces cost of ownership significantly.

13. Testing: On-Line Year-Book ApplicationOverview Functionality, release testing and production support testing for a leading web-based yearbook hosted application. Our domain knowledge and testing skills have proven extremely useful and productive and we are proud to be associated with multiple releases of the application over nearly two years.TechnologyCollaboration ToolsTest Cases & Test case suitesJIRA, Wiki, video grabs, screen shotsSkype

14. Testing: On-Line Year-Book ApplicationChallengesWeb-based applications require constant releases with multiple derivative offerings. The testing complexity is significant.Strong domain knowledge is required to understand the end-user workflows in addition to regular feature testing etc.InnovationLeveraged our significant domain expertise in print layout to bring benefit to our customerRemote QA testing process innovation to make it highly productive for our customerThe SolutionDeveloped a mature process to handle test case development, acceptance suit, workflow suite, regression and ad-hoc testing requirementsFull end to end workflow test cases to simulate end user behaviorStrong communication and project management processes to keep the team connected on daily basisThe BenefitsRapid application development taking advantage of the time zone difference between developers (in US) and testers (in India)Cost effective testing with strong domain competency and high productivity workforce.

15. Development: Rich Text Editor for Online ClassifiedApplication Overview The application is a new unified mobile advertisement platform that integrates the latest developments in targeted advertising techniques; mobile data mining with spatio- temporal predicates; cell broadcasting protocols; and location based technologies. TechnologyFlex and PHPInDesign serverMySQL database

16. Development: Rich Text Editor for Online ClassifiedChallengesAn advertiser needs to select the right advertisement with best match for each type of service/product on offer.Display the advertisement in a non-obtrusive fashion on the idle screen of the phoneAn outlet owner wants to reach a customer who is in the vicinity of the storeThe subscriber should receive the information that she/he needs when she/he needs it InnovationMakes the advertisement targeting more efficient and reduces the overall cost of delivery of SMS/MMS by eliminating the recipients who are likely to reject the advertisement.Provides ability to target a user set based on their past data and profile. The SolutionBuild an advertisement response forecasting module based on latest data warehousing and data mining techniques with location, time and profile based data. The application predicts the % likelihood of response to an advertisement type so that the target customers can be selected based on their User Profiles and User Actions events. The BenefitsThe Data Mining engine software will be on server of the mobile operator. It would generate revenue from Advertisements and benefit both us and operator

17. Development: Web2PrintApplication Overview A flex application providing visual tools for page layout of brochures, classifieds and dynamic definition of data tags for variable data printing. Also showcases InDesign Server Technology for page creation and PDF generation.TechnologyFlex and PHPInDesign serverMySQL database

18. Development: Web2PrintChallengesCustomizing point-of-sale brochures across a large number of franchises is costly and error proneLocal copies of layouts can be distorted / changed by partner impacting branding negativelyWeb-based solution for variable data printing is expensiveInnovationSimple way to describe fields onto a InDesign document for variable data printingWeb-based page layout using templatesTemplate browser for quick selectionsThe SolutionDeveloped a Flex based web application that provides visual page design elementsDeveloped a XML parser to identify data fields and customize them using web-based application.Used InDesign Server to provide data merge capabilityUsed InDesign server to provide PDF generation capabilityThe BenefitsQuick and hassle free data entry using web-applicationPrint ready pdf customized for local branches provides inexpensive point of sale customization solution

19. Stock footage Web-Application – MovicoVideos.comApplication Overview A web-application for eCommerce enabled stock footage trade. It includes video browser, powerful text search, preview player, light-box, user account management, payment gateway integration and an innovative back-end server for automated video delivery.TechnologyFlex & PHPFlash Media ServerMySQLeCommerce engine

20. Stock footage Web-Application – MovicoVideos.comChallengesVideo content owners are unable to monetize their video archives for lack of online catalog presentment and trading toolsThe time and costs involved in manual review of a library are prohibitive of tradeDelivery of high resolution videos is manual thus increasing cost of transaction and slowing growth of businessInnovationFull text search engine enables rapid search for what one is looking forLight-weight preview playerDynamic tags and promotional videos presented in UI to keep visitor interested in contentConforms to state of the art stock footage trendsThe SolutionDesigned an online portal for stock video commerceState of the art asset browser, preview player, eCommerce engine, user management engine with special features for selection, review and searchAutomated video delivery engine with integration to large file delivery toolkitsThe BenefitsEnables content owners to reach global audiencesPowerful tools for search, preview, selection and purchaseLowers overall transaction costs significantly by using automated delivery options

21. TESTIMONIALSWhat Clients Speak About Us

22. Testimonials – What Clients Speak About Us"It was a real pleasure for me to work together with Pariksha Labs on our project. The team is very talented specialist with a deep understanding of mobile & IT business peculiarities”~ mobile software publisher in NY“Good develope, very good support. Accurate Documentation.”~ Italian software provider for hazardous chemical transportation tools"What I really appreciate about the company is your willingness to always go the 'extra mile', particularly when we have had tight deadlines imposed by our customers. You have made us look very good! Clearly you are a great asset to us as we build this product.”~ CEO, Adobe Partner, Canada"Your team's intimate knowledge of publishing has helped us hugely on this project. Clearly you are a great asset to us as we build this product.”~ US company building a Rich-Internet-Application for a publishing workflow solution

23. THANK YOUPariksha Labs Private Limited#198, HSIDC UdyogVihar Phase VIGurgaon 122 001Haryana, IndiaPhone: +91-124-426-6913Email: info@parikshalabs.comFor more case studies & portfolio, Please visit our websitewww.parikshalabs.com