CIC Advisory is a healthcare technology consulting firm whose mission is to help organizations use data and technology to improve patient care, safety, and efficiency. They believe better processes, not just new tools, are needed to improve outcomes. Effective leadership and data governance are also important. The document discusses CIC's approach to helping clients implement analytics and clinical workflows to define goals, measure performance, analyze data, and improve care delivery and outcomes according to a healthcare analytics adoption model. It provides examples of their work assisting with data quality issues, care coordination, and using analytics to enhance specific clinical areas like delivery outcomes.