The document is a case synopsis submitted by Ms. Priya Mathur about 6 management students who plan to start a lunch service venture. Their objective is to provide flexibility to parents and children by offering healthy and nutritious lunch options. Their plans include launching different dishes to serve and charge accordingly with an initial investment of $25,000. The venture is based in Canada and the students are from Brescia University.

1. PACK ITS
SUBMITTED TO: Bibhas B.
Dean – Academics
Universal Business School
SUBMITTED BY: MS. PRIYA MATHUR
PGDM2/1522
Universal Business School

2. Case Synopsis
About Case is bases on 6 management students who
planning to venture that is lunch service.
Objective Basically their motive was to provide flexibility to the
parents and children by offering healthy and nutrition
lunch.
Plans
Different dishes to be launch and serve and charged accordingly.

3. •Invest : $25000
•It is based in CANADA.
•Those students from
Brescia University.
•Mostly parents were
working in CANADA.
•Parents were
concerned about their
children’s health.
•Obesity rate among
children is decreasing.
•External
Funding
•Lack of
experience
•Time Investment
•New brand