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Digital Inclusion Building Blocks
 Brief

history of PCs for People
 The digitally distant
 What we do
 How we do it
A Brief History









1998: Founded in Mankato
2007: 305 computers distributed
2008: Incorporation, 501(C)(3); 1000 family waiting list!
2010: Working with Blandin Foundation and Rural Minnesota;
Started working with United Way; Waiting list eliminated!
2011: Affiliate program launched
2012: Mobile computer refurbishing and internet offered
2013: Averaged 25 internet subscribers and 33 computers per day;
Tripled staff
Computers Distributed

10000
5000
0
2008 2009 2010 2011 2012 2013
The Digitally Distant
Three of the strongest factors associated
with home broadband adoption are:
1. Age
2. Education
3. Household income
Our Recipients
“You gave us a chance to join the world.”
- Esete, Apple Valley, MN
 “I needed a computer because I was going
back to school… now I‟m getting my Associate
Degree in medical billing and coding.”


– Tonja, Crystal, MN



“[The computer] has opened my world. I can
pay my bills, meet new people through
Facebook, and keep in touch with friends. I am
disabled so I can use my computer for my
„legs‟ and go wherever and whenever I want.”
- Trayce, Coon Rapids, MN
What we do - Computer
Recycling
Organizations
 85% of “donations”
 Free pickup
 Data sanitization

Individuals
 15% of donations
 Tax deductible
 Help their community
What we do - Refurbishing
Computers


Microsoft Registered Refurbisher
 Operating System: Windows 7 new license
 Office Productivity: OpenOffice
 Antivirus: Microsoft Security Essentials, Malwarebytes, CCleaner
 Web: Adobe Reader, Flash, Mozilla Firefox
 Media: 7-Zip, Picasa, VLC Media Player, K-lite Codecs



Work done by
employees, volunteers, and interns
What we do - Computer Repair
All eligible recipients can have computer
repaired
 Repairs cost $25
 2,023 computers repaired in 2013

What we do - Internet Sales
Currently available only in Twin Cities
 Recipient purchases device ($50-$60)
 Pay as you go ($10-$13/month)
 6,368 subscribers in 2013

Recipient Eligibility


Computers are distributed to people:
 On government assistance or 150% of the

poverty level
 Have a documented disability and live in an
area with limited access to technology


To receive a computer, recipients must
provide:
 Proof of eligibility
 A photo ID
 An optional cash donation
Store Front
PCs for People’s St. Paul office does
the majority of the organization’s work.
• 1481 Marshall Ave in St Paul
• Open Monday-Friday 10am-5:30pm
• Employs 11 full-time staff
• Sells miscellaneous computer
accessories
Affiliate Offices
PCs for People provides an
organization with the technology and
best practices to refurbish computers
on their own.
• Partners can be private or public
organizations
• First year costs typically around
$5,000
• Annual cost typically $2,500
Distribution Events
PCs for People delivers computers to
a community for distribution to
eligible recipients.
• 50-100 computer systems
• Partner organizations are typically
more responsible for finding
recipients
Mobile Events
PCs for People travels to a
community sources, refurbishes, and
distributes the computers.
• 75-300 computers
• Staff coordinate all aspects of the
event
• Staff on site for three days
Questions?
www.pcsforpeople.org
 Sam Drong


 Email: sdrong@pcsforpeople.org
 Office: (651) 354-2552

 Mobile: (612) 424-3918
 LinkedIn: SamDrong

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PCs for People: Digital Inclusion Building Blocks

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  • 2. Digital Inclusion Building Blocks  Brief history of PCs for People  The digitally distant  What we do  How we do it
  • 3. A Brief History        1998: Founded in Mankato 2007: 305 computers distributed 2008: Incorporation, 501(C)(3); 1000 family waiting list! 2010: Working with Blandin Foundation and Rural Minnesota; Started working with United Way; Waiting list eliminated! 2011: Affiliate program launched 2012: Mobile computer refurbishing and internet offered 2013: Averaged 25 internet subscribers and 33 computers per day; Tripled staff Computers Distributed 10000 5000 0 2008 2009 2010 2011 2012 2013
  • 4. The Digitally Distant Three of the strongest factors associated with home broadband adoption are: 1. Age 2. Education 3. Household income
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  • 9. Our Recipients “You gave us a chance to join the world.” - Esete, Apple Valley, MN  “I needed a computer because I was going back to school… now I‟m getting my Associate Degree in medical billing and coding.”  – Tonja, Crystal, MN  “[The computer] has opened my world. I can pay my bills, meet new people through Facebook, and keep in touch with friends. I am disabled so I can use my computer for my „legs‟ and go wherever and whenever I want.” - Trayce, Coon Rapids, MN
  • 10. What we do - Computer Recycling Organizations  85% of “donations”  Free pickup  Data sanitization Individuals  15% of donations  Tax deductible  Help their community
  • 11. What we do - Refurbishing Computers  Microsoft Registered Refurbisher  Operating System: Windows 7 new license  Office Productivity: OpenOffice  Antivirus: Microsoft Security Essentials, Malwarebytes, CCleaner  Web: Adobe Reader, Flash, Mozilla Firefox  Media: 7-Zip, Picasa, VLC Media Player, K-lite Codecs  Work done by employees, volunteers, and interns
  • 12. What we do - Computer Repair All eligible recipients can have computer repaired  Repairs cost $25  2,023 computers repaired in 2013 
  • 13. What we do - Internet Sales Currently available only in Twin Cities  Recipient purchases device ($50-$60)  Pay as you go ($10-$13/month)  6,368 subscribers in 2013 
  • 14. Recipient Eligibility  Computers are distributed to people:  On government assistance or 150% of the poverty level  Have a documented disability and live in an area with limited access to technology  To receive a computer, recipients must provide:  Proof of eligibility  A photo ID  An optional cash donation
  • 15. Store Front PCs for People’s St. Paul office does the majority of the organization’s work. • 1481 Marshall Ave in St Paul • Open Monday-Friday 10am-5:30pm • Employs 11 full-time staff • Sells miscellaneous computer accessories
  • 16. Affiliate Offices PCs for People provides an organization with the technology and best practices to refurbish computers on their own. • Partners can be private or public organizations • First year costs typically around $5,000 • Annual cost typically $2,500
  • 17. Distribution Events PCs for People delivers computers to a community for distribution to eligible recipients. • 50-100 computer systems • Partner organizations are typically more responsible for finding recipients
  • 18. Mobile Events PCs for People travels to a community sources, refurbishes, and distributes the computers. • 75-300 computers • Staff coordinate all aspects of the event • Staff on site for three days
  • 19. Questions? www.pcsforpeople.org  Sam Drong   Email: sdrong@pcsforpeople.org  Office: (651) 354-2552  Mobile: (612) 424-3918  LinkedIn: SamDrong