Organizational Change Plan is evolving and it evaluates a problem-solving mechanism for communicating change in an organization to members of staff and stakeholders. It is expected to be a part of an organization's culture and measure easily used to resolve issues and communicate. Change is inevitable and human beings are resistant to change, however, the channel used in communicating such changes goes a long way in driving home to point to achieve stated objectives.

1. Organizational Change Plan for Adox Biz
Final Project
October 18, 2022
Presented to: Heads of Units – Adox Biz
Compiled by: Consultant

2. Description of Current Situation
Adox Biz is an IT/Risk information system and
management organization that majors in the
development, deployment, installation of software and
training for the use of the software.
The structure, culture and what Adox as an organization
stands for is summarized as follows:

3. Description of Current Situation cont’d
Adox Biz is an IT/Risk System Management and Consultancy company
It values customers relationships and ensures their expectations are
met promptly
The organization leverages the referral system approach to enhance its
business development processes
The commitment of the organization to its clients has helped the
organization to remain steady in its growth and development over the
years

4. Description of Current Situation cont’d
The business has been experiencing a decline in sales revenue recently
and this has negatively affected the general operations of the business.
The business is said to be at a declining stage where the major product of
the business disbands and fallouts in reduction or an undesirable
development as shown in the diagram below:(Study.com, 2021)

5. Description of Current Situation cont’d
The current situation occurred because of the in-aggressiveness of the
marketing team and/or the weak system in place which does not
motivate the marketing team to drive the business products.
The situation can also be traced to the unavailability and inadequate
provision of the necessary resources to enhance the marketing drive of
the business products

6. Description of Desired Change
The continuous decline in sales revenue will negatively affect the value of
the business, hence this should be properly managed for the desired
change.
The desired change is tailored towards increasing the sales revenue which
will enhance the value of the business.
The improvement in sales revenue would also be obvious in the growth
and development of the business

7. Description of Desired Change cont’d
The root cause analysis that is characterized by the desired change are
summarized below:
 The unaggressive marketing team
 Low visibility of the marketing team
 Setting unrealistic marketing targets
 Lack of sales commission to motivate the marketing team
 General poor working conditions
(Small Business Rainmaker, Oct 8, 2022)

8. Description of Desired Change cont’d
The management has adopted an Affiliative Leadership style which
would help to improve the general workplace environment while
making it conducive for staff members to operate.
The leadership style values teamwork and collaboration amongst
staff members to achieve the expected objectives of the business.
(Projectcubicle, 15 Feb. 2018)

9. Description of Desired Change cont’d
Management has resolved to address the sales decline by engaging the
staff in an interactive one on one session to communicate the desired
change plan and leverage the use of technology advancement to achieve
the expected result.
The use of social media handles will be harnessed and put into effective
use to drive the communication process both internally and externally.
The social media handles will also be deployed to drive the aggressive
marketing agenda to achieve the desired result.
(Alternative Adverts, 2022)

10. Description of detailed Change Plan
The change plan, if properly managed, is expected to address the
situation at hand.
Management has drawn out strategic plans and measures to achieve the
expected result.
Management would ensure that the working environment is conducive
enough for staff to operate especially the marketing team and this can be
achieved by making available necessary tools and resources to enhance
the process.

11. Description of detailed Change Plan cont’d
A schedule would be drawn for both in-house and external trainings
to re-orientate staff members especially the marketing team for
capacity enhancement
The training will cover modules to build the capacity of the
marketing team for aggressive marketing
(CanStockPhoto. Oct. 22, 2022)

12. Description of detailed Change Plan cont’d
Furtherance to implementing an aggressive marketing strategy, the
marketing team should:
 Be aware of competitors and mindful to stay ahead of them
Set SMART goals
Embrace the product or services
Engage in innovative approaches
Build relationships to enhance the referral system in place
(PRnews.io, 03 August 2022)

13. Description of detailed Change Plan cont’d
The positive impact of the change plan will be obvious and would increase
the value of the business.
The sales of the business will increase
The estimated profit margin will be met
The business will stay relevant in the eyes of competitors
The organization will be able to fund its overheads
The morale of staff especially the marketing team will be enhanced
The change plan will reduce/minimize staff attrition
There would be stability and steady growth and development of the business
The business products will be known by competitors and potential clients
The business going concern will not be threatened.

14. References
 Alternative Adverts. “Digital Marketing Agency in Nigeria and Leading Social Media Marketing Agency in
Lagos.” Digital Marketing Agency in Nigeria and Leading Social Media Marketing Agency in Lagos,
2022, alternativeadverts.com/digital-marketing-agency-in-nigeria-social-media-agency-lagos/. Accessed
22 Oct. 2022.
 CanStockPhoto. “Aggressive Marketing Services Vector Webpage. Aggressive Marketing for Sales
Explosion Isometric Vector Web Banner. | CanStock.” Www.canstockphoto.com, Can Stock Photo Inc., 22
Oct. 2022, www.canstockphoto.com/aggressive-marketing-services-vector-64851394.html. Accessed 22
Oct. 2022.
 PRnews.io. “Proven Techniques and Examples for an Effective Aggressive Marketing Strategy.” Proven
Techniques and Examples for an Effective Aggressive Marketing Strategy, 3 Aug. 2022,
prnews.io/blog/aggressive-marketing-strategy.html. Accessed 22 Oct. 2022.

15. Tungsten Information System Management & Consultancy. (2020). Tungsten Information System
Management and Consultancy Ltd. Https://Tungstenmgt.com.ng/. https://tungstenmgt.com.ng/
Small Business Rainmaker. “10 Surprising Things That Explain a Decline in Sales and How to
Resolve It.” Small Business Rainmaker, 8 Oct. 2022, www.smallbusinessrainmaker.com/small-
business-marketing-blog/10-surprising-things-that-explain-a-decline-in-sales-and-how-to-resolve-
it. Accessed 8 Oct. 2022.
 Projectcubicle. “6 Different Types of Leadership Styles and Gratitude.” Projectcubicle, 15 Feb. 2018,
www.projectcubicle.com/leadership-styles/. Accessed 22 Oct. 2022.
 Study.com. “Decline Stage of the Product Life Cycle: Examples & Overview.” Study.com, James
Carnrite, 25 Aug. 2021, study.com/academy/lesson/decline-stage-of-the-product-life-cycle-
examples-lesson-quiz.html. Accessed 22 Oct. 2022.