The document discusses open innovation in software, emphasizing the integration of external and internal ideas to enhance technology through open-source collaboration and meritocratic communities. It highlights the importance of feedback and quick iteration in innovation processes, particularly within open-source environments like the Apache Software Foundation. The presentation also showcases Day Software's approach to leveraging open innovation for content delivery and product flexibility.

1. Open Innovation
in Software
Bertrand Delacrétaz
Senior Developer, R&D, Day Software, www.day.com
Apache Software Foundation Member
http://grep.codeconsult.ch - twitter: @bdelacretaz - bdelacretaz@apache.org
OSS Watch event, Oxford, December 7th, 2009
slides revision: 2009-12-06
original image: http://www.flickr.com/photos/vermininc/2777441779/
Open Innovation 1
in Software Bertrand Delacrétaz

2. open innovation
use external and internal
ideas
internal and external
paths to market
to
advance your technology
Open Innovation
in Software

3. open source
meritocratic
communities
open processes
open code
crowdsourcing
Open Innovation
in Software picture: mzacha, from http://morguefile.com/archive/display/626438

4. open innovation
vs.? and?
open source

5. innovation
starts with
ideas
picture: curugon, from http://morguefile.com/archive/display/21091

6. but where’s that
needle?
picture: curugon, from http://morguefile.com/archive/display/21091

7. it’s about
feedback
pictures: taliesin, kevinrosseel xfoto on morguefile,

8. pretend we’re a
toy maker
picture: curugon, from http://morguefile.com/archive/display/21091

9. for all ages
creative
durable
relationship
innovative toy
blueprint picture: kahanaboy, from http://morguefile.com/archive/display/129149

10. for all ages
creative
durable
relationship
innovative toy
reality
picture: ppdigital, http://morguefile.com/archive/display/12788

11. innovative toy
feedback?
picture: ppdigital, http://morguefile.com/archive/display/12788

12. legomatrix.com
innovative toy
feedback?

13. thebricktestament.com

14. SXSW Lego Pit
photos: tammygreen.com
and Stephanie Booth

15. it’s about fast
feedback
picture: liebestraume95, from http://www.flickr.com/photos/liebestraume95/3101816428/

16. open source:
fast feedback,
many eyeballs

17. commit messages
email discussions
issue tracker events
automated builds
open source collaboration
via real-time events
picture: http://www.flickr.com/photos/blackbutterfly/3051019058/

18. shared vision
picture: http://morguefile.com/archive/display/127643

19. real-time
status updates
picture: http://morguefile.com/archive/display/186412

20. real-time
help requests
picture: http://morguefile.com/archive/display/180641

21. self-service
archives
picture: http://morguefile.com/archive/display/188806

22. event-based
collaboration

23. collaboration
with your users

24. committers map
collaboration
with bright people

25. photo: Ted Leung
innovation @apache
just to
name a
few...

26. approximate numbers, 2009:
2’000 committers
300 members
70 + 30 (*) projects
active incubator(*)
community development
big sponsors
platinum: Google, Yahoo, Microsoft
innovation @apache Open Innovation
in Software

27. open source:
fast feedback,
many eyeballs

28. concrete example
Day’s CQ5 Open Innovation
in Software

29. Basel, Switzerland headquarters
(~80 people, ~150 worldwide)
Munich “Day allows us to quickly
London
and reliably deliver content
to our entire McFamily, content-centric
helping us to be flexible and
drive new opportunities.” products
Newport
Beach, CA Steve Wilson, Senior
Director of Web
Toronto
Communications,
McDonald’s (everything is content)
www.day.com
Swiss open source
award / business / 2008
note the 3-letter domain name:
we’ve been doing this for a while...
Strong ties to the Apache Software Foundation
2001
2001
2009
Roy T. Fielding and David Nuescheler,
Survived tough times (SWX:DAYN) “Mr. REST” and “Mr. JCR”

30. HTTP debugger filesystem browser
content administration UI
standard custom servlets WebDAV Sling OSGi
servlets and components server console
javascript
JSP
resource servlet/script JSR 223 Ruby
resolution resolution scripting Velocity
etc..
OSGi framework
(Apache Felix)
JSR-170 API
JCR
content
CQ5 repository
storage
components
architecture

31. HTTP debugger filesystem browser
content administration UI
standard custom servlets WebDAV Sling OSGi
servlets and components server console
javascript
JSP
resource servlet/script JSR 223 Ruby
resolution resolution scripting Velocity
etc..
OSGi framework
(Apache Felix)
JSR-170 API
JCR
open source?
repository storage
components
you bet!

32. strong ties with
open source Open Innovation
in Software

33. open source
community?

34. Apache Agora
by Stefano Mazzocchi
http://people.apache.org/~stefano/agora/

35. jackrabbit dev list
2008-2009 Open Innovation
in Software

36. highlighting day.com Open Innovation
in Software

37. highlighting myself Open Innovation
in Software

38. open innovation?
open source! Open Innovation
in Software

39. feedback is key
if done right,
open source provides
lots of feedback fast
let’s find those needles
in our haystack of ideas!
in
summary Open Innovation
in Software

40. This slide deck is licensed under the
Creative Commons Attribution-Noncommercial-Share Alike 3 license.
Copyright (C) 2009, Bertrand Delacretaz