The Footsteps mission is to “Help children with the determination and the dream to move like their friends, but who lack the physical ability to do so.” Based in Wallingford, Oxfordshire, they offer an innovative, intense form of physiotherapy that children with disabilities can’t access anywhere else in the UK. Every penny raised for them goes to supporting families that ordinarily wouldn’t be able to afford for their kids to go through the treatment. Which is why we’ve put together Chains for Change: a mission to cycle 175 miles in a day to raise money. From the £50 it costs to buy one footstep – an hour of physiotherapy – to the £9,000 it takes to fund a child for a year. Pedal-off is on 10 July 2015. And there’ll be a host of other activities in the run up, when we’ll be inviting everyone at TMP to take on their own 175 challenge. And we’ll be welcoming the cyclists back with a big party.

1. “Only those who attempt
the absurd…

2. … can achieve the
impossible”
- Albert Einstein

3. “Be ashamed to die…

4. … until you have achieved
some victory for humanity”
- Horace Mann

5. “Some are born great…

6. … some achieve
greatness…

7. “… and some employ
The Marketing Practice
to do it for them.”
- Clive McNamara

8. At TMP, our greatest
moments are borne from fits
of inspiration.

9. Inspiration that energises.
Drives. Motivates.

10. Individual inspiration.
And group inspiration.

11. Inspiration that is gained
from human stories.

12. In 2015, we’re going to
embark on one of our
most human stories yet.

13. One of the biggest
challenges we’ve ever
undertaken.

14. And it starts right here…

15. … right now.

18. Anyone know how long the longest stage of the
Tour d’France was last year?
147 Miles
I’m sure you’re all thinking that’s a long way!!

19. So if we told you that we’re
planning on cycling 175 miles
in 1 day you probably wouldn’t
believe us
But we are, and you could too!

21. Lets put the scale of the
challenge in perspective
Yes it’s longer than the longer Tour
D’France stage this year, but what
does that actually mean?
It’s the equivalent of travelling from
East Hendred to Manchester
(Or Torquay for the Southeners!)
14hrs in the saddle, turning the
pedals around 67,000 times
Anyone taking part will burn around
10,000 calories

22. Did you know?
1 in 400 children in the UK is born with cerebral
palsy
55% of disabled children grow up in, or on the
margins of poverty
FootstepsCentre
Specialises in the intensive rehabilitation of
children and young adults (3-25 years) with
cerebral palsy, genetic disorders, epilepsy, other
neurological and neuromotor disorders and
undiagnosed conditions
Aim to enhance and improve the physical,
cognitive and speech development of children,
as well as increase their confidence and
Footsteps Foundation
Supports families who would otherwise struggle to
access the Footsteps Centre’s physiotherapy
programme
Aims to raise £175,000 through voluntary
fundraising
in 2015
Around 150 children attend Footsteps each year
and 60% of these receive funding from Footsteps
Foundation.
Let’s start with why we’re doing it

23. Because it’s a massive challenge,
and everyone loves a challenge
Because it’ll be a great personal
achievement for anyone who takes
part, something you’ll remember and
talk about for years to come
Because we’re a little bit mad……
Let’s start with why we’re doing it

25. Where are we doing it?

26. When are we doing it?
10th July 2015
Starting around 4.30am, hoping to finish
by 7.30pm, a tough 14hr day!
Finishing at the most epic TMP
Foundation Summer/Welcome Home
Party ever!

27. Who is the ‘We’? (So far!)
175 miles –
Carl, Chris, Stu, Mel, Osiri, Brian, Paul B
62 miles –
Clive, Zea, Steve, Sharon, Monika, Gary
Leg –
Paul and David (tandem)

28. How can you sign-up or get involved?
• You can sign up and join us for the full 175 miles
Or
• You can join us for a leg of the journey – 62 miles
• You can take a slot on the ‘Office bike’ – a stationary
bike in the office which will track our journey

30. But we need everybody…
To fundraise

31. So what’s next?
• Well the core team are all in training already
– can’t you tell…
• Anyone wishing to sign up or get involved
should email
charity@themarketingpractice.com
• Save the date – Friday 10th July
• We’ll be in touch with more information
about the event activities in the next few
weeks