The document discusses the power and effectiveness of email marketing. It notes that email is a highly effective marketing channel because nearly everyone uses email regularly. It also notes that email marketing is more cost-effective than other marketing channels like direct mail. The document provides tips on how to build an email list, create relevant content, and schedule email communications to maximize engagement and sales.
Power of Email Marketing
Email is the most cost-effective, targeted, trackable, and efficient way to build and maintain relationships in all types of business and organizations. This session participants will discover how communicating with customers regularly can help a small business stay connected, and generate increased referrals, repeat sales, and unwavering customer loyalty.
• What is permission-based email marketing and becoming a trusted sender
• Email list building
• Increasing deliverability and open rates
• Writing good subject lines and content - getting readers to take action
• Tracking results and what to do with this information
• How email and social media marketing work together to achieve goals
Constant Contact explains how email marketing, no matter what tools you use, can make a huge difference in the number of new customers you find, and more importantly, the number of customers you keep! If you don't continue to "talk" to your customers throughout the year, they will forget about you, or worse, find another solution to their problem elsewhere. Keep your brand on the top of their mind by offering them valuable insights, news, and content that only an expert can provide. Your investment will pay back in spades.
Email marketing is not dead! It's now a more refined tool for building and solidifying relationships with potential and existing customers you meet through other demand generation activities.
Please contact us for more information about our internet marketing services, or to find out about our upcoming workshops & events. maggie@katandmouse.com, 408-647-2327, or visit our site at www.KatandMouse.com.
The Power of E-Mail Marketing - Constant Contact at ExhibitCraftExhibit Craft
Today, more than ever before, business success is measured by the strength of the relationships each business builds.
You'll learn how to build those relationships using easy, inexpensive and
highly effective email marketing! We will explore the basics of what e-mail marketing is, why it works so well, how it easily integrates with social networking sites, and how to use it in your business planning and marketing strategy to achieve special goals.
This seminar was presented by Wendi Caplan-Carroll of Constant Contact at ExhibitCraft in Wayne, NJ.
Power of Email Marketing
Email is the most cost-effective, targeted, trackable, and efficient way to build and maintain relationships in all types of business and organizations. This session participants will discover how communicating with customers regularly can help a small business stay connected, and generate increased referrals, repeat sales, and unwavering customer loyalty.
• What is permission-based email marketing and becoming a trusted sender
• Email list building
• Increasing deliverability and open rates
• Writing good subject lines and content - getting readers to take action
• Tracking results and what to do with this information
• How email and social media marketing work together to achieve goals
Constant Contact explains how email marketing, no matter what tools you use, can make a huge difference in the number of new customers you find, and more importantly, the number of customers you keep! If you don't continue to "talk" to your customers throughout the year, they will forget about you, or worse, find another solution to their problem elsewhere. Keep your brand on the top of their mind by offering them valuable insights, news, and content that only an expert can provide. Your investment will pay back in spades.
Email marketing is not dead! It's now a more refined tool for building and solidifying relationships with potential and existing customers you meet through other demand generation activities.
Please contact us for more information about our internet marketing services, or to find out about our upcoming workshops & events. maggie@katandmouse.com, 408-647-2327, or visit our site at www.KatandMouse.com.
The Power of E-Mail Marketing - Constant Contact at ExhibitCraftExhibit Craft
Today, more than ever before, business success is measured by the strength of the relationships each business builds.
You'll learn how to build those relationships using easy, inexpensive and
highly effective email marketing! We will explore the basics of what e-mail marketing is, why it works so well, how it easily integrates with social networking sites, and how to use it in your business planning and marketing strategy to achieve special goals.
This seminar was presented by Wendi Caplan-Carroll of Constant Contact at ExhibitCraft in Wayne, NJ.
An overview of the Constant Contact Business Partner Program. How the tools work and what you can do as one of our valued Partners. The Constant Contact Business Partner Program was created to empower small business consultants, web developers, and agencies bring the power of Constant Contact to their clients.
Facilitated by Anna Maria Soriano of Constant Contact and Lisa Almeida, Certified Marketing Coach and Executive Director of MyHolisticVillage.com.
Topics covered include email marketing best practices, strategy tips for holistic business owners and the specific tools of Constant Contact and their value for relationship building in holistic business.
Want to know what is email marketing and how it helps businesses. Want to know more about email marketing features and what email it has to offer...then this is the perfect email marketing guide for you to get better understanding. (www.emailit.co)
"Marketing in the Oilfield" was presented at Gulf Publishing's 2010 energy marketing event. If you'd like a soft-copy please contact me via Twitter, LinkedIn for Facebook. Thank you!
Steve Latham
http://twitter.com/stevelatham
http://facebook.com/slatham
http://linkedin.com/in/stevelatham
How DMPs Make Connectedness More Personal - An iCrossing Webinar Featuring Fo...iCrossing
To build a connected brand today, interactive marketers are moving away from tactical, transactional approaches toward data-centric strategies to create competitive advantage. Through the use of a data management platform (DMP) brands can now collect, protect, model and transform data into optimized audience profiles that easily integrate into the broader marketing and advertising ecosystem. On Thursday, January 26 at 2:00pm Eastern, we explored how new technologies like data management platforms (DMPs) are transforming the way that interactive marketers apply audience data to their marketing efforts.
An overview of the Constant Contact Business Partner Program. How the tools work and what you can do as one of our valued Partners. The Constant Contact Business Partner Program was created to empower small business consultants, web developers, and agencies bring the power of Constant Contact to their clients.
Facilitated by Anna Maria Soriano of Constant Contact and Lisa Almeida, Certified Marketing Coach and Executive Director of MyHolisticVillage.com.
Topics covered include email marketing best practices, strategy tips for holistic business owners and the specific tools of Constant Contact and their value for relationship building in holistic business.
Want to know what is email marketing and how it helps businesses. Want to know more about email marketing features and what email it has to offer...then this is the perfect email marketing guide for you to get better understanding. (www.emailit.co)
"Marketing in the Oilfield" was presented at Gulf Publishing's 2010 energy marketing event. If you'd like a soft-copy please contact me via Twitter, LinkedIn for Facebook. Thank you!
Steve Latham
http://twitter.com/stevelatham
http://facebook.com/slatham
http://linkedin.com/in/stevelatham
How DMPs Make Connectedness More Personal - An iCrossing Webinar Featuring Fo...iCrossing
To build a connected brand today, interactive marketers are moving away from tactical, transactional approaches toward data-centric strategies to create competitive advantage. Through the use of a data management platform (DMP) brands can now collect, protect, model and transform data into optimized audience profiles that easily integrate into the broader marketing and advertising ecosystem. On Thursday, January 26 at 2:00pm Eastern, we explored how new technologies like data management platforms (DMPs) are transforming the way that interactive marketers apply audience data to their marketing efforts.
Please contact us for more information about our internet marketing services, or to find out about our upcoming workshops & events. maggie@katandmouse.com, 408-647-2327, or visit our site at www.KatandMouse.com.
The most powerful online marketing tool is still email – find out why! This session will explore how email can spur donor acquisition, retention and growth. Learn how to leverage your contacts into a permission-based subscriber list that will help you grow your organization, communicate with your constituents, and get the funding you need. Get past spam filters, get your emails opened, and encourage subscribers to read and take action. Understand the importance of delivering compelling content and comprising engaging subject lines. Know what to measure and how to analyze and use the metrics.
Takeaways:
- Knowledge of how to grow a permission based list
- Ideas for compelling content and subject lines
- Ability to understand how to analyze the metrics to continuously improve the results of your email campaigns
Josh Mendelsohn's (Constant Contact) presentation from Social Media Marketing & Monitoring 2011 New York. An excellent guide to integrating social media marketing and email.
Building lasting relationships with your existing customers drives business success. Creating an Engagement Marketing strategy is the key to inspiring your most passionate customers and advocates to: have conversations with you and fellow customers, share stories and opinions, and share your content with their own social circle. In this presentation, you’ll discover the three components that lead to Engagement Marketing success:
· Providing an excellent customer experience,
· Making connections that engage your audience and enable an ongoing dialog, and
· Using email and social media to build connections and engage a broader audience.
Improve your email strategy by finding out what content to send, how segmentation can benefit you and what type of response to expect and how to interpret it. Presented by Matt Kalish, Small Business CRM Manager and Jo Ann Anderson, Marketing Communications Manager
For advertisers and affiliate managers: a workshop that will provide all with a better understanding of how to buy and measure the performance of their email campaigns.
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Generating a custom Ruby SDK for your web service or Rails API using Smithyg2nightmarescribd
Have you ever wanted a Ruby client API to communicate with your web service? Smithy is a protocol-agnostic language for defining services and SDKs. Smithy Ruby is an implementation of Smithy that generates a Ruby SDK using a Smithy model. In this talk, we will explore Smithy and Smithy Ruby to learn how to generate custom feature-rich SDKs that can communicate with any web service, such as a Rails JSON API.
RDDs: please include:Your photoYour email addressYour URLYour social media handle informationFeel free to include/delete those tools you are not actively using.
RDDs: please include:Your photoYour email addressYour URLYour social media handle informationFeel free to include/delete those tools you are not actively using.