NUS Entrepreneurship Launchpad 2017 - Idea Generation
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The document discusses idea generation and entrepreneurship. It provides tips for identifying problems to solve, such as looking where you have exposure, experience, and engagement. It emphasizes the importance of solving problems that are painful enough and discussing why you are interested in a particular problem. The document also summarizes the design thinking process, including empathizing with users, ideating potential solutions, prototyping ideas, and iterating based on user feedback. Key aspects of the ideation process discussed include brainstorming rules, affinity clustering of ideas, and plotting ideas on a 2x2 matrix based on impact and difficulty.
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NUS Entrepreneurship Launchpad 2017 - Idea Generation
- 1. Idea Generation NUS Entrepreneurship Launchpad
- 3. Founded Tech Startup, Started Design & Print Studio, Founded National Youth Entrepreneurship Community, Some Organisations I volunteer for, Running a Venture Builder,
- 8. Three Female Co-Founders from (south) Korea
- 9. Left their Hometown & 6-Figures High Paying Jobs
- 10. Turned Down $30M Acquisition Offer
- 11. Raised USD $11.2M Grow to >2.5b introductions
- 12. "Single women are tired of signing up for dating websites only to get hit on by creepy strangers bombarding them with disgusting messages.”
- 13. Idea Generation NUS Entrepreneurship Launchpad Problem!
- 17. Which One First? IDEA PROBLEM
- 20. Where to find Problems? Exposure, Experience, Engagement
- 22. No Problems? Think about (Smart) City, Urban Problems
- 23. Why this Problem? Why me? Why us?
- 24. I am _____, from _____ and experienced in _____. I want to solve _____ because _____. Will you join me? Name Organisation Skill(s) Problem Purpose IMPACTFUL ACTIVITY
- 25. IMPACTFUL ACTIVITY Share Your Problem?
- 26. What Exactly is the Problem? Ask WHY 5 times.
- 27. When to Solve this Problem? Market Readiness. When it is Painful Enough.
- 28. How to Solve this Problem? Look for Existing Solutions. Brainstorm 5 Innovative Ideas
- 30. design thinking: principles viable feasible desirable
- 31. design thinking
- 34. design thinking: empathize user interviews user journey map surveys: use sparingly insights / POV statement
- 36. design thinking: ideate rules of brainstorming colourful wall – draw, sketch, etc. affinity clustering 2x2 matrix
- 37. Defer judgement Encourage wild ideas Build on the ideas of others Stay focused on the topic One conversation at a time Be visual Go for quantity IMPACTFUL ACTIVITY BRAINSTORMING SESSION Seven Important Rules
- 38. Next Time :) IMPACTFUL ACTIVITY AFFINITY CLUSTERING How to do so?
- 39. IMPACTFUL ACTIVITY Plot Impact x Difficulty 2 X 2 Matrix
- 42. Validation
- 43. What the H3LL is Innovation? Innovation = Creativity that Makes $$
- 44. WIIFM? What’s In It For Me?
- 45. Don’t Build a Solution to find a Problem. Solve a Painful Problem. Solve a Problem, that Pays.