Noviflora is a leading wholesaler of plants and flowers in Europe, focusing on tailored customer service and leveraging 40 years of experience. The company connects with over 1,000 growers, primarily serving northern, central, and eastern European markets, with a sales volume of approximately 100 million euros. Their commitment to sustainability and innovation is reflected in their use of modern technology and a dedicated team to support customers in enhancing their plant sales.

1. PLANTSCAPING

2. ABOUT
NOVIFLORA
Noviflora is a high quality plant and flower wholesaler
in the green sector. Combining our passion for nature
and service, we provide our customers with tailored
advice. We support our customers in making more
profit in plant sale using data, customer insights and
40 years’ experience.

3. HERMAN
VAN DUYN
• 30 years experience
• Account manager Plantscaping
KARL
DE GROOT
• A dedicated team, at your service
• Plants… our key business! You - our key customer!
• Expert knowledge, for special projects
as well as living wall plants or
any other challenge
GREEN IS
NOT A
TREND,
IT’S A
SOLUTION

4. FACTS &
FIGURES
• One of the leading plant export companies in Europe (top 5)
• Focus on North, Central and Eastern Europe
• Market leader in Sweden & Switzerland (home markets)
• Supplying the UK, Denmark, Norway, Finland and France.
• Connected to 1.000 + growers all over Europe
• Sales Noviflora Group is approx. 100 million euro
• Employees 110 fte

7. LATEST
TRENDS
Magic metallic Cosmic nature

8. NOVIFLORA
BRANDS

9. Exterior
Plantscaping
Magazine
pagina

10. Living walls Magazine
pagina

11. Hardware

12. NOVIFLORA
WEBSHOP
 1 online platform where
assortment and inspiration
are combined
 Easy to use, fast & responsive
 State of the art technique

13. TOOLS
Planthunter Brand NEW Green deal

15. BEING GREEN
IS ABOUT
MORE THAN
PLANTS
650336

16. LESS PLASTIC.

17. OUR
PARTNERS

19. Noviflora Holland BV
www.noviflora.com
info@noviflora.nl
+31 (0) 174 67 14 14
TRUST
TOGETHER
FLEXIBILITY
GROWTH