SlideShare a Scribd company logo
Marriott
International


Social
Media
Campaign


Who
are
they?


Over
300
loca,ons
worldwide


The
right
stuff

Social
Media
presence
has
already
been
established



Room
for
improvement


Confusion


Not
maximizing

poten,al

Increase
Interac,on

Incen,ves

Integrate
Media



Beach
Blog

Customer

Involvement

Encourage
Return

Visits
to
Social

media
Pages




Metrics
of
Success

Likes


Subscribers

Followers


Reserva,ons




Budget
and
Timeline

Start
to
Finish

1
½

years


Star,ng
and
Expanding

Nmdl final presenattion marriott

More Related Content

What's hot

Maximizing the Value of Your News from Twitter to Google by Sandra Fathi
Maximizing the Value of Your News from Twitter to Google by Sandra FathiMaximizing the Value of Your News from Twitter to Google by Sandra Fathi
Maximizing the Value of Your News from Twitter to Google by Sandra Fathi
Sandra Fathi
 
Creating a social media marketing plan
Creating a social media marketing planCreating a social media marketing plan
Creating a social media marketing plan
seo-girl
 
The Holy Grail Checklist: Planning A n Integrated, Powerful Multi - Channel C...
The Holy Grail Checklist: Planning A n Integrated, Powerful Multi - Channel C...The Holy Grail Checklist: Planning A n Integrated, Powerful Multi - Channel C...
The Holy Grail Checklist: Planning A n Integrated, Powerful Multi - Channel C...
RedEngine Digital
 
Beyond relevance: Applying Social Media Lessons To Strategy
Beyond relevance: Applying Social Media Lessons To StrategyBeyond relevance: Applying Social Media Lessons To Strategy
Beyond relevance: Applying Social Media Lessons To Strategy
PROPEL (formerly Human Workplaces)
 
Chamber presentation, 5 14-19
Chamber presentation, 5 14-19Chamber presentation, 5 14-19
Chamber presentation, 5 14-19
Game Day Communications
 
Advanced Twitter Marketing Strategies from Sandra Fathi
Advanced Twitter Marketing Strategies from Sandra FathiAdvanced Twitter Marketing Strategies from Sandra Fathi
Advanced Twitter Marketing Strategies from Sandra Fathi
Sandra Fathi
 
BlogWell San Francisco Case Study: Intel, presented by Becky Brown
BlogWell San Francisco Case Study: Intel, presented by Becky BrownBlogWell San Francisco Case Study: Intel, presented by Becky Brown
BlogWell San Francisco Case Study: Intel, presented by Becky Brown
SocialMedia.org
 
Twitter Advertising in India
Twitter Advertising in IndiaTwitter Advertising in India
Twitter Advertising in India
Nikhil Saraf
 
Social Media Request Form
Social Media Request FormSocial Media Request Form
Social Media Request Form
Danielle Brigida
 

What's hot (10)

Maximizing the Value of Your News from Twitter to Google by Sandra Fathi
Maximizing the Value of Your News from Twitter to Google by Sandra FathiMaximizing the Value of Your News from Twitter to Google by Sandra Fathi
Maximizing the Value of Your News from Twitter to Google by Sandra Fathi
 
Creating a social media marketing plan
Creating a social media marketing planCreating a social media marketing plan
Creating a social media marketing plan
 
The Holy Grail Checklist: Planning A n Integrated, Powerful Multi - Channel C...
The Holy Grail Checklist: Planning A n Integrated, Powerful Multi - Channel C...The Holy Grail Checklist: Planning A n Integrated, Powerful Multi - Channel C...
The Holy Grail Checklist: Planning A n Integrated, Powerful Multi - Channel C...
 
Beyond relevance: Applying Social Media Lessons To Strategy
Beyond relevance: Applying Social Media Lessons To StrategyBeyond relevance: Applying Social Media Lessons To Strategy
Beyond relevance: Applying Social Media Lessons To Strategy
 
Chamber presentation, 5 14-19
Chamber presentation, 5 14-19Chamber presentation, 5 14-19
Chamber presentation, 5 14-19
 
Giving Tuesday Report
Giving Tuesday ReportGiving Tuesday Report
Giving Tuesday Report
 
Advanced Twitter Marketing Strategies from Sandra Fathi
Advanced Twitter Marketing Strategies from Sandra FathiAdvanced Twitter Marketing Strategies from Sandra Fathi
Advanced Twitter Marketing Strategies from Sandra Fathi
 
BlogWell San Francisco Case Study: Intel, presented by Becky Brown
BlogWell San Francisco Case Study: Intel, presented by Becky BrownBlogWell San Francisco Case Study: Intel, presented by Becky Brown
BlogWell San Francisco Case Study: Intel, presented by Becky Brown
 
Twitter Advertising in India
Twitter Advertising in IndiaTwitter Advertising in India
Twitter Advertising in India
 
Social Media Request Form
Social Media Request FormSocial Media Request Form
Social Media Request Form
 

Viewers also liked

From the drain to the reef part
From the drain to the reef partFrom the drain to the reef part
From the drain to the reef part
bevvannunen
 
Contribution(s) des Shifters au back-office COP21 du Shift
Contribution(s) des Shifters au back-office COP21 du ShiftContribution(s) des Shifters au back-office COP21 du Shift
Contribution(s) des Shifters au back-office COP21 du Shift
The Shift Project
 
Energias renovables
Energias renovablesEnergias renovables
Energias renovables
elenaymarta2
 
Netherlands movement
Netherlands movementNetherlands movement
Netherlands movement
Lexi34
 
GSA Schedule Services
GSA Schedule ServicesGSA Schedule Services
GSA Schedule Services
dbuczek
 
Learning is Open #UWdtl
Learning is Open #UWdtlLearning is Open #UWdtl
Learning is Open #UWdtl
Nicole Allen
 
Presentación CUNAT CONSULTORES Y ASOCIADOS SAC
Presentación CUNAT CONSULTORES Y ASOCIADOS SACPresentación CUNAT CONSULTORES Y ASOCIADOS SAC
Presentación CUNAT CONSULTORES Y ASOCIADOS SAC
aldo castillo navarro
 
Diplomado legislacion
Diplomado legislacionDiplomado legislacion
Diplomado legislacion
Linden Huerta
 
Ceci sabri-tics
Ceci sabri-ticsCeci sabri-tics
Ceci sabri-tics
sabryna2011
 
CFHS Presentation
CFHS PresentationCFHS Presentation
CFHS Presentationa_maddock
 
Snow
SnowSnow
Australia
AustraliaAustralia
Australia
Lexi34
 
Catálogo de Campanas
Catálogo de CampanasCatálogo de Campanas
Catálogo de Campanas
enriquellata
 
Presentation 15 04 10_long_v3
Presentation 15 04 10_long_v3Presentation 15 04 10_long_v3
Presentation 15 04 10_long_v3
Yellie Alkema
 
риски трудоустройства
риски трудоустройствариски трудоустройства
риски трудоустройства
Tarigul
 
2011-04-05 Open Textbooks: The College Student Speaks Out (Webinar)
2011-04-05 Open Textbooks: The College Student Speaks Out  (Webinar)2011-04-05 Open Textbooks: The College Student Speaks Out  (Webinar)
2011-04-05 Open Textbooks: The College Student Speaks Out (Webinar)
Nicole Allen
 

Viewers also liked (20)

From the drain to the reef part
From the drain to the reef partFrom the drain to the reef part
From the drain to the reef part
 
Contribution(s) des Shifters au back-office COP21 du Shift
Contribution(s) des Shifters au back-office COP21 du ShiftContribution(s) des Shifters au back-office COP21 du Shift
Contribution(s) des Shifters au back-office COP21 du Shift
 
Energias renovables
Energias renovablesEnergias renovables
Energias renovables
 
Simt advertisement
Simt advertisementSimt advertisement
Simt advertisement
 
Netherlands movement
Netherlands movementNetherlands movement
Netherlands movement
 
Social Media
Social MediaSocial Media
Social Media
 
GSA Schedule Services
GSA Schedule ServicesGSA Schedule Services
GSA Schedule Services
 
Learning is Open #UWdtl
Learning is Open #UWdtlLearning is Open #UWdtl
Learning is Open #UWdtl
 
Presentación CUNAT CONSULTORES Y ASOCIADOS SAC
Presentación CUNAT CONSULTORES Y ASOCIADOS SACPresentación CUNAT CONSULTORES Y ASOCIADOS SAC
Presentación CUNAT CONSULTORES Y ASOCIADOS SAC
 
Diplomado legislacion
Diplomado legislacionDiplomado legislacion
Diplomado legislacion
 
Ceci sabri-tics
Ceci sabri-ticsCeci sabri-tics
Ceci sabri-tics
 
CFHS Presentation
CFHS PresentationCFHS Presentation
CFHS Presentation
 
Presentació barça
Presentació barçaPresentació barça
Presentació barça
 
Snow
SnowSnow
Snow
 
Australia
AustraliaAustralia
Australia
 
Catálogo de Campanas
Catálogo de CampanasCatálogo de Campanas
Catálogo de Campanas
 
Presentation 15 04 10_long_v3
Presentation 15 04 10_long_v3Presentation 15 04 10_long_v3
Presentation 15 04 10_long_v3
 
риски трудоустройства
риски трудоустройствариски трудоустройства
риски трудоустройства
 
Sgppp
SgpppSgppp
Sgppp
 
2011-04-05 Open Textbooks: The College Student Speaks Out (Webinar)
2011-04-05 Open Textbooks: The College Student Speaks Out  (Webinar)2011-04-05 Open Textbooks: The College Student Speaks Out  (Webinar)
2011-04-05 Open Textbooks: The College Student Speaks Out (Webinar)
 

Recently uploaded

Acetabularia Information For Class 9 .docx
Acetabularia Information For Class 9  .docxAcetabularia Information For Class 9  .docx
Acetabularia Information For Class 9 .docx
vaibhavrinwa19
 
Language Across the Curriculm LAC B.Ed.
Language Across the  Curriculm LAC B.Ed.Language Across the  Curriculm LAC B.Ed.
Language Across the Curriculm LAC B.Ed.
Atul Kumar Singh
 
2024.06.01 Introducing a competency framework for languag learning materials ...
2024.06.01 Introducing a competency framework for languag learning materials ...2024.06.01 Introducing a competency framework for languag learning materials ...
2024.06.01 Introducing a competency framework for languag learning materials ...
Sandy Millin
 
Francesca Gottschalk - How can education support child empowerment.pptx
Francesca Gottschalk - How can education support child empowerment.pptxFrancesca Gottschalk - How can education support child empowerment.pptx
Francesca Gottschalk - How can education support child empowerment.pptx
EduSkills OECD
 
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
siemaillard
 
How libraries can support authors with open access requirements for UKRI fund...
How libraries can support authors with open access requirements for UKRI fund...How libraries can support authors with open access requirements for UKRI fund...
How libraries can support authors with open access requirements for UKRI fund...
Jisc
 
Chapter 3 - Islamic Banking Products and Services.pptx
Chapter 3 - Islamic Banking Products and Services.pptxChapter 3 - Islamic Banking Products and Services.pptx
Chapter 3 - Islamic Banking Products and Services.pptx
Mohd Adib Abd Muin, Senior Lecturer at Universiti Utara Malaysia
 
Digital Tools and AI for Teaching Learning and Research
Digital Tools and AI for Teaching Learning and ResearchDigital Tools and AI for Teaching Learning and Research
Digital Tools and AI for Teaching Learning and Research
Vikramjit Singh
 
Palestine last event orientationfvgnh .pptx
Palestine last event orientationfvgnh .pptxPalestine last event orientationfvgnh .pptx
Palestine last event orientationfvgnh .pptx
RaedMohamed3
 
A Strategic Approach: GenAI in Education
A Strategic Approach: GenAI in EducationA Strategic Approach: GenAI in Education
A Strategic Approach: GenAI in Education
Peter Windle
 
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER  FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...TESDA TM1 REVIEWER  FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
EugeneSaldivar
 
Polish students' mobility in the Czech Republic
Polish students' mobility in the Czech RepublicPolish students' mobility in the Czech Republic
Polish students' mobility in the Czech Republic
Anna Sz.
 
Home assignment II on Spectroscopy 2024 Answers.pdf
Home assignment II on Spectroscopy 2024 Answers.pdfHome assignment II on Spectroscopy 2024 Answers.pdf
Home assignment II on Spectroscopy 2024 Answers.pdf
Tamralipta Mahavidyalaya
 
How to Make a Field invisible in Odoo 17
How to Make a Field invisible in Odoo 17How to Make a Field invisible in Odoo 17
How to Make a Field invisible in Odoo 17
Celine George
 
Unit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdfUnit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdf
Thiyagu K
 
The French Revolution Class 9 Study Material pdf free download
The French Revolution Class 9 Study Material pdf free downloadThe French Revolution Class 9 Study Material pdf free download
The French Revolution Class 9 Study Material pdf free download
Vivekanand Anglo Vedic Academy
 
Honest Reviews of Tim Han LMA Course Program.pptx
Honest Reviews of Tim Han LMA Course Program.pptxHonest Reviews of Tim Han LMA Course Program.pptx
Honest Reviews of Tim Han LMA Course Program.pptx
timhan337
 
Sha'Carri Richardson Presentation 202345
Sha'Carri Richardson Presentation 202345Sha'Carri Richardson Presentation 202345
Sha'Carri Richardson Presentation 202345
beazzy04
 
678020731-Sumas-y-Restas-Para-Colorear.pdf
678020731-Sumas-y-Restas-Para-Colorear.pdf678020731-Sumas-y-Restas-Para-Colorear.pdf
678020731-Sumas-y-Restas-Para-Colorear.pdf
CarlosHernanMontoyab2
 
Phrasal Verbs.XXXXXXXXXXXXXXXXXXXXXXXXXX
Phrasal Verbs.XXXXXXXXXXXXXXXXXXXXXXXXXXPhrasal Verbs.XXXXXXXXXXXXXXXXXXXXXXXXXX
Phrasal Verbs.XXXXXXXXXXXXXXXXXXXXXXXXXX
MIRIAMSALINAS13
 

Recently uploaded (20)

Acetabularia Information For Class 9 .docx
Acetabularia Information For Class 9  .docxAcetabularia Information For Class 9  .docx
Acetabularia Information For Class 9 .docx
 
Language Across the Curriculm LAC B.Ed.
Language Across the  Curriculm LAC B.Ed.Language Across the  Curriculm LAC B.Ed.
Language Across the Curriculm LAC B.Ed.
 
2024.06.01 Introducing a competency framework for languag learning materials ...
2024.06.01 Introducing a competency framework for languag learning materials ...2024.06.01 Introducing a competency framework for languag learning materials ...
2024.06.01 Introducing a competency framework for languag learning materials ...
 
Francesca Gottschalk - How can education support child empowerment.pptx
Francesca Gottschalk - How can education support child empowerment.pptxFrancesca Gottschalk - How can education support child empowerment.pptx
Francesca Gottschalk - How can education support child empowerment.pptx
 
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
 
How libraries can support authors with open access requirements for UKRI fund...
How libraries can support authors with open access requirements for UKRI fund...How libraries can support authors with open access requirements for UKRI fund...
How libraries can support authors with open access requirements for UKRI fund...
 
Chapter 3 - Islamic Banking Products and Services.pptx
Chapter 3 - Islamic Banking Products and Services.pptxChapter 3 - Islamic Banking Products and Services.pptx
Chapter 3 - Islamic Banking Products and Services.pptx
 
Digital Tools and AI for Teaching Learning and Research
Digital Tools and AI for Teaching Learning and ResearchDigital Tools and AI for Teaching Learning and Research
Digital Tools and AI for Teaching Learning and Research
 
Palestine last event orientationfvgnh .pptx
Palestine last event orientationfvgnh .pptxPalestine last event orientationfvgnh .pptx
Palestine last event orientationfvgnh .pptx
 
A Strategic Approach: GenAI in Education
A Strategic Approach: GenAI in EducationA Strategic Approach: GenAI in Education
A Strategic Approach: GenAI in Education
 
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER  FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...TESDA TM1 REVIEWER  FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
TESDA TM1 REVIEWER FOR NATIONAL ASSESSMENT WRITTEN AND ORAL QUESTIONS WITH A...
 
Polish students' mobility in the Czech Republic
Polish students' mobility in the Czech RepublicPolish students' mobility in the Czech Republic
Polish students' mobility in the Czech Republic
 
Home assignment II on Spectroscopy 2024 Answers.pdf
Home assignment II on Spectroscopy 2024 Answers.pdfHome assignment II on Spectroscopy 2024 Answers.pdf
Home assignment II on Spectroscopy 2024 Answers.pdf
 
How to Make a Field invisible in Odoo 17
How to Make a Field invisible in Odoo 17How to Make a Field invisible in Odoo 17
How to Make a Field invisible in Odoo 17
 
Unit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdfUnit 2- Research Aptitude (UGC NET Paper I).pdf
Unit 2- Research Aptitude (UGC NET Paper I).pdf
 
The French Revolution Class 9 Study Material pdf free download
The French Revolution Class 9 Study Material pdf free downloadThe French Revolution Class 9 Study Material pdf free download
The French Revolution Class 9 Study Material pdf free download
 
Honest Reviews of Tim Han LMA Course Program.pptx
Honest Reviews of Tim Han LMA Course Program.pptxHonest Reviews of Tim Han LMA Course Program.pptx
Honest Reviews of Tim Han LMA Course Program.pptx
 
Sha'Carri Richardson Presentation 202345
Sha'Carri Richardson Presentation 202345Sha'Carri Richardson Presentation 202345
Sha'Carri Richardson Presentation 202345
 
678020731-Sumas-y-Restas-Para-Colorear.pdf
678020731-Sumas-y-Restas-Para-Colorear.pdf678020731-Sumas-y-Restas-Para-Colorear.pdf
678020731-Sumas-y-Restas-Para-Colorear.pdf
 
Phrasal Verbs.XXXXXXXXXXXXXXXXXXXXXXXXXX
Phrasal Verbs.XXXXXXXXXXXXXXXXXXXXXXXXXXPhrasal Verbs.XXXXXXXXXXXXXXXXXXXXXXXXXX
Phrasal Verbs.XXXXXXXXXXXXXXXXXXXXXXXXXX