Nines is a London rapper who signed to XL Recordings and had success with his 2017 album One Foot Out. After some time away from the media, he released the single "I See You Shining" with producer Steel Banglez. While the music video promotes drug use and smoking, it also conveys messages of freedom and celebrating success despite humble origins. The song celebrates Nines' life and his fans, with production from Steel Banglez and verses about fame, wealth, and luxury purchases.