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Nielsen Credential - Billy Surya Atmaja
- 1. NIELSEN RESEARCH CONSULTANT
• Billy was the Valedictorian (Best Graduate) and the first graduate of his class for his degree:
BSc Economics (Hons) in Marketing from Atma Jaya Catholic University of Indonesia.
• He has more than 5 years of experience in market research & consulting with expertise on
Automotive, Financial Services (Banking, Insurance, Multi-finance), and Telecommunication
industry, while also has been involved in various projects on FMCG and Healthcare.
• In addition, Billy is a well-rounded consultant with his experience as an Assistant Lecturer in
Business Statistics and advising clients in numerous integrated qualitative-quantitative
projects for market entry & feasibility studies, product & concept tests, Ad tests, U&A studies,
customer journey & satisfaction, brand equity, segmentation, and exploration studies.
• Billy is determined, persistent, passionate, and a traveler at heart with solo-backpacking
adventures to more than 25 countries.
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BILLY SURYA ATMAJA
MANAGER, QUALITATIVE – AUTO IPG LEAD & FINANCIAL SERVICES SPECIALIST