The document discusses the history and growth of the NFL from its founding in 1920 through modern times. It covers the league's founding, key events like the approval of instant replay and debut of Monday Night Football, the rise of data through fantasy football sites and analytics companies, and how the current "culture of microanalysts" and focus on data analytics have contributed to the NFL's success and popularity.

1. Alex Brusher (abrusher)

2. The Product: The Games

3. The Product: The Merchandise

4. Financials

5. History: The Conquest
1920: NFL
is founded
1961:
Congress rules
to allow sports
leagues to
negotiate TV
contracts
independently
1970: Debut
of Monday
Night
Football
1986: Instant
replay
approved

6. History: The Rise of Data
1997: CBS
releases
first free
public
fantasy
football site
2013-2015:
Information
projects
galore
2004: Pro
Football
Focus is
founded

7. Secret Sauce: The Culture of Microanalysts
+ =
The NFL’s
“Culture of
Microanalysts”

8. Secret Sauce: The Culture of Microanalysts

9. Secret Sauce: Data Analytics

10. Competition

11. Prediction