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NewsCorp Integrated Project
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2. Introduction
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3. Where we are Where we want to be
Introduction
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5. Introduction
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6. Introduction
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7. Introduction
• TV Shows
Strategic
Objective • Film
Content • Publishing
Markets • Cable Programming
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8. Introduction
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9. Introduction
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10. Introduction
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11. Introduction
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12. Introduction
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13. Introduction
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14. • Publishing
Introduction
• Film Distribution
Strategic
• Cable Programming
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15. Introduction
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16. Introduction
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17. Introduction
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18. Introduction
Strategic
• News Corporation
Objective • Future of Digital media is always shifting
Content • But this better positions News Corpoation
by synergizing and marketing the
Markets company as a WHOLE and making
Distribution
ourselves available in one easily accessible
area, improving
Recommendatio – Our distribution channel
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– Profit margin
Conclusion
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Editor's Notes
We want to talk about where we are, where we want to be, and how we’re going to get there.
GLOBAL MEDIA PROVIDERTelevision shows , movies, publishing, cable network programmingWe are marketing ourselves through our contentWe fill up your library, we GIVE you the contentWhat are they buying: contentWhere: MarketsHow they are buying it: DistributionCONTENT:Lot of different products and serviesc. Content is King? Directly shows brand names and is highest earner of revenue. Just through our content alone - $33 billion.Award winning programsOver 800 companies and sound o fmusic4 main areas: TV Shows, Film, Publishing, Cable ProgrammingTV shows encompass ent. Sports, news, factual, lifestyle, popular, AIdol, Glee, Fam GuyNEWcrop owns 2 largest grossing films of all time: Avatar TitanicPublishing; own WSJ & Dow JonesCable Programming: Fox, NGeo, Question: How does this ward wining content benefit a partner. Our incredible scope helps our partner reach a braoder audience. We offer the library to a digital partner WE will market ourselves to a digital partner as a global media provider. One of the greatest things we offer is our content. Our content spans :Our content brings in $33 billion in revenue. What do we have:How do we market this content to potential partners:
GLOBAL MEDIA PROVIDERTelevision shows , movies, publishing, cable network programmingWe are marketing ourselves through our contentWe fill up your library, we GIVE you the contentWhat are they buying: contentWhere: MarketsHow they are buying it: DistributionCONTENT:Lot of different products and serviesc. Content is King? Directly shows brand names and is highest earner of revenue. Just through our content alone - $33 billion.Award winning programsOver 800 companies and sound o fmusic4 main areas: TV Shows, Film, Publishing, Cable ProgrammingTV shows encompass ent. Sports, news, factual, lifestyle, popular, AIdol, Glee, Fam GuyNEWcrop owns 2 largest grossing films of all time: Avatar TitanicPublishing; own WSJ & Dow JonesCable Programming: Fox, NGeo, Question: How does this ward wining content benefit a partner. Our incredible scope helps our partner reach a braoder audience. We offer the library to a digital partner WE will market ourselves to a digital partner as a global media provider. One of the greatest things we offer is our content. Our content spans :Our content brings in $33 billion in revenue. What do we have:How do we market this content to potential partners:
GLOBAL MEDIA PROVIDERTelevision shows , movies, publishing, cable network programmingWe are marketing ourselves through our contentWe fill up your library, we GIVE you the contentWhat are they buying: contentWhere: MarketsHow they are buying it: DistributionCONTENT:Lot of different products and serviesc. Content is King? Directly shows brand names and is highest earner of revenue. Just through our content alone - $33 billion.Award winning programsOver 800 companies and sound o fmusic4 main areas: TV Shows, Film, Publishing, Cable ProgrammingTV shows encompass ent. Sports, news, factual, lifestyle, popular, AIdol, Glee, Fam GuyNEWcrop owns 2 largest grossing films of all time: Avatar TitanicPublishing; own WSJ & Dow JonesCable Programming: Fox, NGeo, Question: How does this ward wining content benefit a partner. Our incredible scope helps our partner reach a braoder audience. We offer the library to a digital partner WE will market ourselves to a digital partner as a global media provider. One of the greatest things we offer is our content. Our content spans :Our content brings in $33 billion in revenue. What do we have:How do we market this content to potential partners:
GLOBAL MEDIA PROVIDERTelevision shows , movies, publishing, cable network programmingWe are marketing ourselves through our contentWe fill up your library, we GIVE you the contentWhat are they buying: contentWhere: MarketsHow they are buying it: DistributionCONTENT:Lot of different products and serviesc. Content is King? Directly shows brand names and is highest earner of revenue. Just through our content alone - $33 billion.Award winning programsOver 800 companies and sound o fmusic4 main areas: TV Shows, Film, Publishing, Cable ProgrammingTV shows encompass ent. Sports, news, factual, lifestyle, popular, AIdol, Glee, Fam GuyNEWcrop owns 2 largest grossing films of all time: Avatar TitanicPublishing; own WSJ & Dow JonesCable Programming: Fox, NGeo, Question: How does this ward wining content benefit a partner. Our incredible scope helps our partner reach a braoder audience. We offer the library to a digital partner WE will market ourselves to a digital partner as a global media provider. One of the greatest things we offer is our content. Our content spans :Our content brings in $33 billion in revenue. What do we have:How do we market this content to potential partners:
GLOBAL MEDIA PROVIDERTelevision shows , movies, publishing, cable network programmingWe are marketing ourselves through our contentWe fill up your library, we GIVE you the contentWhat are they buying: contentWhere: MarketsHow they are buying it: DistributionCONTENT:Lot of different products and serviesc. Content is King? Directly shows brand names and is highest earner of revenue. Just through our content alone - $33 billion.Award winning programsOver 800 companies and sound o fmusic4 main areas: TV Shows, Film, Publishing, Cable ProgrammingTV shows encompass ent. Sports, news, factual, lifestyle, popular, AIdol, Glee, Fam GuyNEWcrop owns 2 largest grossing films of all time: Avatar TitanicPublishing; own WSJ & Dow JonesCable Programming: Fox, NGeo, Question: How does this ward wining content benefit a partner. Our incredible scope helps our partner reach a braoder audience. We offer the library to a digital partner WE will market ourselves to a digital partner as a global media provider. One of the greatest things we offer is our content. Our content spans :Our content brings in $33 billion in revenue. What do we have:How do we market this content to potential partners:
GLOBAL MEDIA PROVIDERTelevision shows , movies, publishing, cable network programmingWe are marketing ourselves through our contentWe fill up your library, we GIVE you the contentWhat are they buying: contentWhere: MarketsHow they are buying it: DistributionCONTENT:Lot of different products and serviesc. Content is King? Directly shows brand names and is highest earner of revenue. Just through our content alone - $33 billion.Award winning programsOver 800 companies and sound o fmusic4 main areas: TV Shows, Film, Publishing, Cable ProgrammingTV shows encompass ent. Sports, news, factual, lifestyle, popular, AIdol, Glee, Fam GuyNEWcrop owns 2 largest grossing films of all time: Avatar TitanicPublishing; own WSJ & Dow JonesCable Programming: Fox, NGeo, Question: How does this ward wining content benefit a partner. Our incredible scope helps our partner reach a braoder audience. We offer the library to a digital partner WE will market ourselves to a digital partner as a global media provider. One of the greatest things we offer is our content. Our content spans :Our content brings in $33 billion in revenue. What do we have:How do we market this content to potential partners:
