After extensive preparation and planning, the company is ready to launch in 2016. They have finalized becoming a limited company and choosing AIB as their business bank. During 2015, they decided on an intern-led offline sales strategy and outsourced online marketing. They also developed a unique value proposition for their business focused on providing affordable websites and POS discounts for small to medium businesses. Upcoming events include learning about email marketing and word-of-mouth promotion to help further their business goals.