Integrative medicine/oncology combines conventional cancer treatments with evidence-based complementary therapies to improve quality of life for cancer patients. The document discusses the evolution of integrative medicine from alternative medicine to its current focus on patient-centered care and maximizing innate healing through mind-body practices, nutrition, and therapies like acupuncture and massage. It also emphasizes the importance of research to understand how complementary therapies can safely benefit patients and identify potential drug interactions.