Networking Works

Effective
Networking:
Hybrid
Approach
Networking
Develop
– It’s still a
Maintain
relationship
Advocate
thing!

. . . Or Is It?
© www.GroupONESolutions.com

Trina Hoefling
26 Year Entrepreneur
www.GroupONESolutions.com
www.VirtualTeamToolBox.com
www.TrinaHoefling.com
3 Year Gallery Owner
www.TennysonGallery.com

Power Connector
– Bob Burg…
• Author of Endless Referrals, The Go-Giver,
• Winning Without Intimidation, and others
– Kelly Stangel…
• Small Business Liaison for DBJ
– Ask Annie
• Fortune magazine columnist


Talent is Not Enough!

Just because we own
our corner of the
blogosphere doesn’t
mean we have
Expanded Emotional
Bandwidth…. We still
need to bridge the
Relationship Gap.


Going Back to the Future…
The Way It Was... So…
– The face-to-face How do you know who
neighborhood to trust?
– Physical community
The Way It Will Be… How do you separate
– A voice, a name, a yourself from the
website…a lot of noise?
noise
– Virtual community How do you create
relationships?


The New Reality

– We are passing through the
information age (Many to Many)
• Sharing is power; NOT holding it
• Web-based relationships
– To create and maintain a web of
connections that are actively
available
– Networking is NOT a separate
event
• It must be practiced with regularity—
Your career may depend on it

I. Networking is About Relationships
It was 7, now it takes 11 exposures for
brand recognition

Marketing
to

Relationships are assets to be organized,
managed, cultivated and leveraged.
Genuine relationships are that and more.
Both matter.

I’d Like You to Know Me . . .


Networking…A Part of Your Life
Where to Begin?
– Say hello
• Anywhere, anytime
• It isn’t always in person
OR online
– By giving to another
• Be generous at all times
• Think beyond the
WIIFMs
– And Being
authentic, kind, profes
sional
• Find your own style

But I’m Shy in person …

You are the focus, but
are you the topic?

The Secret….. It’s
About ____________!


Networking…A Part of Your Life
Your Role? You must
actively…
• Build it
• Maintain it
• Grow it
• Retool it
Networking is the act of
intelligently and sensibly
sharing your intangibles.
• Knowledge / Wisdom
• Talent
• Compassion

Expand Emotional Bandwidth
Create Richer Connections
Write notes to remember.
Give to Get
Hand write notes on
creative note cards.
Find something you can
do for Them. You
WILL be
remembered.
People are inexorably
drawn to connectors.
Learn how to be
helpful.
It isn’t a one-time deal.
You don’t have to follow
up with everyone.

II. You Are
the Star
Host!
What would
you do to make
any guest
welcome?


How to E2B The Three-Point Focus –
Getting Over Your Self.
Expand Emotional Bandwidth
It’s about your topic of
Create Richer Connections
connection! Artist and
Your Role Collector connect over
Art – The 3rd Point is the
– Connectors – Focus….
You bring
traffic!
– Always a 3
host, virtual or
F2F 1
2
– Support by
being a Go-
Giver first.

III. Building Your Community
Beyond personally
connecting…
– Building the Infrastructure
Know Who are you seeking and why
Join! Associations, Work, Your
industry, Family, Neighbors, Leisure
activities
Limit! If your goal is to link to the most
folks….. Think again!
Volunteer! Think outside existing
communities
Develop a method for tracking
(Outlook, ACT!, Google apps)
– Informal Viral Marketing
Sales Force

No Right or Wrong.
Do. Or Do Not Do.


Seek Alignment … With Your Life &
Your Goals. F2F. Virtual. Always.

How do you
Strategy +
focus your Synchronicity
network?

How separate
Be interested
self from in _ _ _ _.
noise?

How create Genuinely.
relationships?


Art in Business & Contracting™
Asynch Workshops for
Writers, Artists, Actors and All
Creatives
Evolve your creative efforts to be more
focused, rewarding and financially
successful.
Building Online Groups now.
Part of COACH YOU – When you
know you can be your own best
teacher. ™
Contact
Trina@GroupOneSolutions.com

Trina Hoefling, founder of GroupONE
Solutions, LLC, is an organizational
psychologist, executive coach, and virtual
work expert.
Ms. Hoefling has over 25 years’ experience
helping business and individuals grow.

Author of Working Virtually
Creator of www.TheVirtualTeamToolBox.com
Chapter author, The Handbook of High
Performance Virtual Teams.

303-831-1770
www.GroupOneSolutions.com

Networking Works

Recommended

Recommended

More Related Content

What's hot

What's hot (20)

Viewers also liked

Viewers also liked (8)

Similar to Networking Works

Similar to Networking Works (20)

Networking Works