"It\'s not WHAT you know, it\'s WHO you know that counts." Maybe that sounds unfair or calculating, but think of it another way: If no one knows about your skills, talents, and projects, who\'s going to help you make the best of them? This highly interactive Professional Development Seminar will arm you with the tools you need to network your way to success.

1. Kendra Wilburn
CEIA Conference
March 22, 2010

2. “One important key to success is self-confidence.
An important key to self-confidence is
preparation.”
- Arthur Ashe

4.  3 things to consider when networking:
 Passion
 Compassion
 Purpose

5.  Consists of 5 sections.
 Each section is designed to share specific
information about you and or your business
with members of an organization

6.  Introduction
 8 seconds
 Name:
 Company

7.  Tell a Story (12 seconds)
 What I do – what makes you different than the
competition?
 Share a specific, recent story that exemplifies
what makes you different.

8.  Ask for the Business/Job
 10 seconds
 Describe how you or your company can help or
what skills you have that the company can use.

9.  Call to Action (5 seconds)
 Why they should act now

10.  Memory Hook (5 seconds)
 After you say your Memory Hook, conclude
with your name and company.

14. “Before you can get where you want you have
to know what you want.”

15.  Top 10 list of your most powerful
connections:
 Who are they?
 What they mean to me?
 What have they done for me and how am I
connecting with them this week?
 What am I doing for them and how am I giving
them value?

16.  Pick 5 people you want to connect with –
using your existing base of friends and
connections.
 Rule of thumb: Its not who you know, it’s who
knows you. When they don’t know you, the next
most powerful philosophy is: figure out who
does know them.
 DO YOUR HOMEWORK

17.  Do you have a 5 year networking plan?
 Do you have a list of organizations where you
can benefit the most from?
 Who are the most important people that I must
contact?
 How much time must I commit?
 Do I have my 30 second personal commercial?
 What are my expected results?

18. “One important key to success is self-confidence.
An important key to self-confidence is
preparation.”
- Arthur Ashe

19. Questions?
Connect with me:
My Company: www.cincinnatistate.edu
Email: kendra.wilburn@cincinnatistate.edu/ kwilburn@cinci.rr.com
LinkedIn: http://www.linkedin.com/pub/dir/kendra/wilburn
Twitter: http://twitter.com/kendrawilburn
Blogs: www.careerbydesign.blogspot.com