This document outlines an ecommerce managed services plan to improve an online storefront over 30 days. It begins with an assessment noting the site's basic portal and lack of discoverability. The plan involves revamping the site design, improving digital product images and descriptions, restructuring categories, and optimizing pages for search engines. Business objectives like increased traffic, sales, and orders were met after 30 days due to these changes.

1. Ecommerce
Managed
Services
http://www.natashacouture.com/

2. As is state – Day 0
 Basic online portal in place
 Primarily clocking sales via Facebook and
Word of mouth, with minimal discoverability of Online storefront
 Poor ecommerce site metrics
Ecommerce Managed Services
Opportunity Area
 Build a more interactive user interface of high quality to
engage site visitors
 Develop custom tools and technology in line with target
segment and need for differentiation
 Improve digital catalog quality as a key to higher
conversions

4. Phase 1 – Day 30
 Complete site Revamp – interactive elements in
content and design infused
 Digital catalog – complete re-upload on all Product
images and Category & Description pages with changes
 Category restructuring – rework of product mapping and
logic definition
 Search engine friendly – Basic on page optimization to
increase organic traffic in line with keyword relevance
Ecommerce Managed Services

6. Business Objectives Met – Day 30
 Recommended and implemented
refined search, resulting in better quality navigation
 Custom tailoring form served as a differentiator and
critical feature for Designer Wear category
 Increase in organic searches and thereby site traffic
due to Page 1 ranking in high competition keywords
 1.4x spike in sales Revenue/Orders
Ecommerce Managed Services

7. Want to know how?
 Contact the experts!
Website: www.greenhonchos.com
Email: info@greenhonchos.com
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Ecommerce Managed Services