Live video content and messaging apps will become more important marketing tools as brands leverage social media ecommerce and virtual reality experiences to engage customers in competitive mobile advertising environments. Disappearing content on platforms like Instagram stories will also continue evolving to serve strategic purposes.

3. #1:Live video content will become even
bigger

5. #2: Brands will lean on messaging apps
more than ever.

7. #3: Social
media
ecommerce
will become a
powerful
avenue for
sales.

9. #4: Virtual reality will find its way into more
and more marketing experiences.

11. #5: Disappearing content will continue to find its place
and purpose.

13. #6: Instagram stories

15. #7:Mobile advertising will grow more
competitive.

16. japie@interactiveconcepts.co.za